Aishah Ghaffar

Head of Expansion and Growth at MyPay
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Contact Information
Location
Petaling Jaya, MY

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Experience

    • Mexico
    • Software Development
    • 1 - 100 Employee
    • Head of Expansion and Growth
      • Apr 2020 - Present

      Malaysia Promoted to spearhead end to end business expansion and product growth initiatives towards delivering set revenue and business objectives. Here, I develop and strengthen relationship with key officials in government agencies as well as drive full cycle planning and execution of 6 major rollouts for new partners. Additionally, I lead the preparation of over 30 comprehensive proposals and presentation decks while delivering eloquent presentations to heighten interest and close the… Show more Promoted to spearhead end to end business expansion and product growth initiatives towards delivering set revenue and business objectives. Here, I develop and strengthen relationship with key officials in government agencies as well as drive full cycle planning and execution of 6 major rollouts for new partners. Additionally, I lead the preparation of over 30 comprehensive proposals and presentation decks while delivering eloquent presentations to heighten interest and close the deal. Key initiatives so far include: - Rolled out eJamin (the first online bailing system in Malaysia) in collaboration with The Palace of Justice Malaysia within a challenging 6-month deadline. - Initiated a co-marketing program with PTPTN to enhance the utilization of the MyPay platform for PTPTN loan repayment. - Launched the Majlis Agama Islam Kelantan Zakat payment as well as various local councils payments on MyPay.

    • Business Solutions Consultant
      • Nov 2018 - Apr 2020

      Selangor, Malaysia I drive full spectrum marketing and business development initiatives in bringing the latest product and services to the public. This includes carrying out business strategies implementation and performance monitoring as well as handling all enquiries, RFQ and RFP as well as carry out preparation and submission of government tenders for MAMPU, JPJ, PDRM, SSM and local authorities. In addition to that, I engage existing and potential government agencies in developing… Show more I drive full spectrum marketing and business development initiatives in bringing the latest product and services to the public. This includes carrying out business strategies implementation and performance monitoring as well as handling all enquiries, RFQ and RFP as well as carry out preparation and submission of government tenders for MAMPU, JPJ, PDRM, SSM and local authorities. In addition to that, I engage existing and potential government agencies in developing new business opportunities. Lastly, I develop strong rapport with key decision makers in strengthening long term business relationship. The key tenders that I have participated included: - GAMMA Application Open Tender - Subsidy Ministry of Finance Tender November - Cashless Society, Integrated Platform Paperwork

    • Sales, Operation and Marketing Executive cum Assistant Manager
      • Jan 2018 - Oct 2018

      Malaysia Here, I led the day to day marketing activities including staff recruitment and training, performance monitoring, proposal development, post-campaign assessment as well as monthly sales reporting. This included formulating standard operating procedures to increase the effectiveness and efficiency of the department. Apart from that, I also conducted in-depth analysis of sales performance and comprehensive market research in setting the overall business… Show more Here, I led the day to day marketing activities including staff recruitment and training, performance monitoring, proposal development, post-campaign assessment as well as monthly sales reporting. This included formulating standard operating procedures to increase the effectiveness and efficiency of the department. Apart from that, I also conducted in-depth analysis of sales performance and comprehensive market research in setting the overall business direction. Additionally, I identified and tapped opportunities to expand both offline and online customer database while implementing customer loyalty and retention programs. Lastly, I monitored and ensured smooth warehousing and order fulfilment activities. Show less

    • Australia
    • Non-profit Organizations
    • 1 - 100 Employee
    • NCG Treasurer
      • 2010 - 2011

Education

  • University of Melbourne
    Bachelor of Commerce - BCom, Accounting and Finance
    2009 - 2011

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