Adrian Choi, ICAE

Asia Pacific Education Subcommittee Member at International Association of Amusement Parks and Attractions (IAAPA)
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Contact Information
us****@****om
(386) 825-5501
Location
MO
Languages
  • Cantonese Native or bilingual proficiency
  • English Full professional proficiency
  • Mandarin Limited working proficiency
  • Portugese Elementary proficiency
  • Japanese Elementary proficiency

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Credentials

  • IAAPA Certified Attractios Executive (ICAE)
    International Association of Amusement Parks and Attractions (IAAPA)
    Mar, 2021
    - Nov, 2024
  • Certificado de Nível A2
    INSTITUO PORTUGUÊS DO ORIENTE
    Feb, 2018
    - Nov, 2024
  • Photoshop - Digital image Process Practice (Level1)
    澳門理工學院
    Dec, 2016
    - Nov, 2024
  • Train the Trainer - On Job Training
    新濠博亞娛樂
    Aug, 2015
    - Nov, 2024
  • Service Emotional Intelligence
    The Venetian® Macao-Resort-Hotel
    Apr, 2015
    - Nov, 2024
  • Communication Skills
    The Venetian® Macao-Resort-Hotel
    Feb, 2015
    - Nov, 2024
  • Accounting Level 2
    London Chamber of Commerce and Industry
    Jun, 2009
    - Nov, 2024
  • Accounting Level 1
    London Chamber of Commerce
    Jun, 2008
    - Nov, 2024
  • IAAPA Certified Attractions Leader (ICAL)
    International Association of Amusement Parks and Attractions (IAAPA)
    Jul, 2020
    - Nov, 2024
  • IAAPA Certified Attractions Manager (ICAM)
    International Association of Amusement Parks and Attractions (IAAPA)
    Jan, 2018
    - Nov, 2024

Experience

    • United States
    • Non-profit Organization Management
    • 100 - 200 Employee
    • Asia Pacific Education Subcommittee Member
      • Feb 2021 - Present

    • Australia
    • Travel Arrangements
    • 1 - 100 Employee
    • Manager - Guest Services, Skypark Macau Tower by AJ Hackett
      • Jan 2019 - Present

      。Supports all GS staff and Sen. Guest Services Manager with all aspects of client registration, waiver completion, and gathering of payments, and the escorting of clients to certain locations. 。Lead the morning daily staff briefing when on site. 。Assist the Senior Guest Service Manager as required. 。Supports the supervision of all onsite sales and customer service staff. 。Delegate as required to all other operational staff. 。Maintain a high level of customer service throughout the whole operation. 。Follow AJHMT and MT accident and emergency procedures when necessary. 。Use reprimand where necessary. 。Lead the staff to follow AJHMT policies and procedures.

    • Hong Kong
    • Investment Management
    • 100 - 200 Employee
    • Manager-Guest Services, Skypark Macau Tower by AJ Hacket,Macau Tower
      • Jan 2019 - Present

      。Supports all GS staff and Sen. Guest Services Manager with all aspects of client registration, waiver completion, and gathering of payments, and the escorting of clients to certain locations. 。Lead the morning daily staff briefing when on site. 。Assist the Senior Guest Service Manager as required. 。Supports the supervision of all onsite sales and customer service staff. 。Delegate as required to all other operational staff. 。Maintain a high level of customer service throughout the whole operation. 。Follow AJHMT and MT accident and emergency procedures when necessary. 。Use reprimand where necessary. 。Lead the staff to follow AJHMT policies and procedures.

    • Hong Kong
    • Hospitality
    • 700 & Above Employee
    • Assistant Manager - Event and Promotions, Brand and Marketing Management
      • Apr 2018 - Jan 2019

      Managing all key business relationships internally and externally to ensure smooth implementation of all sorts of promotion activities.Manage various marketing initiatives and projects to ensure all promotional activities are executed effectively.Develop program strategies to improve and broaden customer databases through programs.Deliver revenue and profit growth on casino promotions and events.Maintain effective communication with club, operation teams and develop excellent promotion programs to all patrons.Accurate reporting of programs on a timely basis.Manage Events & Promotions team members in terms of delegating responsibilities and track performances; identify methods to enhance performances and improve productivity.Deliver internal and external communications.Analyse data on promotions and events

