Ahmad Wagdy, MBA

Marketing Director at Contact Developments
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Contact Information
us****@****om
(386) 825-5501
Location
EG
Languages
  • English -

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Hazem Ahmed

I've worked alongside Wagdy for close to 3 years now.I have seen Wagdy grow both as a marketing professional and a human being – and neither has been a disappointment. Wagdy is a calculated risk-taker,He has an uncanny way of determining what the target market needs and has the capability of tweaking his marketing modules accordingly.I have only optimistic predictions for his career trajectory.

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Experience

    • Egypt
    • Real Estate
    • 1 - 100 Employee
    • Marketing Director
      • Apr 2021 - Present

    • Egypt
    • Real Estate
    • 1 - 100 Employee
    • Head Of Marketing
      • Nov 2020 - May 2021

    • Egypt
    • Real Estate
    • 1 - 100 Employee
    • Marketing Manager
      • Feb 2019 - Nov 2020

    • Egypt
    • Advertising Services
    • 1 - 100 Employee
    • Freelance Marketing Consultant
      • Nov 2018 - Dec 2019

      I was part of organizing the largest event in the MENA Region for all marketers. I was responsioble to supervise all sub organizers and external parties to achieve the demanded result. Can't be more pleased than that. It was a great honor to be part of organizing the The Marketers League on of the most important marketing events in the middle east, it was a great experience to work with the beloved Tarek Abd El Mohsen and his great team of Strike Media, was very happy with the reunion with my old friends at Pure Spot Events Management and my great friend Mohamed Shabrawy, making more success stories with Tamer Mostafa and the amazing team of BTL House - Exhibitions Stands and finally don't know what to say about the amazing new friend Samer Farrag and the whole team of San & Sam was a very fruitful cooperation seen by the whole marketers. Many thanks to Dr. Ramy Khodeir and wishing you all the best.

    • Germany
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Creative Marketing Manager
      • Dec 2017 - Feb 2019

      DIGI-SAIL is a professional marketing agency located in Cairo, our work scope includes all marketing services like planning, corporate identity, digital marketing, designing, advertising and production services. My role as a marketing manager and creative director was including below responsibilities: - Preparing agency’s communication strategy & messages - Supervising preparing proposals (design samples & creative direction) for prospected clients - Creating communication messages, creative direction for our existing clients’ creative campaigns. - Managing and maintain all marketing team performance (Digital Marketing -Graphic designers - Execution Department) - Selecting or creating new ways of sales presentations for both our agency and our clients. - Managing the marketing plan for some of our clients.

    • Egypt
    • Wholesale Building Materials
    • 1 - 100 Employee
    • Freelance Marketing Consultant
      • Jun 2017 - Nov 2017

      Initiating the brand and the marketing department of Al Mosallamy Automatic Doors and setting all first year marketing plan and all relevant activities for it. Managing the annual strategy of the main Marketing Mix elements: -Product Strategy -Price Strategy - Distribution/Place Strategy - Promotion Strategy In addition to marketing communication channels and messages. Initiating the brand and the marketing department of Al Mosallamy Automatic Doors and setting all first year marketing plan and all relevant activities for it. Managing the annual strategy of the main Marketing Mix elements: -Product Strategy -Price Strategy - Distribution/Place Strategy - Promotion Strategy In addition to marketing communication channels and messages.

    • Marketing Manager
      • May 2015 - Mar 2017

      *Being a responsible of preparing: -Annual Marketing Plan -Annual Media Plan -Annual Budget Plan -Annual Action Plan -Annual Promotional Calendar -Annual Research Plan *Be responsible of: -Reviewing digital marketing strategy -Reviewing all communicated messages -Reviewing and preparing all briefs for design & creative agency -Reviewing and supervising my team in executing all marketing activities -Supervising all required printings' execution (Designs & Final output) -Supervising,Handling and Executing all held events (for employees or customers) -Choosing all media materials -Supervising and executing whole campaigns' activities: Radio ads Press ads Digital Marketing Ads(Designs and Messages) Road Shows Clubs Booths Malls Booths Printings Outdoors(Billboards & Location Signs) -Monitoring and Reallocating Budgets -Preparing all required reports(R.O.I - coast coast per lead - etc) -Choosing new sales points -Supervising active & effective Internal Branding for all sales points and offices -Maintaining long term and effective relationship with all steak holders (Supply chain, Consultants, Relevant departments, etc)

