Experience

AIKICREATIVE

• Canada
• Design Services
• 1 - 100 Employee

• Founder + Head Creative

  • Oct 2019 - Present

  www.aikicreative.design www.aikicreative.design



Wondershare Technology

• Canada
• Software Development
• 200 - 300 Employee

• Brand Design Lead

  • May 2021 - Dec 2021



Design House Collective

• Canada
• Design Services
• 1 - 100 Employee

• Senior Graphic Designer

  • Oct 2020 - May 2021

  Branding, print and digital design for various clients in this amazing agency. Our clients are mainly in finical industry: some of them are well established cooperations like MatsonMoney, some are local startups. Design under strict disciplines and brand rules, but had the privilege to be creative and open minded of design directions due to the trust of good client relationships. Branding, print and digital design for various clients in this amazing agency. Our clients are mainly in finical industry: some of them are well established cooperations like MatsonMoney, some are local startups. Design under strict disciplines and brand rules, but had the privilege to be creative and open minded of design directions due to the trust of good client relationships.



Essentia Modern Essentials

• Canada
• Manufacturing
• 1 - 100 Employee

• Art Director

  • Mar 2020 - Oct 2020



Alibaba.com

• China
• Software Development
• 700 & Above Employee

• Senior Visual Designer (UED)

  • Jul 2014 - Dec 2016

  Directed a group of 6 team members on the branding & marketing design team for the re-branding of Xiami Music (Now AliMusic). Created and coordinated user surveys, co-founder meetings, and workshops. Implemented new brand guidelines (attributes, logo, color, typeface, imagery, overall look & feel) for UI/UX designers, and oversaw the design process. Collaborated with the marketing team for campaign & event design, promotional interactive app pages, and in house and client brand merchandise designs & production.



IDEO

• United States
• Design Services
• 700 & Above Employee

• Freelancer Visual Designer

  • Sep 2011 - Dec 2016

  I worked as freelancer aside from full time job during 2011-2016 in China.Some clients are local famous companies, some are individual entrepreneurs.Projects include:1.Haagen-Dazs summer cake campaign, Bates & Chi2.Shan restaurant identity design, IDEO3.Branding upgranding, Yabrand4.Dazzle short clip editing, Unionphoto5.Chongqin office branding design, BLK6.Lancom in-flight products packing design, China Oversea7.Company branding design, D2 Studio I worked as freelancer aside from full time job during 2011-2016 in China.Some clients are local famous companies, some are individual entrepreneurs.Projects include:1.Haagen-Dazs summer cake campaign, Bates & Chi2.Shan restaurant identity design, IDEO3.Branding upgranding, Yabrand4.Dazzle short clip editing, Unionphoto5.Chongqin office branding design, BLK6.Lancom in-flight products packing design, China Oversea7.Company branding design, D2 Studio



Atkins

• United Kingdom
• Engineering Services
• 700 & Above Employee

• Visual Designer (Brand & Marketing)

  • Jan 2012 - Jan 2014

  Upgraded company culture branding and guidelines. Projects include website user experience upgrading, e-newsletter design, presentation template design, organizing image databases, and project proposal brochure designs which resulted in a 30% increase in sales. Collaborated with the marketing director to plan and introduce new marketing and branding strategies and promotions. Upgraded company culture branding and guidelines. Projects include website user experience upgrading, e-newsletter design, presentation template design, organizing image databases, and project proposal brochure designs which resulted in a 30% increase in sales. Collaborated with the marketing director to plan and introduce new marketing and branding strategies and promotions.



Gwen Design

• China
• Design Services
• 1 - 100 Employee

• Graphic Designer

  • Jun 2011 - Jan 2012

  Implemented new internal graphic designs as well as various design projects with company clients. Projects included LACE boutique & lounge logo design, Claire’s cake logo & packaging design, ADEO homes-up packaging design, and Sex Toy Launching event visual design. Implemented new internal graphic designs as well as various design projects with company clients. Projects included LACE boutique & lounge logo design, Claire’s cake logo & packaging design, ADEO homes-up packaging design, and Sex Toy Launching event visual design.