Aiko Rachel Peterson
Marketing Management Chair at Carolina Union Activities Board- Claim this Profile
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Chinese Professional working proficiency
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English Native or bilingual proficiency
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Indonesian Native or bilingual proficiency
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Spanish Limited working proficiency
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Javanese Professional working proficiency
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Malay Full professional proficiency
Topline Score
Bio
Experience
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Carolina Union Activities Board
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United States
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Entertainment Providers
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1 - 100 Employee
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Marketing Management Chair
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Aug 2023 - Present
Write weekly newsletters to 30,000 students, manage internal marketing documents, guide other chairs with programming guides, manage orders of merchandise Write weekly newsletters to 30,000 students, manage internal marketing documents, guide other chairs with programming guides, manage orders of merchandise
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The Daily Tar Heel
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United States
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Newspaper Publishing
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100 - 200 Employee
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Audience Engagement Assistant Editor
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Mar 2023 - Present
Give feedback to staffers for written and graphic content, write newsletters, schedule content posts on Twitter, Facebook and Instagram for a total of 135 thousand followers, design Instagram posts.
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Audience Engagement Writer
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Aug 2022 - Mar 2023
Create written content on Twitter, Facebook and Instagram; design artistic content for social media.
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TEDxUNC
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United States
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Non-profit Organizations
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1 - 100 Employee
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Marketing Team Lead
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Aug 2022 - Present
Create and oversee social media content across multiple platforms; oversee designs of merchandise, pamphlets, logos, and tickets; coordinate members of sub-divisions to ensure optimization of user engagement; collaborate with other departments to organize student speaker competitions, salons, and the TEDxUNC conference. Create and oversee social media content across multiple platforms; oversee designs of merchandise, pamphlets, logos, and tickets; coordinate members of sub-divisions to ensure optimization of user engagement; collaborate with other departments to organize student speaker competitions, salons, and the TEDxUNC conference.
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Sales And Marketing Intern
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Jun 2020 - Aug 2023
Work directly with the CEO and factory manager to maximize company sales for all products, lead client negotiations, collaborate with consultants for construction projects in-progress, supervise controllers for quality control. Work directly with the CEO and factory manager to maximize company sales for all products, lead client negotiations, collaborate with consultants for construction projects in-progress, supervise controllers for quality control.
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WOW Company | Strategic Communications Collective
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Indonesia
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Advertising Services
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1 - 100 Employee
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International Marketing Intern and Launch Officer
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Aug 2020 - Aug 2022
For the Rawon Bar Project, I supervised 15+ social media influencers (manage contracts, scripts), wrote English promotions, and increased revenue by $1500 through influencer promotions. I also worked on kpop boy group NCT 127’s collaboration with toothpaste brand ‘Click’ as their Instagram writer. For this position, I had to create numerous instagram posts, interact with followers, and work on ways to increase follower count and engagement. Follower engagement was increased by 80%. For the Rawon Bar Project, I supervised 15+ social media influencers (manage contracts, scripts), wrote English promotions, and increased revenue by $1500 through influencer promotions. I also worked on kpop boy group NCT 127’s collaboration with toothpaste brand ‘Click’ as their Instagram writer. For this position, I had to create numerous instagram posts, interact with followers, and work on ways to increase follower count and engagement. Follower engagement was increased by 80%.
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Editor in Chief and Founder
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Sep 2020 - May 2021
Lead a 16-member newspaper publication to publish 1 issue a month dedicated to improving high school students' academic standing and awareness regarding international university application processes. The paper conducted research regarding the Cambridge curriculum to maximize exam results. In addition, it served as a platform where students can hone their artistic skilled, be it art, writing, or photography. We gained a readership of 15 countries. Lead a 16-member newspaper publication to publish 1 issue a month dedicated to improving high school students' academic standing and awareness regarding international university application processes. The paper conducted research regarding the Cambridge curriculum to maximize exam results. In addition, it served as a platform where students can hone their artistic skilled, be it art, writing, or photography. We gained a readership of 15 countries.
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MERLION SCHOOL
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Indonesia
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Primary and Secondary Education
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1 - 100 Employee
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Marketing Intern
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Aug 2020 - May 2021
Wrote video introductions and captions for the school's instagram account, transliterated written content for intended audience, and translated multimedia content into English, Indonesian, Mandarin. Wrote video introductions and captions for the school's instagram account, transliterated written content for intended audience, and translated multimedia content into English, Indonesian, Mandarin.
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Education
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UNC Hussman School of Journalism and Media
Bachelor of Arts - BA, Public Relations, Advertising, and Applied Communication -
University of North Carolina at Chapel Hill
Bachelor of Arts - BA, Public Relations, Advertising, and Applied Communication -
Merlion School
High School Diploma, A-level Cambridge Curriculum