Adi Ashkenazi Raz

VP Accounts at Shake Design / Maayan Reshef
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Location
Israel, IL

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Experience

    • Israel
    • Graphic Design
    • 1 - 100 Employee
    • VP Accounts
      • May 2018 - Present

      Leading agency +50 global and domestic accounts, operations, sales and business development. Lead and overseed strategic process of planning, creative, storytelling, branding and visual design, alongside, clients crisis management, and budget planning.

    • Account Team Lead
      • Jan 2015 - May 2018

      Managing and leading a team of 2 account managers.Managing complex strategic branding processes with c-level clients in cooperation with cross-functional teams.

    • Project Manager
      • May 2012 - Jan 2015

      Hands on branding project managment Identified upsell opportunitiesClient relations

    • Israel
    • Food and Beverage Services
    • 100 - 200 Employee
    • Brand Manager
      • Jan 2011 - May 2012

      ● Defined brand communication strategy and worked directly with stakeholders in advertising, PR, brand development, distribution, retail, and more. ● Built marketing strategy and brand awareness; managed an annual budget of 10+ million NIS. ● Planned and executed several major promotional events with 300+ attendees. ● Demonstrated analytical thinking, organization skills, creativity, multitasking skills and ability to work under pressure. ● Defined brand communication strategy and worked directly with stakeholders in advertising, PR, brand development, distribution, retail, and more. ● Built marketing strategy and brand awareness; managed an annual budget of 10+ million NIS. ● Planned and executed several major promotional events with 300+ attendees. ● Demonstrated analytical thinking, organization skills, creativity, multitasking skills and ability to work under pressure.

Education

  • Tel-Aviv University - Lahav Executive Education
    Advanced negotiation for managers
    2019 - 2019
  • Tel Aviv University
    Communication and Media Studies
    2004 - 2007

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