Adrienne Balthaser
Directed Marketing at Associated Wholesalers, Inc.- Claim this Profile
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Bio
Experience
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AWI
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United States
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Warehousing and Storage
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200 - 300 Employee
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Directed Marketing
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Dec 2006 - Present
• Editorial and design consultant for AWI’s quarterly magazine • Rebuilt web pages and consistently update content for three retailer websites • Create promotional and business email blasts for AWI’s retailers • Process reports through a multi-company database to mine and manipulate data for analysis of mailers, brand promos, ad items, and retail programs • Editorial and design consultant for AWI’s quarterly magazine • Rebuilt web pages and consistently update content for three retailer websites • Create promotional and business email blasts for AWI’s retailers • Process reports through a multi-company database to mine and manipulate data for analysis of mailers, brand promos, ad items, and retail programs
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The Sherwin-Williams Co
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Allentown, PA
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Store Manager
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Jan 2004 - Nov 2006
• Managed complete operations of the retail establishment • Analyzed store profit and loss reports to make sound financial decisions. • Developed and implemented store market plan to increase sales and market share • Ensured wholesale and retail customers were given service that exceeded their expectations • Made outside sales calls to support the business plan and strengthen customer relationships • Organized wholesale and retail selling events • Provided supervision and support of staff to help them maintain the goals of the corporation while ensuring their personal success Show less
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ASK Foods, Inc
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Palmyra, PA
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Merchandiser
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Sep 2002 - Dec 2004
• Provided company representation at trade shows and grand openings of a local grocery chain • Maintained a product database for the company which used nutritional information used in product development • Presented products for appealing booth displays at trade shows to enhance sales • Provided company representation at trade shows and grand openings of a local grocery chain • Maintained a product database for the company which used nutritional information used in product development • Presented products for appealing booth displays at trade shows to enhance sales
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Education
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WOW Academy Online
Certification, Webdesign -
Kutztown University of Pennsylvania
dual BSBA, Marketing and Management, Psychology Minor -
Tulpehocken H.S.