Experience

Telegraph Hill Records

• United States
• Music
• 1 - 100 Employee

• Marketing Manager

  • Nov 2018 - Present

  • Initiated marketing campaigns which tripled Telegraph Hill Records’ social media followings and increased exposure to new music releases, shows and events related to the label’s artists • Developed marketing strategies for Telegraph Hill Records' end of the year music compilations, which have totaled over 430,000 streams on Spotify (across three separate playlists) • Developed the label’s social media content strategy (producing and editing videos, graphics) in order to provide visually appealing content that influenced audiences to interact and engage with the page • Served as liaison for the artists, scheduled and connected them with music publications, music review pages and podcast platforms for interviews • Oversaw/managed interns who performed tasks for the marketing aspects for the artists on the label • Increased artist streaming numbers and audience reach by partnering with playlisting services and online publications • Increased awareness of the label and its artists by attending concerts, interacting with show attendees, tabling and designing artist business cards and promotional flyers • Monitored social media and streaming analytics for the label and artists Show less



Self-employed

• Content Creator

  • Apr 2020 - Present

  • Creator of the Youtube music-based page "Podeki Media" • Marketed my channel across all social media platforms (YouTube, TikTok, Instagram) which has now amassed over 200,000 views across all my videos and over 800 channel subscribers • Recorded, edited and produced three different series on the channel: "Podeki," a music podcast where I interview musicians and artists, "Clash of the Titles," a music reviewing series and a weekly segment where I unbox and talk about vinyl records, music news and other music industry trends Show less



Levi Strauss & Co.

• United States
• Retail Apparel and Fashion
• 700 & Above Employee

• Lead Sales Associate

  • Mar 2018 - Sep 2020

  • Drove sales by emphasizing in-store promotions and tailoring products to customer’s specific needs • Engaged with customers in order to provide to them what they need in terms of product and quality services by demonstrating technical selling skills and product knowledge • Meet or exceed established store, sales and performance goals • Trained new hires about selling techniques, monetary transactions, store operations and product knowledge • Assist with replenishment of physical and visual merchandise • Organized merchandise inventory and handling of monetary transactions Show less



Rally OurBus

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Marketing Intern

  • Jul 2018 - Nov 2018

  • Built OurBus' social media presence by initiating marketing campaigns across OurBus’ social media platforms • Developed business outreach strategies that helped attain new customers and partners, such as contacting influencers for partnerships, receiving customer feedback on OurBus traveling experiences, website designs and organizing discounted ticket giveaways • Increased brand awareness by tabling and distributing giveaways to current customers and potential new customers • Built OurBus' social media presence by initiating marketing campaigns across OurBus’ social media platforms • Developed business outreach strategies that helped attain new customers and partners, such as contacting influencers for partnerships, receiving customer feedback on OurBus traveling experiences, website designs and organizing discounted ticket giveaways • Increased brand awareness by tabling and distributing giveaways to current customers and potential new customers



Esquire Brands

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Digital Marketing Intern

  • Nov 2017 - Feb 2018

  • Created promotional ads for Jump Footwear social media platforms (Facebook & Instagram) that increased brand awareness • Developed marketing campaigns and influencer partnerships for new product launches/promotions that helped drive sales • Quadrupled the amount of followers on social media channels through influencer partnerships • Managed admin permissions across all social media platforms and the online shop • Analyzed product and advertising performance through Facebook Business analytics • Organized inventory for the footwear products Show less



New Jersey Institute of Technology

• United States
• Higher Education
• 700 & Above Employee

• Campus Center Staff Associate

  • Aug 2014 - May 2015

  • Provided vital information to students/visitors about campus events, locations, transportation and services related to the university and the city of Newark, NJ • Facilitated in the preparation of on-campus events and conferences by cutting set-up time in half • Provided vital information to students/visitors about campus events, locations, transportation and services related to the university and the city of Newark, NJ • Facilitated in the preparation of on-campus events and conferences by cutting set-up time in half