Adel Araya
Head of Marketing at Starth- Claim this Profile
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Bio
Credentials
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Meta Certified Media Buying Professional
MetaNov, 2022- Nov, 2024
Experience
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Starth
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Sweden
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Marketing Services
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1 - 100 Employee
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Head of Marketing
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Feb 2023 - Present
At Starth we work with companies to develop brands and marketing strategies that help them to connect with the Gen Z (third culture kids) audience. By working closely with companies & people in both the music and fashion industries we have developed a deep understanding of the culture of Gen Z. At Starth we work with companies to develop brands and marketing strategies that help them to connect with the Gen Z (third culture kids) audience. By working closely with companies & people in both the music and fashion industries we have developed a deep understanding of the culture of Gen Z.
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Dot Sure
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Sweden
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Advertising Services
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1 - 100 Employee
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Digital Specialist
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Mar 2022 - Feb 2023
My primary responsibility involved managing paid social channels like Meta, Pinterest, Snapchat, and TikTok, along with Google Ads. As our clients were predominantly e-commerce businesses, the focus was mainly b2c. My primary responsibility involved managing paid social channels like Meta, Pinterest, Snapchat, and TikTok, along with Google Ads. As our clients were predominantly e-commerce businesses, the focus was mainly b2c.
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GENERAXION SWEDEN
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Sweden
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Advertising Services
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1 - 100 Employee
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SEM & Social Media Specialist
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Nov 2021 - Feb 2022
My role involved managing diverse PPC campaigns for a wide range of clients, with a strong emphasis on lead generation. Additionally, I spearheaded the creation of the social media department and played a key role in establishing its foundation from scratch. My role involved managing diverse PPC campaigns for a wide range of clients, with a strong emphasis on lead generation. Additionally, I spearheaded the creation of the social media department and played a key role in establishing its foundation from scratch.
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Digitalon.se
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Sweden
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Advertising Services
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1 - 100 Employee
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Digital Marketing Specialist
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Aug 2021 - Dec 2021
As part of my responsibilities, I oversaw clients' Google Ads accounts and managed their paid social campaigns. A significant aspect of this role involved creating visual content such as images and videos for the clients' paid social campaigns. For this purpose, we primarily used Canva as our go-to tool. As part of my responsibilities, I oversaw clients' Google Ads accounts and managed their paid social campaigns. A significant aspect of this role involved creating visual content such as images and videos for the clients' paid social campaigns. For this purpose, we primarily used Canva as our go-to tool.
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Swiperoom
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Sweden
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Technology, Information and Internet
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1 - 100 Employee
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Praktikant Social Media Manager
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Jul 2021 - Dec 2021
As part of my role, I was accountable for managing social media accounts across multiple platforms. Additionally, I took charge of our PPC campaigns, primarily increasing our visibility on Google and driving traffic to our recently launched website. As part of my role, I was accountable for managing social media accounts across multiple platforms. Additionally, I took charge of our PPC campaigns, primarily increasing our visibility on Google and driving traffic to our recently launched website.
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Santa Rosa Junior College
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United States
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Higher Education
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700 & Above Employee
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Student Assistant
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Nov 2018 - Apr 2019
I assisted students who required support in catching up with homework, and assignments and preparing for upcoming courses. I assisted students who required support in catching up with homework, and assignments and preparing for upcoming courses.
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Education
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2019 - 2022
Grand Canyon University
Bachelor of Business Administration - BBA, Marketing -
2018 - 2019
Santa Rosa Junior College
Associate's degree, Marketing
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