    • Egypt
    • Real Estate
    • 1 - 100 Employee
    • Freelance Marketing Consultant
      • Aug 2016 - Dec 2016

      Initiating the brand and the marketing department of Royal for Real Estate Development and setting all first year marketing plan and all relevant activities for it. I was responsible of initiating the brand of Royal for Real Estate Development in the marketing in addition to establishing the structure and function of the marketing department. That was including: - Logo creation - Company Profile - Corporate Brochure - Sales Required Materials - Annual Marketing Plan Initiating the brand and the marketing department of Royal for Real Estate Development and setting all first year marketing plan and all relevant activities for it. I was responsible of initiating the brand of Royal for Real Estate Development in the marketing in addition to establishing the structure and function of the marketing department. That was including: - Logo creation - Company Profile - Corporate Brochure - Sales Required Materials - Annual Marketing Plan

  • Medad Training Center
    • Cairo Governorate, Egypt
    • Marketing Instructor
      • Jun 2015 - Jul 2016

      I was part of a full educational program directed to fresh graduates and under graduates to give them a clear vision about business. My part was introduction to marketing to learn all students more about: 1- Marketing planning 2- Marketing Channels 3- Consumer Behavior 4- Marketing Management 5- Marketing Academic Basics 6- Historical Information about Marketing 7- Marketing Case Studies I was part of a full educational program directed to fresh graduates and under graduates to give them a clear vision about business. My part was introduction to marketing to learn all students more about: 1- Marketing planning 2- Marketing Channels 3- Consumer Behavior 4- Marketing Management 5- Marketing Academic Basics 6- Historical Information about Marketing 7- Marketing Case Studies

    • Egypt
    • Real Estate
    • 1 - 100 Employee
    • Marketing Manager
      • May 2015 - Jun 2016

      Responsibilities: 1. Annual Marketing Plan 2. Annual Media Plan 3. Annual Budget Plan 4. Annual Action Plan 5. Annual Promotional Calendar 6. Annual Research Plan 7. Reviewing digital marketing strategy 8. Reviewing all communicated messages 9. Reviewing and preparing all briefs for design & creative agency 10. Reviewing and supervising my team in executing all marketing activities 11. Supervising all required printings' execution (Designs & Final output) 12. Supervising, Handling and Executing all held events (for employees or customers) 13. Choosing all media materials 14. Supervising and executing whole campaigns' activities: 15. Monitoring and Reallocating Budgets 16. Preparing all required reports (R.O.I - coast per lead – Conversion ratios etc) 17. Choosing new sales points & channels 18. Supervising active & effective Internal Branding for all sales points and offices 19. Maintaining long term and effective relationship with all stake holders (Supply chain, Consultants, Relevant departments, etc.) Achievements: 1. Re-structuring the marketing department 2. Executing company’s biggest advertising campaign to brand its name and current project (DIVINA Gardens) 3. Helping company to achieve sales’ goals for the mentioned project

    • Travel Arrangements
    • 1 - 100 Employee
    • Freelance Marketing Consultant
      • Mar 2015 - Jun 2015

      Shoof tours is a tourism company located in Egypt. The main business for it is to organize religious and entertainment tourism programs. I was responsible of: 1- Establishing marketing department structure 2- Creating research plan 3- Creating marketing plan 4- Supervising the strategy of the main marketing mix strategy (Product Strategy- Pricing Strategy- Distribution Strategy- Promotion Strategy) 5- Planning the launching campaign including it's full channels and budget plan 6- Supervising executing all required materials for the campaign (Designs- Printings- Radio Ad- Press Ad- Giveaways) 7- Designing tracking and following up reports 8- Preparing R.O.I reports

