Gerente de comunicação

• Nov 2022 - Present

Press Relations

• Oct 2014 - Nov 2022

• Reponsible for institutional communications, addressing internal and external publics • Stakeholders mapping, planning, development and implementation of correspondent public affairs, public relations and communications strategies, addressing government officials, universities, media,associations, unions and accountants. • Reponsible for institutional communications, addressing internal and external publics • Stakeholders mapping, planning, development and implementation of correspondent public affairs, public relations and communications strategies, addressing government officials, universities, media,associations, unions and accountants.

Owner

• Nov 2007 - Jul 2016

- Development of social media communication platforms; - Strategic Consulting in corporate communications and marketing communications; - Consulting for business plan execution, includding financial projections; - Execution and analysis of corporate image research; - Stakeholders mapping; - Executive media training; - Press relations consulting; - Production of internal and external communication materials. - Development of social media communication platforms; - Strategic Consulting in corporate communications and marketing communications; - Consulting for business plan execution, includding financial projections; - Execution and analysis of corporate image research; - Stakeholders mapping; - Executive media training; - Press relations consulting; - Production of internal and external communication materials.

Communications Coordinator

• Nov 2002 - Oct 2007

- Strategic communications planning to creating awareness on company's issues and positions; - Budget management; - Press relations and media monitoring; - Executive Training (media training, company's positions). - Editor of internal and external magazines and publisher of intranet. - Planning and coordinating the production of graphic materials, videos, hot sites, campaigns, and corporate radio for sales training development. - Development and communication of programs aimed at preventing youth smoking, child labor in the rural areas, domestic violence against women, social responsibility in retail and the environment preservation. - Support to the Government Relations in monitoring the three levels of the government, regulatory agencies, and on the implementation of action and contingency plans. - Participation in "Issues Campaign" team - responsible for website an onserts translation reviews and implementation of local media strategy; - Reviewing marketing materials according to external communications policies. Show less

Services and Marketing Coordinator / External Trade Analyst

• Nov 1997 - Oct 2002

- Marketing planning; - Budget management; - Press relations; - Coordinating the company's participation at local and international events exhibitions. - Development and implementation of B2B tools. - Negotiation and management of service contracts of clients in South America. - Implementation of administrative, external trade and commercial procedures at the Chilean branch, including staff training; - Marketing planning; - Budget management; - Press relations; - Coordinating the company's participation at local and international events exhibitions. - Development and implementation of B2B tools. - Negotiation and management of service contracts of clients in South America. - Implementation of administrative, external trade and commercial procedures at the Chilean branch, including staff training;

Communications Senior Analyst / Trainee

• Jan 1993 - Jun 1997

- Editing of internal and external communications media vehicles and production of graphic materials, videos and corporate communications campaigns. - Budget control; - Press relations; - Media training; - Development of product marketing campaigns for different business areas. - Editing of internal and external communications media vehicles and production of graphic materials, videos and corporate communications campaigns. - Budget control; - Press relations; - Media training; - Development of product marketing campaigns for different business areas.