Agata Knapek
Marketing Manager at HR Hints- Claim this Profile
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Bio
Michał Kowalski
Agata is a rare example of marketing leader, who easily combines creativity with technical and performance aspects of on-line marketing. On the one hand, she comes up with fresh, out-of-the-box ideas, and on the other, she is able to fit them in marketing strategy and successfully implement to deliver great, measurable results. What you should know is that Agata is not only great marketing leader but also a talented and experienced specialist in the field of growth-driven design and website building & maintenance. She is very good at coordinating the web development process from soup to nuts! She creates web strategies, takes responsibility for UX design, finds the best solution for conversion paths optimization, leads teams of developers, designer and external services providers, and what is not less important - she really enjoys it, what makes her really passionate and efficient web marketer. No doubt, I strongly recommend Agata both as a great leader and team-player as well as talented and skilled web marketer. She was a manager who successfully led our team to achieve great results and I've learned a lot while working with her.
Ewa Pawełczyk-Sanecka
Agata is definitely a doer and gets things done. Once she takes responsibility for a project, it’s completed - it's done quickly and with a good quality. She can build from scratches and it’s easy for her to involve other people in providing a necessary impact on a project. When she was working in my team I observed her impressive growth. Started as an assistant, eventually, she was responsible for a wide field of e-marketing - building and maintaining all websites (responsible for design, UX, conversion paths - including more difficult e-commerce user engagement) and managing e-marketing activities aiming in the biggest reach in the target group. This includes successful, but not always easy, cooperation with graphic designers, developers and external marketing agencies and sales departments in top Polish web portals. Agata is also a brilliant copywriter - even it’s not her main domain. She is a team player ready to take responsibility, never grumpy nor moody.
Michał Kowalski
Agata is a rare example of marketing leader, who easily combines creativity with technical and performance aspects of on-line marketing. On the one hand, she comes up with fresh, out-of-the-box ideas, and on the other, she is able to fit them in marketing strategy and successfully implement to deliver great, measurable results. What you should know is that Agata is not only great marketing leader but also a talented and experienced specialist in the field of growth-driven design and website building & maintenance. She is very good at coordinating the web development process from soup to nuts! She creates web strategies, takes responsibility for UX design, finds the best solution for conversion paths optimization, leads teams of developers, designer and external services providers, and what is not less important - she really enjoys it, what makes her really passionate and efficient web marketer. No doubt, I strongly recommend Agata both as a great leader and team-player as well as talented and skilled web marketer. She was a manager who successfully led our team to achieve great results and I've learned a lot while working with her.
Ewa Pawełczyk-Sanecka
Agata is definitely a doer and gets things done. Once she takes responsibility for a project, it’s completed - it's done quickly and with a good quality. She can build from scratches and it’s easy for her to involve other people in providing a necessary impact on a project. When she was working in my team I observed her impressive growth. Started as an assistant, eventually, she was responsible for a wide field of e-marketing - building and maintaining all websites (responsible for design, UX, conversion paths - including more difficult e-commerce user engagement) and managing e-marketing activities aiming in the biggest reach in the target group. This includes successful, but not always easy, cooperation with graphic designers, developers and external marketing agencies and sales departments in top Polish web portals. Agata is also a brilliant copywriter - even it’s not her main domain. She is a team player ready to take responsibility, never grumpy nor moody.
Michał Kowalski
Agata is a rare example of marketing leader, who easily combines creativity with technical and performance aspects of on-line marketing. On the one hand, she comes up with fresh, out-of-the-box ideas, and on the other, she is able to fit them in marketing strategy and successfully implement to deliver great, measurable results. What you should know is that Agata is not only great marketing leader but also a talented and experienced specialist in the field of growth-driven design and website building & maintenance. She is very good at coordinating the web development process from soup to nuts! She creates web strategies, takes responsibility for UX design, finds the best solution for conversion paths optimization, leads teams of developers, designer and external services providers, and what is not less important - she really enjoys it, what makes her really passionate and efficient web marketer. No doubt, I strongly recommend Agata both as a great leader and team-player as well as talented and skilled web marketer. She was a manager who successfully led our team to achieve great results and I've learned a lot while working with her.
Ewa Pawełczyk-Sanecka
Agata is definitely a doer and gets things done. Once she takes responsibility for a project, it’s completed - it's done quickly and with a good quality. She can build from scratches and it’s easy for her to involve other people in providing a necessary impact on a project. When she was working in my team I observed her impressive growth. Started as an assistant, eventually, she was responsible for a wide field of e-marketing - building and maintaining all websites (responsible for design, UX, conversion paths - including more difficult e-commerce user engagement) and managing e-marketing activities aiming in the biggest reach in the target group. This includes successful, but not always easy, cooperation with graphic designers, developers and external marketing agencies and sales departments in top Polish web portals. Agata is also a brilliant copywriter - even it’s not her main domain. She is a team player ready to take responsibility, never grumpy nor moody.
