Experience

Antaragni, IIT Kanpur

• India
• Entertainment Providers
• 100 - 200 Employee

• Head, Events and Competitions

  • Jun 2022 - Present

  Leadership• Responsible for raising and managing resources worth INR 20 million to organize 90+ events, competitions and live sessions• Leading a 4-tier team of 50 organizers, 200 secretaries and 400 volunteers for conduction of 90+ events & competitionsInitiatives• Introducing Comic Kaun, a talent hunt for Standup artist in 5 cities and leveraged it for INR 2 million of Sponsorship• Incorporating Media and Publicity deals in all road trips worth INR 25 lakhs which add to the net market worth of festival• Organizing 10 flagship events across 20 prime cities across the country in offline mode witnessing a vast footfall of 10000+• Revamped Influencer Program worth INR 8 million with 1000+ Influencers, 20+ Celebrities and 25+ Corporates onboardImpact• Improved the digital reach of the festival by 1.8x increase, taking it to an audience of approximately 40 million worldwide• Engaged Event Integrated Marketing in all the competitions/events of festival to increase the festival budget by 25%• Reduced 400+ manhours impacting over 5k+ people by automation of influencer task tracking and certificate distribution• Witnessed International participation for 1st time from 5 countries, following participant indented publicity campaign



Exam Lounge

• India
• E-Learning Providers
• 1 - 100 Employee

• Data Analyst Intern

  • May 2022 - Jul 2022

  Objective• Build an Instagram Popularity Prediction Model to estimate and enhance the engagement rate of posts on Instagram• Analyze the significance of different features and optimize accordingly to achieve higher audience reach through MLApproach• Extracted textual information of 1000+ different public Instagram users using the Selenium and BeautifulSoup of python• Formulated features to capture current activity, posts performance, and user’s profile influence on Instagram accurately• Forecasted key features & likes on a dataset of 23000+ posts by executing XGBoost Regressor Model on the data• Used Countvectorizer and TF-IDF on text data to identify the top 1000 most relevant words for parameter estimationImpact• Automated the process of extracting textual information thereby reducing the extraction time by 70% of the total time• Identified top 50 genre-specific keywords and hashtags which could be added to enhance a post’s engagement by 10%



Antaragni, IIT Kanpur

• India
• Entertainment Providers
• 100 - 200 Employee

• Hospitality and Transport Coordinator

  • Jul 2021 - Apr 2022

  Leadership• Spearheading a 3-tier team of 50 secretaries and 100 volunteers to ensure smooth conduction of the festival.• Responsible for managing 5000+ registrations and their submissions across 70+ events and competitions from 500+ collegesInitiatives• Ideated one of India’s largest ‘online cultural competitions’,first of its kind;managed 3000+ submissions of 50+ competitions• Formulated new incentives for CA program of total worth 5 lacs+ and achieving an increase in CA registrations by 6x• Organised 5 offline road trips in cities across India each having 10+ competitions gaining a collective reach of 40K+ eyeballsImpact• Executed barter deals worth 30 lacs with 15+ national and 50+ regional media, newspaper, PR, and distribution companies

• Hospitality and Transport Secretary

  • Aug 2020 - Jul 2021



Media and Cultural Council, IIT Kanpur

• India
• Media Production
• 1 - 100 Employee

• Secretary Film Club

  • May 2020 - May 2021



Students' Gymkhana, IIT Kanpur

• India
• Non-profit Organizations
• 1 - 100 Employee

• Secretary President Office

  • Apr 2020 - Mar 2021