Experience

Shepherd Technologies

• Human Resources Services

• Marketing and Creative Director

  • Feb 2014 - Present

  Oversee the development of various campaigns and promotions for new product launches. Manage the maintenance of seasonal marketing calendar, monthly budgets, and spending. Implement visual identity standards for organization to aid Marketing team with developing global campaigns. Design marketing presentations for various retailers and other organizations. Communicate with clientele to distribute printed promotional materials and secure optimal product placement. • Launched Shepherd365, which is an HR solutions software program while managing a $6M budget over the last five years. (www.shepherd365.com) • Increased visibility by developing brand marketing materials, user interface, and logo. • Improve product and service appeal by collecting and analyzing social media, on-spot survey, and comparative analysis data • Built an online HR Cloud-Based Application that focused on identity, marketing strategy and materials, and application UI/UX designs • Acquired multiple customers by establishing a risk and product assessment marketing program Show less



Sandy Group - Division GP Strategies

• Senior Graphic Designer

  • Jun 2012 - Nov 2013

  Led design and rebranding process for automotive, marine, commercial truck, and motorcycle manufacturers by utilizing high impact marketing techniques. Oversaw the design of marketing material, trade show graphics, environmental design, presentation boards, illustrations, and multimedia presentations to execute branding strategies for organizations. Complied strategic plans to improve clientele customer base and profits. • Improved the visibility of multiple product lines by developing marketing plans • Designed effective print material and collateral for multiple consumer products Show less