Experience

webinar.net

• United States
• Software Development
• 1 - 100 Employee

• Senior Director, Webinar.net

  • Feb 2020 - Present



Apple

• United States
• Computers and Electronics Manufacturing
• 700 & Above Employee

• Senior Interactive Producer, Greater China

  • Jun 2018 - Feb 2020

  We’re a diverse collection of thinkers and doers, continually reimagining what’s possible to help us all do what we love in new ways. The people who work here have reinvented entire industries with the Mac, iPhone, iPad, and Apple Watch, as well as with services, including iTunes, the App Store, Apple Music, and Apple Pay. And the same passion for innovation that goes into our products also applies to our practices — strengthening our commitment to leave the world better than we found it.



6Connex

• United States
• Software Development
• 1 - 100 Employee

• Creative Director/Senior Marketing Manager

  • May 2013 - Apr 2018

  Re-branded leading San Francisco Area-based company's identity and branding including, website, and marketing materials. Lead team of graphic designers and and developers. Worked closely with multifunctional teams to ensure the complete success of client’s key marketing initiatives and ensuring all project milestones and deliverables were completed to specification by set deadlines. Day-to-day task management of project objectives and marketing initiatives (digital marketing, email promotion, event graphics, video generation, online banners, microsites/websites, content upload, reporting etc.). Key project driver for graphic design and development work for enterprises such as Salesforce, Dell, HP, GE, & Ericsson. 6Connex has been a leader in the virtual environment space since 2009, powering Virtual Destinations for career fairs, corporate universities, product launches, onboarding, user conferences and other applications. All while enabling connections that drive measurable ROI against defined business objectives. 6Connex’ 100-percent SaaS virtual destination platform is easy to use and deploy for companies large and small. More than 100 organizations, including GE, Oracle, Perkin Elmer, Ericsson, UCSF, Sears, CDC, Child Help, and North Central University, rely on 6Connex. The company is headquartered in Silicon Valley, CA, with offices in London and Shanghai. For more information, visit www.6connex.com.



Extole

• United States
• Software Development
• 1 - 100 Employee

• Interim VP of Marketing

  • Sep 2013 - Mar 2014

  Responsible for driving revenue across client portfolios, client satisfaction as well as developing new business opportunities within existing clients. Grew and retained a portfolio of 100+ strategic clients, including: Modcloth, Ann Taylor, New York Times, Kraft, & DirecTV. Developed existing client relationships by executing quarterly business review meetings. Worked with product marketing to generate awareness of new products and up-sell opportunities. Managed all renewals as well as the legal process for all contract negotiations. Analyzed real-time data in for account touches, forecasting growth and churn.At Extole we believe referral marketing is the most important acquisition channel of the next decade. We exist to help marketers drive measurable, reliable customer acquisition at scale. Our industry-leading referral platform helps brands take advantage of a unique resource they already have in front of them: their current customers. More than 500 retail, financial services, consumer subscription, and B2B companies use Extole to acquire new customers using our platform.



ON24

• United States
• Software Development
• 500 - 600 Employee

• Director of Business Development Manager, APAC

  • Jul 2011 - Apr 2013

  Responsible for driving revenue business partnerships across China and APAC. Grew and retained a portfolio of 40+ strategic clients, including: IBM, Oracle, AstraZeneca, Merck, VMWare and GE. Conducted market research to evaluate sustainable long-term Asia-Pacific partnerships for the leading global webcasting technology company. Personally negotiated terms and contracts with production studios, technical partners, and re-sellers across Asia-Pacific. Developed, implemented, and measured the success of virtual and hybrid event strategies, inclusive of defining the strategy and implementation of all client readiness/enablement programs. Responsible for developing, maintaining and evolving standards, tools, templates and producing documented processes for improvement and project governance while working closely with cross functional teams: creative, marketing, audio/video production, engineering, virtual events.ON24 is the global leader in webinar marketing solutions that drive demand generation and customer engagement. Its patented cloud-based platform features an interactive and immersive user interface and industry-leading webinar analytics for events, campaigns and benchmarking. Providing one-click access from any computer or mobile device, ON24’s award-winning solutions are integrated with leading CRM and marketing automation platforms, enabling marketers to optimize demand generation, enhance lead qualification and accelerate opportunities in their sales pipelines. Additional business applications for the ON24 product portfolio include virtual training, talent development and town hall meetings. More than 1,000 enterprises of all sizes rely on ON24, including IBM, CA Technologies, Merck, JPMorgan Chase, Deloitte, Credit Suisse and SAP. The company is headquartered in San Francisco, with offices throughout the world.



Korbyt

• United States
• Software Development
• 1 - 100 Employee

• Creative Services Project Manager

  • Aug 2007 - Mar 2011

  Lead global development and creative teams for product and business development for a leading digital media network. Re-branded and re-positioned the company’s product, vision, and mission for a more consumer-oriented product. Account managed between high-profile clientele and corporate stakeholders and product and development teams to improve product and performance. Advised clients on long-term and measurable solutions and results. Coordinated creative assets generated for marketing collateral, on-screen content, sales materials, and programming. Generated sales campaigns to achieve record-breaking results.RMG NETWORKS (NASDAQ: RMGN) is a worldwide leader in intelligent visual communications that help businesses increase productivity, efficiency and engagement through digital messaging. By combining best-in-class software, hardware, business applications and services, RMG Networks offers a single point of accountability for integrated data visualization and real-time performance management. The company, who values 70% of the Fortune 100 as clients, is headquartered in Dallas, Texas, with additional offices in the United States, United Kingdom and the United Arab Emirates. For more information, visit www.rmgnetworks.com.