Experience

Adams & Adams

• South Africa
• Law Practice
• 400 - 500 Employee

• Marketing Manager

  • Jun 2023 - Present



Jackpersad & Partners Inc.

• South Africa
• Medical Practices
• 1 - 100 Employee

• Group Marketing and Public Relations Manager

  • Sep 2019 - May 2023

  • Develop and implement marketing strategies and plans aligned with company objectives • Build and maintain productive working relationships with existing and prospective clients • Proactively generate creative ideas and marketing initiatives and ensuring that these are successfully implemented • Ensure the effective management of the marketing department with a general understanding of Human Resources policies and procedures • Provide overall support to the Human Resources portfolio, with regards to; patient complaints related to staff incidents, performance and grievances, staff training and development and recruitment • Ensuring brand excellence and an outstanding end-to-end customer experience • Write and/or source relevant content and manage social media platforms and company website • Organize and coordinate attendance at exhibitions, conferences and industry events • Designing and implementing community based programmes as part of the marketing initiative (CSI) • Manage external service providers as relevant to the marketing function (Service quality, efficiency and cost effectiveness) • Compile and present reports, project plans and budgets as required to the company Directorial Board • Overall responsibility for brand management and corporate identity • Analyze referrals in order to understand the current and potential customer base • Market research using customer relationship management techniques to generate new business opportunities for expanding the company’s networks • Monitor and report on the effectiveness of marketing communications with the use of PR tracking tools • Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives • Managing of patient complaints to ensure that the patients’ needs are addressed at all times, and ensuring high standards of service to all stakeholders Show less



KZN Oils (Pty) Ltd

• South Africa
• Oil and Gas
• 1 - 100 Employee

• Group Marketing Manager

  • May 2019 - Aug 2019

  • Plan, manage and oversee all marketing strategies and activations for the Group of companies, which consists of four different industries, namely; Petroleum, Chicken Franchise, Medical Supplies and Telecommunications • Manage and direct the marketing team, comprising of; marketing support and graphic designer, with regards to the companies mission and vision, culture, image, brand management and positioning, marketing collateral, site activations and target market analysis, precision marketing tactics, strategies for future development and customer retention and building of new customer base strategies • Building and sustaining relationships with all stakeholders (internal and external) and satisfying business expectations as contained in the Group policy and strategy • Strategic planning of marketing initiatives to increase sales volumes across the Group • Ensuring efficient, effective and consistent service delivery and excellence across the Group of companies • Compile and review all internal and external media communication, design work and layout, for the Group • Plan, coordinate, execute and evaluate (ROI) all marketing events, conferences, site activations, CSI initiatives and team building activities across the Group • Plan and align the marketing budget with the overall marketing strategy for the Group • Engage with accredited bodies, in terms of staff development and training Show less



Netcare

• South Africa
• Hospitals and Health Care
• 700 & Above Employee

• Marketing Officer

  • Feb 2017 - Apr 2019

  • Maintaining and implementing the marketing strategy of the hospital • Building and sustaining relationships with all stakeholders (internal and external) and satisfying business expectations as contained in the annual hospital operational plan/strategy • Facilitating media communication, in consultation with the hospital manager • Compiling of various internal communication • Planning, coordinating and communication of all functions and/or events • Assisting with patient and/or client satisfaction systems, analysis of feedback received and facilitating of VIP patients media communication and interaction • Designing and implementing community based programmes as part of the marketing initiative • Implementation of health calendar initiatives as part of the WHO health days calendar • Handling of all media publicity and advertising for the hospital • Facilitating business and market analysis by understanding the macro environment, market segmentation, customer and business alignment • Strategic tactical planning via innovative and creative thinking, understanding the marketing mix, namely; product, service knowledge, pricing economics and promotion methods • Market research using customer relationship management techniques to generate new business opportunities for expanding the hospital networks • Responding to GP and specialist queries • Identifying and resolving any problems • Brand management • Management of marketing and event budgets and finances • Short term project management • Evaluation, measurement and management of campaigns and projects (ROI) • Post-implementation, feedback and evaluation • Utilising social media platforms to build the brand of the hospital and stakeholders • Planning, coordinating and implementing of doctor symposiums • Facilitating GP and specialist visits to build and maintain strong relationships Show less



