Adriana Zuñiga

Marketing Manager Broadway In Boston at John Gore Organization
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Boston
Languages
  • Spanish -

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Bio

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Credentials

  • Arts & Cultural Organization Management
    Harvard University
    May, 2023
    - Oct, 2024
  • NAAC Mentorship Program - Mentee
    ArtsBoston
    Sep, 2019
    - Oct, 2024
  • NAAC Mentorship Program - Mentor
    ArtsBoston
    Aug, 2021
    - Oct, 2024

Experience

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Marketing Manager Broadway In Boston
      • Oct 2021 - Present

      -Plan email content/calendar that goes out to eClub list 2x /week. -Strategize and schedule organic social media campaigns on 4 different platforms (Facebook, Instagram, X, TikTok) for @BroadwayBoston account. -Collaborate on both traditional and digital media plans. -Administer BIB Mobile App in Fan360. -Facilitate community partnerships and programming for Broadway touring shows. -Oversee website maintenance -Plan email content/calendar that goes out to eClub list 2x /week. -Strategize and schedule organic social media campaigns on 4 different platforms (Facebook, Instagram, X, TikTok) for @BroadwayBoston account. -Collaborate on both traditional and digital media plans. -Administer BIB Mobile App in Fan360. -Facilitate community partnerships and programming for Broadway touring shows. -Oversee website maintenance

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Sales and Marketing Manager
      • Feb 2021 - Oct 2021

      -Manage relationships with media vendors such as photographers, videographers, and graphic designers. -Organize and manage digital assets for archival records. -Create and implement a marketing and sales plan for artistic and educational programs, including the use of social media, e-blasts, other digital outlets, and advertising. -Maintain and update website content, evaluate website performance/functionality. -Lead the writing and editing of outgoing written materials. -Develop methods of gathering and tracking audience data through digital analytics and surveys. -Coordinate partnerships with different constituencies including community organizations, media companies, and sponsors such as Xfinity, Ovation TV, and GBH. -Recruit and supervise 3 interns. Show less

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Social Media & Sales Apprentice
      • Jul 2019 - Jun 2020

      -Manage social media platforms (Facebook, Twitter, Instagram) for two handles. -Oversee audience responses on social media, Yelp, Google My Business, and TripAdvisor. -Answer patron feedback or questions. -Develop dynamic sales copy for email campaigns -Work with third party sales (BosTix, Goldstar, TodayTix) -Collaborate with social media influencers -Google Ads -Manage social media platforms (Facebook, Twitter, Instagram) for two handles. -Oversee audience responses on social media, Yelp, Google My Business, and TripAdvisor. -Answer patron feedback or questions. -Develop dynamic sales copy for email campaigns -Work with third party sales (BosTix, Goldstar, TodayTix) -Collaborate with social media influencers -Google Ads

    • Literary & Marketing Apprentice
      • Sep 2018 - Jun 2019

      Literary: -Read play submissions from agencies -Wrote script evaluations -Created content for program notes -Assisted with Huntington Playwriting Fellows readings/events -Conducted dramaturgical research -Moderated post-show conversations with audience and guest speakers Marketing: -Uploaded videos and photos to main website using Episerver -Pulled data reports using Tessitura -Created press kits for opening nights -Managed main press list -Conducted community outreach -Assisted with pre-publicity photoshoots/ interviews with cast -Worked on marketing campaigns Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Merchandising Assistant- (Bath, Body & Hair in Beauty Department)
      • Jun 2018 - Sep 2018

      -Managed and prepared purchase orders for buyer -Tabulated style reports - Off-retail best practices -Arranged vendor appointments -Communicated with vendors about orders -Managed and prepared purchase orders for buyer -Tabulated style reports - Off-retail best practices -Arranged vendor appointments -Communicated with vendors about orders

    • United States
    • Higher Education
    • 700 & Above Employee
    • Theatre Department Office Assistant
      • Jan 2015 - May 2018

      -Front desk reception -Answered student questions -Assisted professors in class or with academic material -Ushered performing arts events -Front desk reception -Answered student questions -Assisted professors in class or with academic material -Ushered performing arts events

    • Buyer Internship- (Wall Art Department)
      • Jun 2017 - Aug 2017

      -Developed weekly lookbook for launch of new HomeSense store -Went on comparative shopping trips -Created style/trend boards -Unboxed/organized art samples - -Developed weekly lookbook for launch of new HomeSense store -Went on comparative shopping trips -Created style/trend boards -Unboxed/organized art samples -

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Assistant to the Executive Director Internship
      • Sep 2016 - Dec 2016

      -Scheduled meetings -Front-of-House -Assisted outside guest director on the Every 28 Hours Festival held at the Museum of Fine Arts -Scheduled meetings -Front-of-House -Assisted outside guest director on the Every 28 Hours Festival held at the Museum of Fine Arts

Education

  • Suffolk University
    Bachelor of Arts - BA, Drama and Dramatics/Theatre Arts, General
    2014 - 2018
  • Suffolk University
    2017 - 2017

Community

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