Experience

Catapult

• Australia
• Software Development
• 300 - 400 Employee

• Executive Chairman

  • Jul 2011 - 12 years 6 months

  Catapult (ASX:CAT) is the publicly listed world leader in wearable and video athlete analytics for elite sport. It was listed at the 12th most innovative company globally by Fast Company magazine, and number 1 in both big data and fitness. Founded in Australia, the company now generates the majority of its revenue in the US and EU, with a team of more than 400 in offices around the world. The company is scaling fast and boasts a rapidly growing client base that now includes thousands… Show more Catapult (ASX:CAT) is the publicly listed world leader in wearable and video athlete analytics for elite sport. It was listed at the 12th most innovative company globally by Fast Company magazine, and number 1 in both big data and fitness. Founded in Australia, the company now generates the majority of its revenue in the US and EU, with a team of more than 400 in offices around the world. The company is scaling fast and boasts a rapidly growing client base that now includes thousands teams in the NFL, NBA, EPL, NCAA College, EU Soccer, AFL, NRL, and many, many more. Catapult brings the best of wearable and video analytics to elite sport, and increasingly to the sub-elite and consumer market (including amateur teams and high schools globally). Visit www.catapult.com to learn more. Show less



"The Contrarians with Adam and Adir" Podcast

• Co Host

  • Jul 2023 - 6 months

  Australia A uniquely candid, fearless and entertaining podcast discussing the truth about Australia's biggest startup and corporate stories. Nothing is off-limits. Luxury Escapes co-founder Adam Schwab and Catapult Sports Executive Chairman Adir Shiffman provide a contrarian take from the guys who sit on both sides of the table. New episodes dropping weekly, available on all major platforms.



The Australian Financial Review

• Australia
• Newspaper Publishing
• 100 - 200 Employee

• Regular Columnist

  • Apr 2021 - 2 years 9 months

  Writing a regular column called “Inside the Deal” for the Australian Financial Review (Tech section).



Daily Blooms

• Australia
• Retail
• 1 - 100 Employee

• Investor and advisor

  • Jul 2021 - 2 years 6 months

  Australia Daily Blooms is a stylish, hyper-fresh and premium online florist specialising in locally grown flowers. We offer same-day delivery to your door, in and around Melbourne, Sydney, and Perth, with more coming. Visit www.dailyblooms.com.au (message me for a discount code!)



hipages Group

• Australia
• IT Services and IT Consulting
• 100 - 200 Employee

• Non Executive Director

  • Jul 2023 - 6 months

  hipages (ASX:HPG) is Australia’s largest digital home improvement marketplace and SaaS provider connecting tradies with residential and commercial consumers.



Sleeping Duck

• Australia
• Furniture and Home Furnishings Manufacturing
• 1 - 100 Employee

• Investor and advisor

  • Jan 2018 - 6 years



Qualie

• Australia
• Market Research
• 1 - 100 Employee

• Investor and advisor

  • Jul 2016 - 7 years 6 months

  Australia Qualie is a self-service, video driven SaaS market research platform that blends the richness of qual insight with the rigour of quant in a fast moving agile process. Qualie was created by passionate, highly experienced professionals in both qualitative research and technology. It uses the proprietary “Compelling Consensus” methodology to deliver better results than focus groups for many applications, and adds a richness to any online survey using its unique video… Show more Qualie is a self-service, video driven SaaS market research platform that blends the richness of qual insight with the rigour of quant in a fast moving agile process. Qualie was created by passionate, highly experienced professionals in both qualitative research and technology. It uses the proprietary “Compelling Consensus” methodology to deliver better results than focus groups for many applications, and adds a richness to any online survey using its unique video platform. Qualie is already used by many of the world’s leading brands globally. Show less



reel.reviews

• Australia
• Software Development

• Investor and advisor

  • Jul 2020 - 3 years 6 months

  Real.Reviews automatically captures, ranks, and posts video customer testimonials that are Proven to Persuade. Boost conversion on your website and via social media by capturing the highest-quality video testimonials. Only Reel.Reviews has "Compelling Consensus" algorithms to automatically rate and rank each video for its "Power to Persuade". Plus, your website is automatically updated to feature the best testimonials as they appear. A stand-alone product from Qualie.