Educor Holdings

• South Africa
• Education Administration Programs
• 200 - 300 Employee

• Group Public Relations and Event Coordinator

  • Apr 2016 - Jan 2017

  • Planning and managing of turnkey event solutions for the Group nationally • Compiling and roll-out of PR, Marketing and Communication strategies • Conceptualization of creative PR and online briefs for designing by the in-house Studio • Planning and coordinating of all CSI and CSR initiatives • Media liaison, Writing (online, print and corporate) and Placement nationally and internationally • Collating and analyzing media coverage • Management of PR and event budgets and finances • Creative conceptualization and corporate gifting • Working closely with the online team to develop and implement unique, innovative concepts and content to promote positive brand news and image on our digital and social media platforms • Conducting competitor analysis in order to keep up to date with market trends • Developing ideas for marketing concepts with the creative, online, brand and marketing teams • Liaising with the online team regarding campaign specific briefs • Ensuring that Group contracts and payment processes are strictly adhered to • Planning and managing team building and GM conferences • Compiling of PR and Event programs • Facilitating all PR and Event logistics and process flows • Vetting and procurement of suppliers Show less



SBM and Four30 Productions

• Durban Area, South Africa

• Marketing and Event Manager

  • Jun 2012 - Mar 2016

  SBM: • Facilitating Media relations, Writing Editing and Placement • Planning and managing CSI initiatives • Advertising and brand management • Carrying out surveys and analysis, research and data collection to understand the organization and its target market • Planning and managing team building and leadership seminars • Facilitating and preparing Tender documents • Facilitation and implementation of budget controls and cost saving organizational structures and strategies • Marketing and communication management functions • Facilitation of specialized procurement of office supplies, equipment and services • Management, planning and distribution knowledge of FMCG toiletry and stationery products • Building and maintaining strong working relationships between suppliers and/or clientele • Negotiating price, quality, delivery and approving invoices • Achieving financial objectives by anticipating requirements, submitting information for budget preparation, scheduling expenditures, monitoring costs and analyzing variances • Events, Corporate gifting and Project management • Leading and managing those within the team, including analysts Four30 Productions: • Creative conceptualization of event themes and décor • Marketing, Advertising and communications • Visual diagrams of event layout • Sourcing of all equipment and corporate gifting • Co-ordination of all sound, lighting and entertainment • Disaster Management Plan • Co-ordination of all suppliers and venue liaison • Management of event budget • Project Management of entire event • Creative corporate branding in hospitality areas • Media relations, Writing, Editing and Placement Show less



FNB South Africa

• South Africa
• Banking
• 700 & Above Employee

• Customer Sales Representative

  • Jan 2008 - Jun 2012

  • Back office admin (Casual) (January – September 2008, Russell Street Branch) • Customer Service/Sales Representative (CSR) (Casual) (September 2008 – March 2009, Westville Branch) • Teller (Permanent) (April 2009 – December 2009, Russell Street Branch – Branch closure) • Teller (Permanent) (January 2010 – December 2010, Greyville Branch, resigned to join different division within the bank) • Customer Sales Representative (Permanent) (May 2011 – June 2012, Durban Main Branch) • Customer relations management • Manage the Service Quality of the Branch through the Branch’s Service Quality Balanced Scorecard • Manage the growth of active customer Account Base to increase client base • Branch administrative duties • Maximize cross sell opportunities and strengthen client relationships • Track, control and influence sales activities with the specific aim to achieve previously determined sales targets • Provision of an efficient administration service through careful timeous planning, reporting and updating of all related information • Track, control and influence sales and service activities • Provide accurate and reliable sales and service statistics • Manage own development to increase own competencies Show less