Aidan Strickland

Director of Communications at Helmets to Hardhats Canada
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Location
Ottawa, Ontario, Canada, CA

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Experience

    • Canada
    • Human Resources Services
    • 1 - 100 Employee
    • Director of Communications
      • Sep 2022 - Present
    • Press Secretary at the Office of the Minister of Immigration, Refugees and Citizenship
      • Jan 2022 - Sep 2022
    • Press Secretary
      • Jun 2021 - Jan 2022

      Media Liaison: Strengthen the relationship with media outlets to ensure an increased coverage of our communication products, manage day-to-day media requests, develop written materials including press releases, media statements, and quotes on behalf of the Minister of Diversity and Inclusion and Youth. Event Management: Successfully planned and executed two National Summits on Antisemitism and Islamophobia, communicated directly and frequently with reporters about logistics of the summits, prepared and briefed the Minister for interviews before and after the summits, quickly drafted and responded to stakeholder and media concerns during the ongoing summits. Crisis Communications: Designated spokesperson for the Minister’s office, quoted in multiple high-profile news articles, successfully communicated and changed the narrative to favorable when summits were in the news cycle. Cultural Outreach: Point person for the Prime Minister’s Office related to cultural and minority groups, successfully secured, and drafted positive stakeholder quotes, efficient and knowledgeable when it comes to addressing minority groups. Show less

    • Canada
    • Political Organizations
    • 200 - 300 Employee
    • National Field Coordinator
      • Jul 2021 - Sep 2021

      Campaign Operations: Worked alongside the Director of Election Readiness, Director of Political Operations and Senior Field Organizers, onboarded candidates at the National Campaign College, executed online candidate events with Team Trudeau. Budget Management: Managed field budget, approved expenditures on behalf of the Director of Election Readiness, ensured resources were allocated amongst 338 campaigns, worked with finance to expedite money transfers to priority ridings, tracked money transfers from Central to local campaigns. Day to Day Operations: Supported 50+ field organizers across Canada, coordinated living arrangements, travel, car rentals, expenses, food allotments, and human resource necessities, managed re-tiering meetings with National Campaign Directors, deployed 75+ HQ staffers to local campaigns across Canada. Campaign Management: Supported 2 Leader rallies, staffed candidate of Kitchener South–Hespeler in battleground riding, recruited and trained volunteers, prepared and distributed voting packages, canvassed priority neighborhoods, Get Out The Vote efforts on election day, candidate won by less than 700 votes. Show less

    • Communications Advisor (Operations) and Ontario Desk
      • Mar 2020 - Jun 2021

      Responsible for managing and coordinating, Ministerial, MP, and Parliamentary Secretary funding announcements from a communications perspective, and the Ministerial Caucus support lead. Strategic Communications: Reviews outbound announcements and aligns with necessary MPs or departments to prepare products across background context, government messaging, key speaking points, and other necessary materials to ensure consistent messaging and direct engagement with targeted audiences. Content Management: Ensures all announcements, correspondence, quotes for the media, and digitally distributed content is thoroughly proofed and aligned to departmental messaging and standards. Engages with the Minister to approve outbound quotes and other edits before public distribution. Executive Reporting: Monitors media channels and other trends to identify potential red flags, execute departmental briefings, and proactively prepare responses and key political messages in collaboration with relevant MPs and other internal stakeholders. Utilizes SharePoint site to track correspondence and engagement with various MPs. Data Management: Utilizes Excel and other MS Office applications to effectively organize, assess, and mine key insights from various spreadsheets, announcements, and pitches from regional advisors, creating user-friendly reports to streamline communications processes. Show less

    • Game Day Assistant
      • 2017 - 2020

      Served as a front-facing representative and communications resource to support on-campus athletic programs with a variety of logistic, promotional, and operational function. Hosted half time shows, prepared itineraries and announcer scripts based on game-day line-up and confirmed advertisers or sponsors while actively supporting promotional efforts across booth set-up, seasoned ticketholder engagement, and photoshoot coordination for Carleton sports teams. Served as a front-facing representative and communications resource to support on-campus athletic programs with a variety of logistic, promotional, and operational function. Hosted half time shows, prepared itineraries and announcer scripts based on game-day line-up and confirmed advertisers or sponsors while actively supporting promotional efforts across booth set-up, seasoned ticketholder engagement, and photoshoot coordination for Carleton sports teams.

