Ajay Mathuri
Sr. Manager Marketing at Simpolo Vitrified Ltd- Claim this Profile
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English Professional working proficiency
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Hindi Native or bilingual proficiency
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Bio
Experience
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Simpolo Vitrified Ltd
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India
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Glass, Ceramics and Concrete Manufacturing
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1 - 100 Employee
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Sr. Manager Marketing
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2018 - Present
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PAVIT CERAMICS PRIVATE LIMITED
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Ahmedabad Area, India
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Brand Manager
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May 2014 - Jun 2018
Preparation and Implementation of Annual Marketing Plans / Budgets & Monitoring expenses. Devising short & long terms brand building strategies. Launching of product and monitoring the sales performance till the maturity. Developing & execution of franchisee scheme to create customer experience center. Ensure product quality standards and identify need gaps in the market thru regular market visit to take regional initiatives to support the sales team. Conceptualization, Innovation and Development of product features & promotion. Planning and execution of trade related meets / exhibitions. Mason training programme on regular basis. Dealer salesman training programme on regular basis. Regular updating of training module. Show less
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Asian Granito India Ltd.
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India
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Building Materials
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300 - 400 Employee
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Asstt. Manager - Marketing.
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Jun 2012 - May 2014
Role & Responsibility: o Annual budgeting and expense monitoring. o Corporate / brand positioning through; mass retail / out door branding. o Major contribution in opening 35 AGL Exclusive (showroom) in PAN India. o Planned and execute various regional exhibitions / meets / Product launched. o Developed various vendor to execute the marketing activity on fast pace and reduce marketing expense by 10%. Role & Responsibility: o Annual budgeting and expense monitoring. o Corporate / brand positioning through; mass retail / out door branding. o Major contribution in opening 35 AGL Exclusive (showroom) in PAN India. o Planned and execute various regional exhibitions / meets / Product launched. o Developed various vendor to execute the marketing activity on fast pace and reduce marketing expense by 10%.
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Orient Bell
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India
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Glass, Ceramics and Concrete Manufacturing
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400 - 500 Employee
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Asst. Brand - Manager
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Mar 2009 - May 2012
Role & Responsibility: o Corporate / brand positioning through; mass retail / out door branding. o Display of new/ non moving product on mass levels. o Launched cassette scheme to support the brand & sales. o Display the high value product at all Home Town. o Major contribution in opening 17 OBL Exclusive (showroom) in PAN India. o Launched high end product in market. o Planned and execute various regional exhibitions / meets / Product launched. o Developed various vendor to execute the marketing activity on fast pace and reduce marketing expense. oDeveloped monthly sales MIS for management to analysis E to S and product performance. Show less
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Haldiram Groups
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Noida Area, India
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Sr. Officer - Marketing
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Feb 2008 - Feb 2009
Role & Responsibility: o Launched various flavor in market after proper application of NPD. o Re – define sales territory geographically / market potential to reduce “Expense to Sales ratio”. o Re – define sales distribution to increase the market share. o Re – define MIS to close monitoring of primary / secondary sales. Role & Responsibility: o Launched various flavor in market after proper application of NPD. o Re – define sales territory geographically / market potential to reduce “Expense to Sales ratio”. o Re – define sales distribution to increase the market share. o Re – define MIS to close monitoring of primary / secondary sales.
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Fena Private Limited
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India
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Manufacturing
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200 - 300 Employee
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Regional Business Adminstration
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Dec 2003 - Feb 2008
Role & Responsibility: Worked in sales & Marketing Dept. o Responsible for East market towards regional marketing activity; and responsible for order generation / payment collection / DSR monitoring / Making of monthly team report. o Responsible for West market towards regional marketing activity; and responsible for order generation / payment collection / DSR monitoring / Making of monthly team report. Role & Responsibility: Worked in sales & Marketing Dept. o Responsible for East market towards regional marketing activity; and responsible for order generation / payment collection / DSR monitoring / Making of monthly team report. o Responsible for West market towards regional marketing activity; and responsible for order generation / payment collection / DSR monitoring / Making of monthly team report.
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Education
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M.B.A - Marketing
Master of Business Administration (MBA), Business, Management, Marketing, and Related Support Services