Experience

The Mayfair Group LLC

• Creative Director

  • Mar 2022 - Present

  • Conceptualize, pitch and execute collections, campaigns, and stories across various digital channels • Oversee all organic social media channels for the brand • Identify, pitch and promote community initiatives and partnership opportunities • Manage a team of graphic and tech designers, freelancers, and content creators • Conceptualize, pitch and execute collections, campaigns, and stories across various digital channels • Oversee all organic social media channels for the brand • Identify, pitch and promote community initiatives and partnership opportunities • Manage a team of graphic and tech designers, freelancers, and content creators



Quontent

• Netherlands
• Advertising Services
• 1 - 100 Employee

• Video Specialist

  • 2010 - Present

  Freelance video directing, shooting, editing and sound mixing. Clients include Moon Juice, YOWIE, Moon & Arrow, and Levi's.

• Graphic Designer

  • 2010 - Present

  Freelance graphic designer for logos, editorial and overall brand identity systems. Clients range from consulting agencies, to restaurants to album covers.



Urban Outfitters

• United States
• Apparel & Fashion
• 700 & Above Employee

• Creative Director of Content & Community

  • Jun 2020 - Mar 2022

  • Conceptualize, pitch and execute campaigns, initiatives and stories across various digital channels• Oversee all organic social media channels for the brand• Lead all video production as well as community-based content storytelling• Identify, pitch and promote local community initiatives internally and externally• Manage a team of directors, managers and content creators/curators

• Director of Content

  • Feb 2019 - Jun 2020

  • Oversee the conception, curation, and creation of all original content for the brand• Manage a team of managers and content creators• Partner with cross-functional teams to strategize integration of content across all digital platforms

• Art Director, Video

  • 2018 - Feb 2019

  • Oversee all video creation• Concept, produce, shoot, and edit video content• Creating consistent video content for all brand's media channels

• Social Media Manager

  • 2016 - 2018

  • Concept, shoot, and edit content for all social video platforms (Snapchat, Instagram Stories, & UO TV)•Curate all channels to align with current marketing messages•Identify social influencers for brand-appropriate relationships and imagery