Experience

POKKT

• Singapore
• Advertising Services
• 1 - 100 Employee

• Asst. General Manager

  • Apr 2017 - Present



Vserv AudiencePro

• India
• Advertising Services
• 100 - 200 Employee

• Manager - Sales Strategy

  • Aug 2015 - Apr 2017

  •Vital role in contributing towards to sales growth of the company •Planning and strategy for brand campaigns for advertisers who are exploring mobile as a platform •Integral in developing the ideas and concepts for brand campaigns •Worked on mobile campaigns for various brands across multiple categories such Lifestyle, Consumer Electronics, Automobile, BSFI and many more •Creating key decks that provide mobile strategic direction •Support sales team with any data that is required thus enabling better penetration •Part of sales meeting with potential advertisers in order to present company offerings and bring them on board for mobile campaigns •Work with multiple teams in-house (product, tech, ops) to develop new innovative offerings •Measure impact of campaigns and develop detailed analysis for future recommendations Show less



Livewel Group - Saks Hair & Beauty

• Senior Marketing Executive

  • Jul 2013 - Apr 2017

  • Acquiring strategic alliances to promote the brand and create cross promotional opportunities• Developing offers and creating a marketing plan to promote them to current & potential clients• Business Analysis to measure revenue generated, staff performance & marketing effectiveness• Source alternative options for service and product promotion• Planning events to promote new services, new products and new outlets• Developing PR plan and executing through PR agency• Developing Digital Plan (Facebook and Twitter) and executing through Digital Agency• Website Layout and Content Development and continuously updating the same• Executing Brand Induction Programs and Training Programs Show less

• Marketing Executive

  • Jul 2012 - Jul 2013

  • Executing and monitoring marketing campaigns to determine ROI and effectiveness• Direct marketing done in the form of distributing fliers based on the Target Audience• Developing advertising plan and executing through Advertising Agency• Developing Digital Plan (Facebook and Twitter) and executing through Digital Agency• Creating strategic mailers to increase brand recall and also information on current activities



Ogilvy

• United States
• Advertising Services
• 700 & Above Employee

• Marketing Internship - Client Servicing

  • Mar 2012 - Apr 2012

  • Client Servicing Intern for the Vodafone Team • Learned overall process of client servicing • Client Servicing Intern for the Vodafone Team • Learned overall process of client servicing



Elder Instruments Pvt. Ltd.

• Mumbai Area, India

• Business Development Executive

  • Sep 2011 - Dec 2011

  • Creation and development of reporting system for sales staff • Compilation and analysis of sales reports to determine revenue generated by each zone • Mediator for corporate gifting products in corporate Pharma account • Showcasing and branding of new products • Creation and development of reporting system for sales staff • Compilation and analysis of sales reports to determine revenue generated by each zone • Mediator for corporate gifting products in corporate Pharma account • Showcasing and branding of new products



Lehman Brothers

• Capital Markets
• 700 & Above Employee

• HR Assistant

  • May 2007 - May 2008

  • Served as HR representative and mediator for compliance issues • Coordination of meetings between company and consultant • Assisting consultant in compliance requirements • Managed ERP operations using PeopleSoft • Employee database management • Served as HR representative and mediator for compliance issues • Coordination of meetings between company and consultant • Assisting consultant in compliance requirements • Managed ERP operations using PeopleSoft • Employee database management