Aimee Sparkes
Client Partner at WOÔ- Claim this Profile
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English Native or bilingual proficiency
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French Native or bilingual proficiency
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Bio
Experience
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WOÔ
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France
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Advertising Services
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1 - 100 Employee
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Client Partner
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Jan 2021 - Present
- Management of a comprehensive 12-person team including artistic directors, social media strategists, community managers, strategic planners & project managers, dedicated to various accounts with different marketing needs - Supervision of creative proposals and bids- Supervision of ongoing operations for 360° marketing strategies (Influence, Social Media, Production, Event, PR)- Client guidance, support and advice to achieve set marketing objectives - Elaboration of commercial propositions, budgets and KPI's- Commercial prospection and development of new accounts - Campaign analysis and optimisation Clients: L’Oréal Group DMI and France (Lancôme, YSL Beauty), Lancaster Paris, Claudie Pierlot, Hachette, Bohm, N.A!, Somfy, Show less
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Account Manager
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Jun 2019 - Jan 2021
- Leading influencer marketing & social media strategies- Management of a team of 6 project managers - Translation for international campaigns (English/French) - Set up and organization of influencer campaigns - Global coordination of audiovisual productions (print and digital assets) in relation with a production company and technical team- Ensuring client satisfaction and coordination of the teams working on each project - Analysis of the campaign according to key performance indicators and production of qualitative and quantitative reports Clients: L’Oréal Group DMI & France (Lancôme, Viktor&Rolf, Cacharel, YSL Beauty), Rémy Martin, Repetto, Lancaster Paris, Fleuron Paris Show less
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Digital Project Manager
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Oct 2016 - Jun 2019
- Project management of various international Influence campaigns (Macro, Micro, Nano influence)- Participation in client briefs and strategic recommendations- Researching influencer profiles and creation of influencer lists- Coordination of the campaign and social media publications in relation with the client and influencers - Monitoring of budgets, quotes and invoicing- Creation and observation of deadlines- Edition of creative briefs and influencer contracts - Analysis of the campaign according to key performance indicators- Organisation of audiovisual productions (video, audio, photo) for influencer campaigns. Coordination of pre production, shooting day & post production with internal team and external contractors. Clients: Lancôme, Petit Bateau, Yves Saint Laurent, Rémy Martin, Kenzo, Givenchy... Show less
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Hawthorn Football Club
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Australia
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Spectator Sports
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100 - 200 Employee
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Digital Media Developer
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Jan 2016 - Oct 2016
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Hawthorn Football Club
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Australia
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Spectator Sports
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100 - 200 Employee
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Digital Media Casual
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Apr 2015 - Nov 2015
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Head Aerobic Gymnastic Coach
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May 2012 - Sep 2015
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The Social Research Centre
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Australia
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Research Services
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100 - 200 Employee
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Telephone Interviewer
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Aug 2012 - Jun 2014
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Education
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RMIT University
Bachelor’s Degree, Communication (Media) -
RMIT University
Diploma of Languages, French Studies