Aihoor Aleem

Coordinator of Bachelor Degree in Marketing and Advertising at IADE - Creative University
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Contact Information
us****@****om
(386) 825-5501
Location
Lisbon Metropolitan Area, PT
Languages
  • Português Native or bilingual proficiency
  • Inglês Native or bilingual proficiency
  • Memon Full professional proficiency
  • Urdu Professional working proficiency
  • Espanhol Limited working proficiency

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Afonso Figueira

I had the pleasure of being Aihoor's student on two different occasions throughout my degree and I can say without hesitation that she is one of the best teachers that has crossed my academic path. Always ready to help her students and with complete mastery on topics related to marketing strategy, digital marketing and data analysis, Professor Aihoor is able to captivate students and at the same time lead any class without resorting to fear, always with good humor and friendliness.

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Experience

  • IADE
    • Portugal
    • Higher Education
    • 200 - 300 Employee
    • Coordinator of Bachelor Degree in Marketing and Advertising
      • Sep 2022 - Present

      Coordenadora da Licenciatura em Marketing e Publicidadehttps://www.iade.europeia.pt/cursos/licenciaturas/licenciaturas/marketing-e-publicidade

    • Assistant Professor
      • Feb 2019 - Present

      - Teaching: "Marketing Online e Comunicação Interativa" to Portuguese and Erasmus Undergraduate students. (Bachelor Degree in Marketing and Advertising)- Teaching: "Estratégia de Marketing / Marketing Strategy" to Portuguese students. (Bachelor Degree in Marketing and Advertising)- Teaching: "Finanças Aplicadas ao Marketing" to Portuguese students. (Bachelor Degree in Marketing and Advertising)

    • Student Teaching Assistant
      • Sep 2016 - Jan 2019

      Explicações a alunos de:- Planeamento de Meios e Audiências - Finanças - Tratamento e Análise de Dados- SPSS- Estatística descritiva

  • BRU-IUL (Business Research Unit-IUL)
    • Portugal
    • Higher Education
    • 1 - 100 Employee
    • Integrated Researcher
      • Jan 2023 - Present

    • Research Assistant
      • Sep 2019 - Jan 2023

      PhD Candidate @ ISCTE-IUL.Research Assistant @ BRU-IUL.

  • Universidade Europeia
    • Portugal
    • Higher Education
    • 300 - 400 Employee
    • Assistant Professor
      • Feb 2019 - Aug 2019

      - Teaching: "Supply Chain Management & Distribution Policies" to Undergraduate students. - Teaching: "Digital Communication & Social Media" to Undergraduate students. Courses included in the "Marketing Degree", fully taught in English. - Teaching: "Supply Chain Management & Distribution Policies" to Undergraduate students. - Teaching: "Digital Communication & Social Media" to Undergraduate students. Courses included in the "Marketing Degree", fully taught in English.

  • FNAC Portugal
    • Portugal
    • Retail
    • 700 & Above Employee
    • Departamento de Marketing
      • Jul 2017 - Aug 2017

      Fnac Sede @ Amoreiras Plaza, Lisboa Departamento de marketing e comunicação, envolvida em campanhas de produtos tecnológicos. Área de produtos técnicos ( portáteis, smartphones, som portátil etc ) Promo Fnac, Weekend, em PLV e outros. @ Internship Fnac Sede @ Amoreiras Plaza, Lisboa Departamento de marketing e comunicação, envolvida em campanhas de produtos tecnológicos. Área de produtos técnicos ( portáteis, smartphones, som portátil etc ) Promo Fnac, Weekend, em PLV e outros. @ Internship

  • Uniguarda Lda - Coimbra Cash
    • Coimbra Area, Portugal
    • Marketing Trainee
      • May 2014 - Jul 2016

      Marketing Trainee including Communications & Advertising the firm Direct communication with the consumers Marketing Trainee including Communications & Advertising the firm Direct communication with the consumers

  • Unze London
    • Pakistan
    • Apparel & Fashion
    • 1 - 100 Employee
    • Marketing Communications Manager
      • Dec 2012 - Jan 2014

      Marketing & Communications & Advertising Manager of the company set in Portugal ( first shop in the country ) Marketing & Communications & Advertising Manager of the company set in Portugal ( first shop in the country )

Education

  • ISCTE Business School
    Doctor of Philosophy (Ph.D) in Management With Specialization in Marketing, Management & Marketing
    2019 - 2023
  • Católica Lisbon School of Business and Economics
    Master of Science Degree (MSc), Management with Specialization in Strategic Marketing
    2017 - 2019
  • IADE - Creative University
    Bachelor's degree, Marketing & Advertising
    2013 - 2016
  • GFMC/KSMS - GAMMA
    Luxury Fashion, Best Reviewer Award
    2021 - 2021
  • EMAC ANNUAL CONFERENCE
    Presenting Author at EMAC 2021, Marketing, Consumption, Management
    2021 - 2021
  • American Marketing Association Grand Valley State University
    Presenting Author, Marketing, Consumption, Management.
    2020 - 2020
  • EURAM - European Academy of Management
    Presenting Author, Management & Marketing
    2019 - 2019
  • International School Of Palmela
    AICE Diploma - A LEVEL Cambridge, Business Administration and Management, General
    2010 - 2012
  • Colégio de São Teotónio
    Secondary Education, Sciences General & Mathematics
    2004 - 2010

Community

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