Limited Partner and Advisor

• 2023 - Present

Head of Marketing

• 2022 - Present

Fractional Marketing Consultant

• 2022 - Present

Fractional VP, Marketing for B2B PLG SaaS companies. Defining marketing strategy and building the early team. Having fun learning and growing along the way. Current and prior engagements include: Prequel, Tailscale, Arcade, Liquibase, Terminal49.

Angel Investor and Startup Advisor

• 2020 - Present

I'm passionate about growing the emerging Houston tech ecosystem. Active advisory roles and investments include:* Advisor to Co-founder and COO of Relay Construction, a data platform for commercial construction project management and forecasting https://www.relay.tech/* Advisor to the Co-founder and CEO of Fuzy, helping companies uncover product insights to drive high-value engagement, and ultimately revenue. https://www.fuzy.ai/* Advisor to Greentown Lab portfolio companies, the largest climatetech startup incubator in North America* Advisor and startup showcase judge at Ion Houston, an epicenter for Houston's innovation ecosystem* Advisor to female founded and led companies as part of Halo Incubator, a VC firm providing early-stage women entrepreneurs with resources and education to fast-track their high-potential start-ups into successful businesses.* Angel investments in female-founded and led companies including: Swoovy, AnaOno, Hello Divorce Show less

Angel Investor, Tech Committee Member

• 2022 - Present

Limited Partner and Founding Advisor

• Jan 2022 - Present

Limited Partner and Advisor

• Jun 2021 - Present

Head of Marketing

• 2021 - 2022

Led the marketing department who are working to secure the internet through automated compliance (think SOC 2, ISO 27001, HIPAA, GDPR, PCI) and continuous security monitoring. Led the marketing department who are working to secure the internet through automated compliance (think SOC 2, ISO 27001, HIPAA, GDPR, PCI) and continuous security monitoring.

VP of Marketing

• 2020 - 2021

Led the marketing and BDR teams who were working to build a more reliable internet. Led the marketing and BDR teams who were working to build a more reliable internet.

Head of Product Marketing, Ecosystem and Cloud Migrations

• 2018 - 2020

Led ecosystem ($1b in lifetime sales, 4k+ apps, 25k+ developers) and cloud migrations marketing teams. Launched cloud plans in market: freemium and premium editions.

Group Product Marketing Manager, Software Teams

• 2016 - 2018

Managed a product marketing team focused on bringing Atlassian self-managed offerings to enterprise customers. We built GTM strategies and campaigns to drive revenue for Jira Software, Portfolio for Jira, Bitbucket, Bamboo, and Enterprise Services.

Senior Product Marketing Manager, Portfolio and Enterprise

• 2013 - 2016

- Managed cross-functional GTM team to execute the largest launch in company history (Jira 7): Developed market and customer messaging to position Jira for three separate markets - software, IT and business.- Launched Atlassian's initial enterprise offerings - Data Center and Enterprise Services (Support and TAMs). - Developed and executed top of funnel campaigns, including the 2016 software trends with an interactive benchmark survey that generated >17,000 responses in the first 6 months primarily through unpaid social and SEO. Results were turned into Atlassian's 2016 State of Software Development Report: https://www.atlassian.com/blog/software-teams/software-development-trends-2016 (#1 SEO ranking blog for Atlassian in 2016) Show less

Product Manager

• 2012 - 2013

- Managed new product lifecycle, helping grow user base to over 16,000 while supporting a multi-million dollar sales pipeline- Developed product strategy and roadmap for a new product in an emerging market- Managed product roadmap based on customer and internal feedback, and analytics- Conducted market and competitive analysis- Responsible for internal staff readiness and training- Practiced agile scrum development

Product Marketing Manager

• 2010 - 2012

- Brought two new products to market, trained internal staff and on-boarded customers- Managed product launches and ensured they meet product and sales goals - Documented unique selling points of all new products and features- Identified key markets and buyers and determined benefits for each segment- Built and executed Go-to-Market strategies - Performed internal training for new products and major feature enhancements

Customer & Event Marketing Specialist

• 2008 - 2010

- Researched and co-authored White Paper; trademarked ‘Governing in the Cloud’- Planned and executed company's annual user conference - Developed customer launch kit, press release templates, boilerplates and launch strategies- Determined and escalated product improvements to the Product Management team- Promoted customer success through webinars, case studies and testimonials- Managed logistics and coordinated sponsorships for over 60 trade shows and conferencesHired as entry-level event specialist, grew into customer marketing role. Show less

Account Coordinator

• 2007 - 2008

Teacher, Regional Liaison

• Jun 2006 - Dec 2006

Inaugural group of teachers as part of the Chilean Ministry of Education's English Opens Doors Program. Responsible for volunteer home visit check-ins, administering stipends, and delivering monthly reports to the Ministry of Education. Inaugural group of teachers as part of the Chilean Ministry of Education's English Opens Doors Program. Responsible for volunteer home visit check-ins, administering stipends, and delivering monthly reports to the Ministry of Education.