Digital Marketing Specialist

• Apr 2021 - Present

- Develop optimization strategies that increase the company's search engine results rankings - Research SEO keywords to use throughout the company's website and marketing materials - Develop optimization strategies that increase the company's search engine results rankings - Research SEO keywords to use throughout the company's website and marketing materials

Marketing Supervisor

• Aug 2019 - Apr 2021

Participate in the development of branding and corporate identity initiatives · Offer expert advice to develop innovative advertising, public relations, social media and events Conduct customer, brand and product research analyses · Develop sales forecasting and product branding plans · Develop and manage marketing budgets · Develop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projects · Participate in the development of branding and corporate identity initiatives · Offer expert advice to develop innovative advertising, public relations, social media and events Conduct customer, brand and product research analyses · Develop sales forecasting and product branding plans · Develop and manage marketing budgets · Develop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projects ·

Marketing Strategist

• May 2016 - Apr 2018

write long- and short-form social media messages that attract new users and engage current users use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take actio write long- and short-form social media messages that attract new users and engage current users use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take actio

Marketing Strategist

• Jan 2015 - Mar 2016