Adhish Singh
SEO Head at The Good Glamm Group- Claim this Profile
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English Full professional proficiency
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Hindi Full professional proficiency
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Bio
Pratik Dongaonkar
Adhish worked with me directly for a couple of years in the growth and strategy team after making an internal move from the SEO practice team. A very hard working individual, he was quickly able to evolve and re-align his approach to suit the different nature of work. His unique ability to break down business challenges and combine it with his strong domain skills add value to every conversation. He always carried a never say never attitude in what would sometimes be a rather challenging situation.
Pratik Dongaonkar
Adhish worked with me directly for a couple of years in the growth and strategy team after making an internal move from the SEO practice team. A very hard working individual, he was quickly able to evolve and re-align his approach to suit the different nature of work. His unique ability to break down business challenges and combine it with his strong domain skills add value to every conversation. He always carried a never say never attitude in what would sometimes be a rather challenging situation.
Pratik Dongaonkar
Adhish worked with me directly for a couple of years in the growth and strategy team after making an internal move from the SEO practice team. A very hard working individual, he was quickly able to evolve and re-align his approach to suit the different nature of work. His unique ability to break down business challenges and combine it with his strong domain skills add value to every conversation. He always carried a never say never attitude in what would sometimes be a rather challenging situation.
Pratik Dongaonkar
Adhish worked with me directly for a couple of years in the growth and strategy team after making an internal move from the SEO practice team. A very hard working individual, he was quickly able to evolve and re-align his approach to suit the different nature of work. His unique ability to break down business challenges and combine it with his strong domain skills add value to every conversation. He always carried a never say never attitude in what would sometimes be a rather challenging situation.
Credentials
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Google Analytics Individual Qualification for Beginners
Google Analytics AcademyJul, 2019- Nov, 2024
Experience
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The Good Glamm Group
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India
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Internet Marketplace Platforms
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300 - 400 Employee
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SEO Head
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Dec 2020 - Present
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Kinnect
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India
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Advertising Services
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100 - 200 Employee
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Sr. Manager - SEO
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Oct 2019 - Dec 2020
- Leading client strategy following domains - OTT, Real Estate, Ecommerce (SEO, App Store Optimization, YouTube SEO, Wikipedia, SEO-driven UI)- Leading a team of SEO executives who handle client operations & tactics- Responsible for departmental process changes in off-page strategy & monthly reporting- Aid in SEO pitches - Leading client strategy following domains - OTT, Real Estate, Ecommerce (SEO, App Store Optimization, YouTube SEO, Wikipedia, SEO-driven UI)- Leading a team of SEO executives who handle client operations & tactics- Responsible for departmental process changes in off-page strategy & monthly reporting- Aid in SEO pitches
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Performics India
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India
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Advertising Services
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500 - 600 Employee
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Manager - Business Development
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Apr 2018 - May 2019
Responsibilities:- Defined, developed and presented new client pitches for Search Engine Optimization and all its sub-functions (YouTube, App Store Optimization, Amazon SEO, Wikipedia and Search-based Online Reputation Management)- Responsible for defining client problem statements, conceptualizing customized data-driven SEO marketing strategies, presenting solutions, forecasts and proposals, servicing client queries, negotiating commercials, closing contract/accounting formalities & on-boarding clients- Working closely with operations (SEO + UX) teams supporting pitches and delegating audits to enhance quality of overall offering presented to client- Strategy and client servicing lead on client mandates won fostering robust partnerships till account is transitioned- Aiding performance marketing pitches with SEO+SEM synergies and business plus domain research to leverage targeting efficienciesAchievements:- Responsible for winning digital mandates in following domains - banking & financial services, FMCG & CPG, eCommerce, car rental & ride hailing space and real estate- Brought in billing worth USD 0.6 million+ from digital mandates
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Associate - Growth Solutions
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May 2017 - Apr 2018
Responsibilities:- Assisted new client pitches for Search Engine Optimization and all its sub-functions (YouTube, App Store Optimization, Amazon SEO, Wikipedia and Search-based Online Reputation Management)- Responsible for defining client problem statements, conceptualizing customized data-driven SEO marketing strategies, presenting solutions, forecasts and proposals, servicing client queries, negotiating commercials, closing contract/accounting formalities & on-boarding clients- Researching audience & market behaviour across digital media, identifying patterns and integrating them in marketing strategies- Worked closely with SEO operations team & vertical head in framing SEO strategies- Assisted in strategy and client servicing on client mandates won till account is smoothly transitioned to operations team for servicing- Aiding performance marketing pitches with business & domain research to leverage targeting efficiencies- Adept at using tools like Similar Web, Screaming Frog, Ahrefs, Moz, SEMRush & Trends For MarketersAchievements:- Responsible for winning digital mandates in following domains - banking & financial services, QSR, telecommunications, over-the-top content (entertainment & sports), news publishers & eCommerce- Brought in billing worth USD 0.2 million+ from digital mandates
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Assistant Project Manager
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Jul 2014 - May 2017
Worked on dedicated SEO strategies for Hotstar, starsport.com, Godrej Security Solutions & Pagal Guy.Responsible for:- Entire business domain analysis of a client- Helped pioneer real time search engine optimization for highly dynamic searches- Responsible for keyword analysis and mapping, technical audits, meta-tags optimization recommendations, 301-redirect recommendations, XML sitemap audits & recommendations, creating content plans & recommendations, backlink audits and plans to garner qualitative backlinks- Worked with content producers, technology & product stakeholders to optimize during live sports broadcasting for marquee events like - Cricket World Cup, IPL, Pro Kabaddi, Wimbledon and others- Understanding the requirement of a client as per their business domain- Assisting in creation of SEO strategy leading in traffic growth of a client's website- Interacting with clients on a daily basis to follow-up on their requirements- Trained freshly graduated team members in the basics of Google Analytics, Google Search Console & JavaScript SEO- Helped resolve AngularJS based crawl-ability issues leading to exponential growth in organic search visibility and organic traffic on websiteAchievements:- 55 Million+ organic visits on starsports.com during Cricket World Cup- Featured in Google News for highly searched terms leading to a 30% uptick in CTRs- Managed website mega-migration of starsports.com to Hotstar while conserving all SEO value & retaining ranks of highly searched critical terms- Growth on Pagalguy, India's leading education portal i 18X increase in organic pageviews & 13X increase in organic visits for MBA exam specific searches ii 150X increase in organic pageviews & 200X increase in organic visits for Goverment exam specific searches
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Education
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KJ Somaiya College of Engineering, Vidyavihar
Bachelor’s Degree, Information Technology
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