Ajay Mathuri

Sr. Manager Marketing at Simpolo Vitrified Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
Ahmedabad, Gujarat, India, IN
Languages
  • English Professional working proficiency
  • Hindi Native or bilingual proficiency

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Experience

    • India
    • Glass, Ceramics and Concrete Manufacturing
    • 1 - 100 Employee
    • Sr. Manager Marketing
      • 2018 - Present

  • PAVIT CERAMICS PRIVATE LIMITED
    • Ahmedabad Area, India
    • Brand Manager
      • May 2014 - Jun 2018

      Preparation and Implementation of Annual Marketing Plans / Budgets & Monitoring expenses. Devising short & long terms brand building strategies. Launching of product and monitoring the sales performance till the maturity. Developing & execution of franchisee scheme to create customer experience center. Ensure product quality standards and identify need gaps in the market thru regular market visit to take regional initiatives to support the sales team. Conceptualization, Innovation and Development of product features & promotion. Planning and execution of trade related meets / exhibitions. Mason training programme on regular basis. Dealer salesman training programme on regular basis. Regular updating of training module. Show less

    • India
    • Building Materials
    • 300 - 400 Employee
    • Asstt. Manager - Marketing.
      • Jun 2012 - May 2014

      Role & Responsibility: o Annual budgeting and expense monitoring. o Corporate / brand positioning through; mass retail / out door branding. o Major contribution in opening 35 AGL Exclusive (showroom) in PAN India. o Planned and execute various regional exhibitions / meets / Product launched. o Developed various vendor to execute the marketing activity on fast pace and reduce marketing expense by 10%. Role & Responsibility: o Annual budgeting and expense monitoring. o Corporate / brand positioning through; mass retail / out door branding. o Major contribution in opening 35 AGL Exclusive (showroom) in PAN India. o Planned and execute various regional exhibitions / meets / Product launched. o Developed various vendor to execute the marketing activity on fast pace and reduce marketing expense by 10%.

    • India
    • Glass, Ceramics and Concrete Manufacturing
    • 400 - 500 Employee
    • Asst. Brand - Manager
      • Mar 2009 - May 2012

      Role & Responsibility: o Corporate / brand positioning through; mass retail / out door branding. o Display of new/ non moving product on mass levels. o Launched cassette scheme to support the brand & sales. o Display the high value product at all Home Town. o Major contribution in opening 17 OBL Exclusive (showroom) in PAN India. o Launched high end product in market. o Planned and execute various regional exhibitions / meets / Product launched. o Developed various vendor to execute the marketing activity on fast pace and reduce marketing expense. oDeveloped monthly sales MIS for management to analysis E to S and product performance. Show less

  • Haldiram Groups
    • Noida Area, India
    • Sr. Officer - Marketing
      • Feb 2008 - Feb 2009

      Role & Responsibility: o Launched various flavor in market after proper application of NPD. o Re – define sales territory geographically / market potential to reduce “Expense to Sales ratio”. o Re – define sales distribution to increase the market share. o Re – define MIS to close monitoring of primary / secondary sales. Role & Responsibility: o Launched various flavor in market after proper application of NPD. o Re – define sales territory geographically / market potential to reduce “Expense to Sales ratio”. o Re – define sales distribution to increase the market share. o Re – define MIS to close monitoring of primary / secondary sales.

    • India
    • Manufacturing
    • 200 - 300 Employee
    • Regional Business Adminstration
      • Dec 2003 - Feb 2008

      Role & Responsibility: Worked in sales & Marketing Dept. o Responsible for East market towards regional marketing activity; and responsible for order generation / payment collection / DSR monitoring / Making of monthly team report. o Responsible for West market towards regional marketing activity; and responsible for order generation / payment collection / DSR monitoring / Making of monthly team report. Role & Responsibility: Worked in sales & Marketing Dept. o Responsible for East market towards regional marketing activity; and responsible for order generation / payment collection / DSR monitoring / Making of monthly team report. o Responsible for West market towards regional marketing activity; and responsible for order generation / payment collection / DSR monitoring / Making of monthly team report.

Education

  • M.B.A - Marketing
    Master of Business Administration (MBA), Business, Management, Marketing, and Related Support Services
    2003 - 2006

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