    • Supervisor - Attractions Operations, Entertainment
      • Dec 2017 - Apr 2018

      。To work closely with the Assistant Manager of Attractions Operations by supervising the planning and daily operation of Studio City’s Attractions and/or any other entertainment departmental needs as required.。To coordinate with various departments and ensure the smooth operation of all Attractions; including, daily operation, special events, attraction opening/closing and technical needs.。Supervise daily operations of the front line staff at all attractions.。To liaise with Entertainment Technology Departments and various contractors, as well as minor negotiation with various service providers on daily needs and requirements.。To liaise internally in support of Technical Operations, Sales, Box Office, EVS, and Security efforts on behalf of Attraction Operations as required. Selflessly placing the business needs before operator/staff convenience.。Resolving all guest complaints or disputes completely and effectively, relaying resolution to all staff; thus, ensuring guest satisfaction is consistently achieved.。To implement and enforce new policies, procedures, trainings and efficiencies as directed by management to all front line operational staff between multiple Entertainment venues and attractions at Studio City.。Acts as a leader for front line staff in the event of an emergency, while coordinating the safe and effective execution of all Attractions evacuation/emergency plans.。Trains front line staff in each position through SC Attraction Operations. Develops an expertise in executing SC Attractions Operational plans and position tasks at a world-class standard. Maintains a thorough understanding of all Attraction SOPs.。Develops and implements measurable standards for each Attraction Operations position to ensure that feedback can be issued daily, weekly, or monthly as needed for each employee.。Familiar with all on going promotions and products.。Works in position as front-line staff as needed throughout the week. Assists with crowd control as needed.

    • Supervisor - Attractions, Entertainment & Projects (Pre-Opening Team)
      • Jul 2015 - Dec 2017

      。Scheduling the Weekly operation of Warner Bros. Fun Zone.。Manage the daily operations of Warner Bros. Fun Zone to ensure the customer service and safety standard is maintained in high level.。Responsible for all the Purchasing, Human Resources and Facilities Maintain related to the Warner Bros. Fun Zone.。Assist the planning and coordination of related special and seasonal events in Warner Bros. Fun Zone and Golden Reels.。Research and Analysis of the Attractions monthly performance and generate report for executive review.。Planning and developing new attractions.。Provide training for the staff on each attractions in the area of customer service and safety standard.

    • China
    • Hospitality
    • 1 - 100 Employee
    • Coordinator - Streetmosphere(DreamWorks Cotai Experience), Entertainment
      • Apr 2014 - May 2015

      。Responsible for all the operation procedures of DreamWorks activities such as Dragons Viking Feast, Dragon Training Camp, All Star Parade, Paradise Garden Meet and Greet and ShrekFast, to ensure a pleasant experience for the guests from all over the world by supplying and supporting them with great entertainments, excellent performances and exceptional customer services. 。Assist with the planning and coordination of related special events at Venetian Macau, Sands Macau and Sands Cotai Central. 。Managing all the HR tasks of the artists and Tema member which include their work permit, Contract Renewal, Resignation, Termination and Expatriation. 。Handling and managing the Financial Issue of the Entertainment Department which include OT Payment of Team member, Special Event Payment for artist, Payment for the outsourced Vendor.In order to ensure all the payment is transacted correctly and on time. 。Responsible on managing the company apartment for the hired artists, to check and solve the issue relate to apartment such as repairing and condition checking. 。Scheduling the Weekly operation of DW Cotai Experience, Daily Parade Schedule and Special Operation for Sands, Venetian and Sands Cotai Central.

    • Macao
    • Hospitality
    • 1 - 100 Employee
    • Casual Clerk - Material Managment, Finance
      • Dec 2012 - Feb 2013

      。Managing the daily material ordering for several department of Grand Lapa 。Auditing the Daily order and receiving report for Financial Department 。Managing the daily material ordering for several department of Grand Lapa 。Auditing the Daily order and receiving report for Financial Department

Education

  • UNSW Australia
    Bachelor of Commerce (B.Com.), Marketing and Finance
    2010 - 2013
  • UNSW Australia
    Foundation Studies, Commerce
    2010 - 2010
  • Yuet Wah College
    Form 5 Graduate, Business/Commerce, General
    2002 - 2008

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