    • Egypt
    • Events Services
    • 1 - 100 Employee
    • Marketing Manager
      • Oct 2014 - May 2015

      Responsibilities: 1- Initiating clear development plan for Dubai's office 2- Expanding company's work scope 3- Generating new prospects for the company 4- Developing event's management style 5- Opening new markets for the company 6- Finding new solutions and added values for events 7- Managing events totally by myself. 8- Finding any new developments in events around the world 9- Dealing with all stake holders of every event Achievements: 1. Re-establish the company in a professional way 2. Changing logo and company's name to improve its image. 3. Adding new advantages to every congress or event. 4. Creating new tools to ease all events' procedures. 5. Penetrating new markets. 6. Helping the company to organize events in Dubai, Turkey & USA.

    • Deputy Manager Marketing
      • Apr 2014 - Oct 2014

      Responsibilities: 1- Developing all entire plans 2- Developing Digital marketing strategy 3- Developing communication strategy 4- Finding and apply new leads' channels 5- Developing all designs for all communication channels 6- Applying new concept for exhibition's booths 7- Developing internal branding for all offices 8- Review and develop all printings Achievements: 1. Reformulate all communication messages to fit targeted segment. 2. Changing all communication visuals to deliver the requested messages. 3. Establishing new reporting method to get accurate data for accurate analysis. 4. Creating new marketing activities. 5. Increasing sales with amount 70% during this period. 6. Developing all printings to deliver higher image for the brand name.

    • Marketting Supervisor
      • May 2012 - Apr 2014

      1- Setting sales targets with management 2- Choosing and executing activities 3- Preparing reports about sales analysis 4- Preparing R.O.I report 5- Tracking all leads sources 6- Internal branding 7- All printing materials 8- Project's branding messages choosing and executing 9- Developing company's website and its content 1- Setting sales targets with management 2- Choosing and executing activities 3- Preparing reports about sales analysis 4- Preparing R.O.I report 5- Tracking all leads sources 6- Internal branding 7- All printing materials 8- Project's branding messages choosing and executing 9- Developing company's website and its content

    • Deputy Sales & Marketing Manager
      • Apr 2011 - May 2012

      Responsibilities: 1- Setting sales targets with management 2- Choosing and executing activities 3- Preparing reports about sales analysis 4- Preparing R.O.I report 5- Tracking all leads sources 6- Internal branding 7- All printing materials 8- Project's branding messages choosing and executing 9- Developing company's website and its content Achievements: 1. Re-gain project's position through re-brand its name. 2. Changing brand's image through different marketing activities. 3. Executing all marketing activities(ATL & BTL) in an excellent way which helps to achieve targeted brand image. 4. Generating qualified leads to help increasing sales. 5. Achieving 140% of targeted sales.

    • Marketing Executive
      • Apr 2009 - Mar 2011

      Responsibilities: 1- Creating the strategy to penetrate the Egyptian market 2- Spread brand awareness 3- Generating new leads 4- Planning and executing events for prospects(Ponds day) 5- Choosing communication strategy and it's execution 6- Designing and execution for all printing materials 7- Internal branding for our showroom 8- Executing booths for the company during exhibitions Achievements: 1. Establishing the brand very well in the Egyptian market. 2. Penetrating the market within very short time. 3. Dealing with well-known brands like: Barwa New Cairo & Palm Hills Developers. 4. Achieving sales targets among 12 months through increasing sales every quarter. 5. Expanding our work scope & targeted markets to Gulf area.

Education

  • Paris ESLSCA Business School
    Master of Business Administration - MBA, Global Business Aminstration / International Marketing (Double Major)
    2018 - 2020
  • The American University in Cairo
    Marketing Management Professional Certificate, Marketing/Marketing Management, General
    2011 - 2014
  • The American University in Cairo
    Sales Management Professional Certificate, Business/Commerce, General
    2011 - 2014
  • Paris ESLSCA Business School
    Master of Business Administration - MBA, Global Business Administration
    2018 - 2021

Community

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