InStitchu

• Australia
• Retail Apparel and Fashion
• 1 - 100 Employee

• Early investor and ongoing Advisory Board member

  • Jun 2015 - 8 years 7 months

  Australia InStitchu allows customers to design fully customisable, tailored garments online and in-store. An innovative retail brand with a network of showrooms across Australia.



Bookprice.com.au

• Australia
• Technology, Information and Internet

• Co-Founder

  • Jul 2022 - 1 year 6 months

  Australia Bookprice.com.au finds the cheapest price on any book delivered to Oz, from a wide selection of booksellers. Over 12 million books! We're still in experimentation mode which means still messing around with it! :)



Global Reviews

• Australia
• Market Research
• 1 - 100 Employee

• Co-Founder

  • Nov 2000 - 23 years 2 months

  Global Reviews helps large organisations drive growth by focusing on best-practice customer experience. It objectively benchmarks customer experience performance against competitors and best practice, delivering actionable and prioritised recommendations. The benefits include increased acquisition rates, better customer retention, cross-sell growth ("share of wallet"), and reduced servicing costs. Global Reviews benchmarks the customer experience across multiple channels… Show more Global Reviews helps large organisations drive growth by focusing on best-practice customer experience. It objectively benchmarks customer experience performance against competitors and best practice, delivering actionable and prioritised recommendations. The benefits include increased acquisition rates, better customer retention, cross-sell growth ("share of wallet"), and reduced servicing costs. Global Reviews benchmarks the customer experience across multiple channels including web, email, contact centre, and branches. With offices in Melbourne and London, GR has expertise in around 30 different industries. Clients include banks, telcos, airlines, insurers, energy companies, and universities. Show less



DoctorsClub.com.au

• IT Services and IT Consulting

• Co-Founder

  • Oct 2016 - Oct 2020

  Australia Doctors Club provided exclusive offers across categories to Australian doctors, including dentists. It was a fun experiment and provided some great deals to members.



StartHere.com.au

• Retail

• Co-Founder and Chairman

  • Sep 2011 - Oct 2015

  PricePal was acquired in a trade sale in 2015, delivering a strong cash exit for investors. An early trailblazer and at the time of its sale Australia's largest online cashback shopping club with over 100,000 members who spent 10s of $mm via the platform. Also included a SaaS platform for employee rewards with clients such as Schweppes, Mortgage Choice, and GWS Giants.



Innovate Online

• Australia
• Advertising Services
• 1 - 100 Employee

• Co-Founder and Director

  • Jul 2011 - Aug 2015

  In August 2015 Innovate Online was acquired by Nunn Media, Australia's largest independent media agency. Founded Innovate Online as a digital agency with an integrated approach combining PPC, SEO, social media, and conversion rate optimisation. Worked with a wide range of clients, from Tier 1 to startup.



SXSW

• United States
• Entertainment Providers
• 200 - 300 Employee

• SXsports Advisory Board Member

  • Aug 2014 - Jul 2015

  austin area, texas Sat on the advisory board for the sports stream at South by Southwest, one of the world's leading music, entertainment and technology festivals held annually in Austin, Texas.



HelpMeChoose.com.au

• Founder and CEO

  • Nov 2008 - Sep 2011

  HelpMeChoose.com.au was acquired by Mortgage Choice (ASX: MOC) in October 2010. Founded and ran the company until its acquisition. HelpMeChoose.com.au helped consumers make financially-important decisions, with a focus on home loans, private health insurance, and life insurance. It was the largest home loan lead generator in Australia, and the number two player in health insurance comparison and acquisition. .



Promise Web Hosting

• Co-Founder

  • Oct 2000 - Dec 2006

  Promise Web Hosting was a very early, medium-sized Australian Web Host co-founded and run by Gili Shiffman. In December 2006 Promise was acquired in a trade sale.



Southern Healthcare Network (Monash Medical Centre)

• Medical Resident/HMO (doctor)

  • Jan 2000 - Jul 2001



Transglobal Communications

• Founder and CEO

  • Mar 1995 - Sep 1998

  Long distance telephone company started whilst studying medicine. Acquired by GlobalOne (France Telecom/Deutsche Telecom/Sprint) in 1998.