Michał Kowalski
Agata is a rare example of marketing leader, who easily combines creativity with technical and performance aspects of on-line marketing. On the one hand, she comes up with fresh, out-of-the-box ideas, and on the other, she is able to fit them in marketing strategy and successfully implement to deliver great, measurable results. What you should know is that Agata is not only great marketing leader but also a talented and experienced specialist in the field of growth-driven design and website building & maintenance. She is very good at coordinating the web development process from soup to nuts! She creates web strategies, takes responsibility for UX design, finds the best solution for conversion paths optimization, leads teams of developers, designer and external services providers, and what is not less important - she really enjoys it, what makes her really passionate and efficient web marketer. No doubt, I strongly recommend Agata both as a great leader and team-player as well as talented and skilled web marketer. She was a manager who successfully led our team to achieve great results and I've learned a lot while working with her.
Ewa Pawełczyk-Sanecka
Agata is definitely a doer and gets things done. Once she takes responsibility for a project, it’s completed - it's done quickly and with a good quality. She can build from scratches and it’s easy for her to involve other people in providing a necessary impact on a project. When she was working in my team I observed her impressive growth. Started as an assistant, eventually, she was responsible for a wide field of e-marketing - building and maintaining all websites (responsible for design, UX, conversion paths - including more difficult e-commerce user engagement) and managing e-marketing activities aiming in the biggest reach in the target group. This includes successful, but not always easy, cooperation with graphic designers, developers and external marketing agencies and sales departments in top Polish web portals. Agata is also a brilliant copywriter - even it’s not her main domain. She is a team player ready to take responsibility, never grumpy nor moody.
Experience
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HR Hints
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United States
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Human Resources Services
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1 - 100 Employee
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Marketing Manager
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Apr 2022 - Present
HR Hints is your hands-on, external HR team, trusted by 70+ companies worldwide. We work with founders and managers, showing them how to build and lead organizations based on engaged people who live up to their responsibilities. Visit us at: www.hrhints.io HR Hints is your hands-on, external HR team, trusted by 70+ companies worldwide. We work with founders and managers, showing them how to build and lead organizations based on engaged people who live up to their responsibilities. Visit us at: www.hrhints.io
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Culturivy
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United States
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Strategic Management Services
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1 - 100 Employee
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Marketing Manager
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Apr 2022 - Present
Method. Book. Platform. 💙💚 Method of building organizational cultures. Book: "Culturivy: The Power of Changing a Workplace" (launch in June '23! 🚀). Culturivy Platform for HR: The first place for HR to grow. Method. Book. Platform. 💙💚 Method of building organizational cultures. Book: "Culturivy: The Power of Changing a Workplace" (launch in June '23! 🚀). Culturivy Platform for HR: The first place for HR to grow.
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Krakowski Park Technologiczny | Krakow Technology Park
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Poland
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Communications Specialist
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Feb 2020 - Mar 2022
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Omnipack 📦
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Poland
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Transportation, Logistics, Supply Chain and Storage
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1 - 100 Employee
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Content Marketing Manager
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Aug 2018 - Jan 2020
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Novem sp. z o.o.
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Poland
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Advertising Services
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1 - 100 Employee
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Content Marketing Manager
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Mar 2017 - Jul 2018
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Stowarzyszenie WIOSNA
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Poland
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Civic and Social Organizations
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100 - 200 Employee
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Head of Marketing & Communications
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Jul 2016 - Mar 2017
⋅ creating and handling for marketing & communication strategy focused on realizing association's charitable and fundrising goals; ⋅ creating and leading social & fundraising campaigns - giving the organisation financial stability and opportunity to grow (including: the Noble Box campaign 2016); ⋅ managing a team of PR & marketing specialists, designers and customer relationship specialists - 30 people based in two locations (Cracow and Warsaw); ⋅ cooperating with creative agencies, film studios, the biggest Polish companies in the field of CSR and main Polish media. Show less
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Digital Marketing Manager
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Mar 2015 - Jul 2016
⋅ creating & implementing website strategy focused on realizing association's charitable and fundrising goals; ⋅ strategic websites management - responsible for website's efficacy, monitoring and improving conversions of essential goals; ⋅ working as a project manager at rebuilding and developing of the website (in cooperation with IT specialists and graphic designers) - i e. 4 fully implemented websites, 8 landing pages dedicated to short term campaigns, forms (recruitment, payments path, online shopping interfaces); ⋅ managing a team of digital marketing specialists (4-6 people) who are responsible for web analysis and SEO, planning and handling marketing campaigns, media purchasing, campaign’s monitoring and optimization; ⋅ participation in the creation and implementation of the “360 degree marketing" campaigns, especially: building websites, web analysis, improving and optimizing website during the campaign, creating of online advertising, copywriting, monitoring; ⋅ wireframing, customer journey mapping, web designing. Show less
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Marketing Specialist
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Jan 2013 - Feb 2015
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LoveKraków.pl
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Poland
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Online Media
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1 - 100 Employee
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Journalist
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Nov 2011 - Aug 2012
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SALESmanago Certified Marketing Automation Specialist
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Software Development
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1 - 100 Employee
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SEO/SEM Assistant
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Jun 2011 - Oct 2011
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Education
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2013 - 2015
Jagiellonian University
Master (MSc), -
2010 - 2013
Jagiellonian University
Bachelor's (Lic.),
Community
