PPC Manager

• Sep 2023 - Present

Marketing Manager

• Oct 2022 - Sep 2023

- Develop and execute comprehensive marketing strategies to achieve business objectives. - Lead and supervise a team of marketing professionals, providing guidance and fostering a collaborative work environment. - Conduct market research and competitor analysis to identify opportunities and threats, and adapt strategies accordingly. - Create and manage marketing budgets, ensuring efficient allocation of resources to maximize ROI. - Oversee digital marketing efforts, including SEO, SEM, email marketing, and social media campaigns. - Manage service positioning, branding, and messaging to resonate with target audiences. - Analyze marketing performance data to assess campaign effectiveness and make data-driven improvements. - Collaborate cross-functionally with sales and other departments to align marketing efforts with overall business goals. - Build and maintain strong relationships with clients, vendors, and partners to support marketing initiatives. ( B2B ) - Stay updated on industry trends and emerging technologies to identify new opportunities for innovation. - Develop and execute crisis communication plans and strategies as needed. - Ensure compliance with marketing regulations, privacy policies, and ethical standards. - Prepare and present reports and presentations to senior management, highlighting key performance metrics and future strategies. - Established productive partnerships with influencers and YouTubers, leveraging their reach to maximize brand awareness and drive sales growth. - Actively engaged with the marketing departments of the brands we represented in the Greek market, fostering strong communication and collaboration to drive marketing initiatives. Show less

Social Media Manager

• 2021 - Jan 2023

► Collaborate with 2 Shell gas stations including coffee shops I Love Café and Mr Plinto (Coral) and other clients such as Ali’s Restaurant, Nissi Beach, Nikos Apartments & Studios, Nikos Restaurant Social media management, content creating, and design (brochures, catalogs, digital designs) via Photoshop and Canva ► Utilize digital marketing tools such as Google My Business, Google ads, Google Analytics, and develop campaigns and strategies ► Exceeded sales goals and managed revenue growth Show less

Social Media Manager

• 2020 - 2021

► Managed revenue growth by 300+% and cost reduction by 8% while maintaining quality ► Accomplished 100% revenue growth and 12% cost reduction ► Social media management, content creating and design (brochures, catalogs, digital designs) via Photoshop and Canva ► Managed revenue growth by 300+% and cost reduction by 8% while maintaining quality ► Accomplished 100% revenue growth and 12% cost reduction ► Social media management, content creating and design (brochures, catalogs, digital designs) via Photoshop and Canva

Social Media Manager

• 2019 - 2020

► Managed revenue growth by 160% and 89% respectively ► Utilized social media marketing tools including google ads, Instagram and Facebook ads, Google analytics, TripAdvisor etc. ► Content creating and design (brochures, catalogs, digital designs) ► Managed revenue growth by 160% and 89% respectively ► Utilized social media marketing tools including google ads, Instagram and Facebook ads, Google analytics, TripAdvisor etc. ► Content creating and design (brochures, catalogs, digital designs)

Marketing Coordinator

• Oct 2018 - May 2019

► Undertook responsibilities regarding social media management, graphic design, content creation, and fundraising ► Managed and supervised 250+ volunteers during events► Negotiated sponsorships with 80% of large firms in Crete with a successful rate of 60% ► Communicated and negotiated with regional units, town halls, chambers, churches, and large companies including Plastika Kritis, Karatzis, Megaplast, Minoan Lines etc.► Trained 15 people on social media and design responsibilities► Succeeded to exceed expectations and raise 40k in order to organize the Entrepreneurship and Innovation conference Show less

Volunteer | Fundraising Intern

• Dec 2017 - Oct 2018

► Undertook responsibilities regarding social media management, graphic design, content creation, and fundraising