Adrianna Amato
Vice President of Client Services at TSN Communications- Claim this Profile
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Bio
Experience
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TSN Communications
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Vice President of Client Services
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May 2022 - Present
•Manage TSN’s client accounts; develop and execute TSN clients’ marketing and public relations strategies to achieve goals. •Represent client perspective to and advise TSN executive leadership.•Foster relationships with clients and prospective clients; develop and execute TSN marketing strategies to achieve goals and company growth. •Supervise TSN on new business development. •Maintain company’s client management processes; identify challenges and apply best solutions in TSN company operations.•Led a successful product marketing campaign reaching 3M people in Michigan to promote a new grant program. Show less
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Director Communications
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Mar 2021 - Apr 2022
•Oversee client accounts, budget by providing day-to-day management and support.•Complete client projects in a timely and consistent manner.•Lead marketing team and execute campaigns.
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Marketing and Communications Manager
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Dec 2018 - Feb 2021
•Generated media coverage for clients, enhancing brand visibility and share of voice.•Identified and engaged key influencers to attract new customers and enhance brand awareness.•Executed influencer campaigns to increase product consideration among target audiences.
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WUSA-TV
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Broadcast Media Production and Distribution
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100 - 200 Employee
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Multiplatform Producer
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May 2017 - Nov 2018
• Oversaw day-to-day workflow of a fast-paced newsroom, delivering accurate news to a wide audience. • Produced highly visible newscasts to a market of over 2.5M people, featuring up-to-date news content. • Supervised editorial meetings, guiding reporter story assignments and shaping daily news content. • Oversaw day-to-day workflow of a fast-paced newsroom, delivering accurate news to a wide audience. • Produced highly visible newscasts to a market of over 2.5M people, featuring up-to-date news content. • Supervised editorial meetings, guiding reporter story assignments and shaping daily news content.
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12 News (KPNX-TV, NBC)
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United States
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Broadcast Media Production and Distribution
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100 - 200 Employee
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Newscast Producer
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Jun 2014 - May 2017
• Managed all aspects of news production, including scriptwriting, video editing, and graphics creation. • Produced numerous local and Arizona-focused stories for 12news.com and USAToday.com audiences. • Successfully coordinated remote team's special coverage trip, ensuring smooth logistics and adherence to budget. • Managed all aspects of news production, including scriptwriting, video editing, and graphics creation. • Produced numerous local and Arizona-focused stories for 12news.com and USAToday.com audiences. • Successfully coordinated remote team's special coverage trip, ensuring smooth logistics and adherence to budget.
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WFMY News 2
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Greensboro/Winston-Salem, North Carolina Area
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Multimedia Producer
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May 2012 - Jun 2014
• Collaborated with newsroom leadership to produce new, compelling investigative newscast. • Completed a wide range of tasks to create daily newscasts and provide engaging content for digital platforms. • Distributed over 2,500 news stories and online content to viewers and digital customers. • Collaborated with newsroom leadership to produce new, compelling investigative newscast. • Completed a wide range of tasks to create daily newscasts and provide engaging content for digital platforms. • Distributed over 2,500 news stories and online content to viewers and digital customers.
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KOMU-TV
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Newscast Producer
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Aug 2011 - May 2012
• Supervised evening & weekend news staff in story selection & news strategy. • Designed fast-paced, creative newscasts with visual live, in-studio elements.• Field-produced special projects, live segments for newscasts.
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Social Media Editor
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Aug 2011 - May 2012
• Advanced social media strategy & worked with digital team to ensure platforms were active. • Connected with audience to enhance station brand & mission.
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Web Producer/Assignment Desk Editor
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Aug 2008 - May 2012
• Wrote, edited, published stories & video for KOMU.com. • Oversaw daily content & advanced stories with additional research, information.
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General Assignment Reporter
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Aug 2008 - Dec 2011
• Researched, wrote, shot, edited daily and long-form stories for broadcast and KOMU.com.
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Thomson Reuters
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Canada
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Software Development
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700 & Above Employee
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Intern
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May 2011 - Jul 2011
• Shot, edited video for international news agency, covering European news, politics. • Assisted in editorial planning for London, Paris bureaus. • Shot, edited video for international news agency, covering European news, politics. • Assisted in editorial planning for London, Paris bureaus.
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University of Missouri-Columbia
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United States
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Higher Education
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700 & Above Employee
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Social Media Coordinator - College of Engineering
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Aug 2010 - Feb 2011
Create content and deliver updates to students and alumni on the College of Engineering Facebook and Twitter. Create content and deliver updates to students and alumni on the College of Engineering Facebook and Twitter.
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University of Missouri-Columbia
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United States
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Higher Education
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700 & Above Employee
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Media Relations Student Director
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Jan 2009 - May 2010
Work at MU football, basketball and baseball games, deliver stats and quotes for the Sports Info office. Work at MU football, basketball and baseball games, deliver stats and quotes for the Sports Info office.
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Public Relations and Marketing Intern
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Jun 2009 - Jul 2009
Assisted with marketing, promotional events during MLB pre-game, post games shows. Assisted with marketing, promotional events during MLB pre-game, post games shows.
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Education
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University of Missouri-Columbia
Journalism, Radio-Television