Experience

Exlnt Communications

• Egypt
• Public Relations and Communications Services
• 1 - 100 Employee

• Media Monitoring - Team Leader

  • Nov 2021 - Present

  •Led a team of media monitoring specialists responsible for monitoring and analyzing media coverage related to the clients of the agency, their competitors, and the relevant sector. •Coordinated the team's workflow and ensured that deadlines were met and client expectations were exceeded. •Conducted regular team meetings to discuss ongoing projects, review performance, and provide coaching and feedback to team members. •Collaborated with other teams within the agency to develop effective communication strategies that capitalized on media insights. •Maintained relationships with media contacts and relevant stakeholders to stay updated on emerging trends, industry developments, and opportunities. •Monitored and analyzed media coverage personally as needed to ensure comprehensive coverage of the clients' reputation and industry news. Show less



Freelance

• Social Media Moderator & Video Editor

  • Jan 2020 - Nov 2021

  Social Media Moderator: •Managed Facebook pages and YouTube channels for various clients. •Developed social media content plans and schedules to engage audiences and increase followers. •Moderated comments and messages, responded to inquiries and feedback, and escalated issues as needed. •Monitored social media analytics and provided regular reports to clients. Video Editor & Maker: •Edited and produced videos for clients, ranging from promotional and instructional videos to social media content and short films. •Managed video production projects from conception to delivery, including pre- production planning, filming, post-production editing, and distribution. •Collaborated with clients to develop creative concepts, scripts, and storyboards. Show less



Exlnt Communications

• Egypt
• Public Relations and Communications Services
• 1 - 100 Employee

• Media Monitoring Specialist

  • Sep 2012 - Jan 2020

  •Monitored and analyzed media coverage related to the clients of the agency, their competitors, and the relevant sector. •Collected and organized information from various sources, such as newspapers, magazines, websites, and social media platforms. •Developed and implemented media monitoring strategies to ensure comprehensive coverage of the clients' reputation and industry news. •Analyzed media coverage and trends to identify opportunities, risks, and issues relevant to the clients. •Provided regular reports to the clients and internal teams that included media coverage highlights, media metrics, and recommendations for potential communication strategies. •Collaborated with other PR professionals to develop effective communication strategies that capitalized on media insights. Show less