Experience

Lexar

• United States
• Consumer Electronics
• 1 - 100 Employee

• Senior Sales Manager - North / West Africa

  • Apr 2023 - Present



Western Digital

• United States
• Computer Hardware Manufacturing
• 700 & Above Employee

• Sales Manager for North Africa

  • Jun 2019 - Mar 2023



PanzerGlass

• Denmark
• Computers and Electronics Manufacturing
• 100 - 200 Employee

• Sales Manager for North Africa and French Speaking Territories

  • Jul 2016 - Jun 2019

  Launch the Brand on the NORTH AFRICA market Recruitment of distributors and partners Supervise financial and logistic opérations Build and maintain effective relationship with the key partners Developing sales strategies for B2C, B2B products and for Channels (Mass Market, Power Retailers, IT Channel...) Launch the Brand on the NORTH AFRICA market Recruitment of distributors and partners Supervise financial and logistic opérations Build and maintain effective relationship with the key partners Developing sales strategies for B2C, B2B products and for Channels (Mass Market, Power Retailers, IT Channel...)



Disway

• Morocco
• Wholesale Computer Equipment
• 1 - 100 Employee

• Senior Product Manager

  • Apr 2015 - Jun 2016

  Revenue, Margin Increase of the managed brands. Managing Sell-in / Sell-out Management of Inventory Launch of new products lines in the Local market Negotiations with Launch of promotions in SMB Channel Revenue, Margin Increase of the managed brands. Managing Sell-in / Sell-out Management of Inventory Launch of new products lines in the Local market Negotiations with Launch of promotions in SMB Channel



Redington Middle East and Africa

• United Arab Emirates
• IT Services and IT Consulting
• 700 & Above Employee

• Regional Channel Sales Manager -North Africa

  • Oct 2012 - Apr 2015

  Recruitment and development of SMB chancel in the local. Revenue, Gross Margin, WOI, Aging Stock, Breadth, Payments. Platinum Accounts (Top 10) Direct Sales Management. Managing the relationship with vendors. Revenue achievement of annual sales targets monthly paid by category Analysis And optimization trends by category per SKU per customer. Recruitment and development of SMB chancel in the local. Revenue, Gross Margin, WOI, Aging Stock, Breadth, Payments. Platinum Accounts (Top 10) Direct Sales Management. Managing the relationship with vendors. Revenue achievement of annual sales targets monthly paid by category Analysis And optimization trends by category per SKU per customer.



DIFFAZUR GROUP

• Morocco
• Wholesale
• 1 - 100 Employee

• Head of Retail Department

  • Jun 2011 - Sep 2012

  Head of the Retail Channel Channel Program Management, Sales and trade marketing perspective, Sales achievements, Store Stuffing Registrations of new products with Retail channel Negotiations with vendors for Retail actions (Sales Promotions) Head of the Retail Channel Channel Program Management, Sales and trade marketing perspective, Sales achievements, Store Stuffing Registrations of new products with Retail channel Negotiations with vendors for Retail actions (Sales Promotions)



MARJANE GROUP

• Retail
• 700 & Above Employee

• CATEGORY MANAGER

  • Apr 2009 - Jul 2011

  Managing Sell-out Managing Inventory, Aging stock. Management Of Assets Suppliers Managing Daily Budget (In case number, Marge, History) Managing Rate Attaching Accessories Follow Daily Rate Of Realization Managed Team : 8 Sales Executives Managing Sell-out Managing Inventory, Aging stock. Management Of Assets Suppliers Managing Daily Budget (In case number, Marge, History) Managing Rate Attaching Accessories Follow Daily Rate Of Realization Managed Team : 8 Sales Executives



Synaps Multimedia

• Maroc

• IT Purchaser

  • 2007 - 2009

  Negotiate Prices and Deadlines Local procurement: various local brands and suppliers: LG, SONY,SAMSUNG, Dashboards And Analyze The Reduction Of Costs Negotiate Prices and Deadlines Local procurement: various local brands and suppliers: LG, SONY,SAMSUNG, Dashboards And Analyze The Reduction Of Costs



Millennium Group SA

• Maroc

• Account Manager Key Account

  • 2005 - 2007