    • E.A. to the Chief of Staff and Special Assistant, Operations
      • Feb 2019 - Dec 2019

      Administrative Assistance: Served as right-hand resource for the Chief of Staff, employing exceptional organizational skills to manage all meeting coordination, correspondence, scheduling, and media relations as needed. Program Management: Planned and executed the Minister’s first trip to Nunavut and accompanied the Minister and Chief of Staff to Iqaluit to participate in roundtable discussions with government officials on behalf of the Canadian Government. Prepared a detailed itinerary inclusive of media events and speaking engagements. Project Coordination: Mobilized ground-up development of new Ministry office, serving as primary communication hub to align with vendors, security, and other cross-functional teams to order equipment, implement security measures, and stand-up a new physical office space. Show less

    • Deputy Field Organizer
      • Sep 2019 - Sep 2019

      Acted as the media point person for the Prairies and North campaigns. Coordinated with Central and filtered though media requests. Responsible for connecting media outlets with requested campaigns, ensured timely response and follow up Coordinated with the advance team to plan and execute two successful Leader visits by signing in local media, volunteers and guests. Assisted with any other tasks that came up in the fast paced situation Essential for Getting Out The Vote on Manitoba's campus as well as in Charleswood-St. James-Assiniboia-Headingley Coached new volunteers and campaign team members on how to use Minivan and Liberalist effectively Assisted the Field Director of the North and Prairies with different day to day tasks Show less

    • Canada
    • Health, Wellness & Fitness
    • 1 - 100 Employee
      • 2017 - 2019

      • Sep 2017 - 2018

      Responsible for supporting varsity events, including the preparation, organization, and execution of games Oversee the ticket scanning process, assist with half-time/intermission activities, implement promotional tables at games Great communication with clients has lead me to the opportunity to announce my own half time show at men's basketball games and granted me another paid position of DJ'ing women's hockey

    • Government Administration
    • 700 & Above Employee
    • Special Assistant to the Goverment House Leader
      • Apr 2018 - Sep 2018

      Event Organization: Organized and led tours and meet-and-greets on strict operational schedules, organizing seamless crowd control and event flow to minimize interruptions during Question Period and other critical parliamentary functions. Social Media Engagement: Accompanied the Government House Leader to various events and managed all content creation and distribution to various social channels. Initiated the #KWAwesome campaign and actively engaged with local musicians, LGBTQ+ organizations, and other community groups to highlight on the Minister’s social platforms. Opposition Research: Developed exceptional research and analysis skills with the Parliamentary Library Resources to provide the Minister with key questions, briefs, and other critical contextual information to prepare for committee discussions on significant legislature including Bill C-76 The Elections Modernization Act. Show less

    • Canada
    • Wellness and Fitness Services
    • 400 - 500 Employee
    • Swim Instructor
      • 2015 - 2018

      Have worked at Waterloo and Ottawa locations Enforce all policies and procedures pertaining to the pool facilities Complete monthly trainings to stay up to date with first aid and companies public relations strategies Evaluate individuals swimming abilities each week to see if they meet Red Cross standards Have worked at Waterloo and Ottawa locations Enforce all policies and procedures pertaining to the pool facilities Complete monthly trainings to stay up to date with first aid and companies public relations strategies Evaluate individuals swimming abilities each week to see if they meet Red Cross standards

    • Social Media Director
      • Sep 2015 - May 2017

      Manage our Facebook and website as well as the Twitter and Instagram accounts Skilled with Hootsuite Increased following by 25% Link students to opportunities Formed connection with movie promoter-run contests for him Responsible for attending weekly meetings Manage our Facebook and website as well as the Twitter and Instagram accounts Skilled with Hootsuite Increased following by 25% Link students to opportunities Formed connection with movie promoter-run contests for him Responsible for attending weekly meetings

    • Canada
    • Construction
    • 1 - 100 Employee
    • Data Input
      • 2016 - 2016

      Became intermediate level in utilizing Microsoft office software such as Excel Responsible to take direction and complete tasks on tight deadlines Researched organization's media exposure and prepared briefing notes to showcase positive accomplishments to management My research and communications briefs were featured in monthly newsletters Became intermediate level in utilizing Microsoft office software such as Excel Responsible to take direction and complete tasks on tight deadlines Researched organization's media exposure and prepared briefing notes to showcase positive accomplishments to management My research and communications briefs were featured in monthly newsletters

    • Assistant Manager/Lifeguard
      • 2011 - 2015

      Developed organizational skills though planning daily, weekly and monthly activities and camp registration Utilized proficient oral communication skills by resolving patron complaints and concerns Showcased problem solving skills by acting in emergency situations Developed organizational skills though planning daily, weekly and monthly activities and camp registration Utilized proficient oral communication skills by resolving patron complaints and concerns Showcased problem solving skills by acting in emergency situations

Education

  • Carleton University
    Bachelor of Communication and Media Studies (Honours), Minor in Anthropology
    2014 - 2018
  • Sir John A. Macdonald Secondary School

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