Afra Chen

Assistant Market Manager at Kdan Mobile Software Ltd.
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Contact Information
us****@****om
(386) 825-5501
Location
Taiwan, TW
Languages
  • Chinese -
  • English -

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Credentials

  • Logic-Based Therapy, LBT Workshop Certificate of Participation
    TPCA
    Jul, 2022
    - Nov, 2024
  • Emotional Design — How to Make Products People Will Love
    The Interaction Design Foundation
    May, 2020
    - Nov, 2024
  • Evaluating User Interfaces
    Coursera
    Jul, 2018
    - Nov, 2024
  • Prototyping and Design
    Coursera
    Jun, 2018
    - Nov, 2024
  • User Research and Design
    Coursera
    May, 2018
    - Nov, 2024
  • Introduction to UI Design
    Coursera
    Apr, 2018
    - Nov, 2024
  • Introduction to Imagemaking
    Coursera
    Mar, 2018
    - Nov, 2024
  • Introduction to Typography
    Coursera
    Feb, 2018
    - Nov, 2024
  • Fundamentals of Graphic Design
    Coursera
    Jan, 2018
    - Nov, 2024
  • Google Ads Certifications
    Google Digital Academy (Skillshop)
    Jun, 2021
    - Nov, 2024

Experience

  • Kdan Mobile
    • United States
    • Software Development
    • 100 - 200 Employee
    • Assistant Market Manager
      • 2013 - Present

      A senior marketer with 5+ experience in software marketing. Skilled in product analysis, market survey, and marketing campaign execution. Passionate about her job and self-motived. Product marketing manager of Animation Desk, Write-on Video, and Kdan Cloud. Work with cross-functional departments to achieve user retention goals. *Areas of Expertise*Product Marketing- Product management- Marketing survey and value positioning- Creative content strategy- Digital advertisement- SEO (Search Engine Optimization) - ASO (App Store Optimization)- Online marketing campaigns- Offline marketing campaigns- Brand communicationUX Research- User interview - User research- Usability test- UX copywritingCIS (Corporate Identity System)-Brand communication-CIS guidelines-Employee training

  • SS Tainan (妳好南搞）
    • Freelance Writer
      • Mar 2018 - Present

      Create content for websites, blogs, and social media with an SEO mindset. Topics include traveling, dining, art, culture, and history. Create content for websites, blogs, and social media with an SEO mindset. Topics include traveling, dining, art, culture, and history.

Education

  • University of Manchester
    Master of Science (MSc), Marketing
    2009 - 2010
  • National Tsing Hua University
    Bachelor of Arts (B.A.), Foreign Languages and Literatures, General
    2004 - 2008

Community

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