Adam Greene
Co-Founder, VP of Talent and Events at X1 Entertainment- Claim this Profile
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Bio
Experience
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X1 Entertainment
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United States
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Entertainment Providers
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1 - 100 Employee
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Co-Founder, VP of Talent and Events
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Feb 2019 - Present
X1 Entertainment is a new kind of live production and promotion company, specializing in touring the world's biggest TV stars, YouTube celebrities, Instagram personalities, Podcasters, etc. We have executed 1,000+ events and over 60 tours around the globe. Feel free to reach out if you represent a talent who is looking to go on tour. Source and secure talent for potential tours, negotiate and manage multiple contracts simultaneously, book venues, develop in depth digital marketing plans, build tour websites and ticketing strategy, create budgets and handle all bookkeeping.
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Director of Influencer Relations / Marketing Project Manager
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Nov 2020 - Mar 2021
Providing brands, celebrities and influencers with a low-cost, white labeled solution to get into the cannabis industry and build a brand. D2C cannabis delivery business development. Providing brands, celebrities and influencers with a low-cost, white labeled solution to get into the cannabis industry and build a brand. D2C cannabis delivery business development.
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2332 Collective
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United States
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Music
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Project Manager - Music Festival Operations
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Feb 2019 - Aug 2019
Right hand man to the main event producer of SAMJAM - The Annual Venice Block Party. SAMJAM, which hosted 6,000 attendees in 2019, is a one day music and arts festival centered around charity and community. Responsible for all festival operations and managing a team 7 employees, 50+ contractors, and 20+ volunteers to ensure all deadlines were met and team members were held accountable. Liaison between city officials, LAPD, Dept. of Street Services, and local neighbors to ensure all city ordinances and guidelines were met. • Secured multiple sponsorships and vendors to ensure all product category needs were met • Analyzed prior year’s budget and operations to reduce costs and increase revenue by implementing new ticketing structure • Researched various charities to determine, secure, and manage the relationship with St Joseph Center
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Fullscreen
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United States
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Advertising Services
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1 - 100 Employee
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Manager, Fullscreen Live - Live Events and Touring
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Feb 2017 - Feb 2019
Booked and maintained oversight of 600+ domestic and international tour dates which propelled Fullscreen Live to be the leader in the digital touring space. Responsible for all venue operations and logistics including tour routing, negotiation of rates and deal terms, ticketing operations, technical advancing, and financial settlements. Built comprehensive financial documents and models to organize and track all revenue, expenses, and growth of the business.• Reduced averaged venue costs by 22% within one year through extensive research and database creation of 1,000+ worldwide locations. Developed and maintained strategic relationships to leverage cost savings • Developed new internal ticketing strategy and partner which led to $1.4M of added revenue over a two year period• Led operations, strategy, and finances for merchandise business which brought in $1M annually
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Tour Coordinator, Fullscreen Live - Influencer and Event Marketing
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May 2015 - Feb 2017
Hired as first employee to develop team from inception. Integral in developing brand identity, partnership formation, and creation of departmental best practices. Collaborated with social, design, marketing teams, and talent managers to secure performers for new tours. Analyzed operations and tour logistics to ensure talent and fans had an exceptional experience. Manage all aspects of tour, ensuring seamless operations across booking, promotion, travel, logistics, and customer service.• Created and maintained digital presence including tour websites, ticketing links, and social media & digital marketing strategies to drive sales and increase brand recognition• Collaborated with engineering and data science team to develop analytical tools to increase accuracy and efficiency of predicting whether talent is tourable, resulting in 50+ tours profitable tours
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Live Nation Entertainment
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United States
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Entertainment Providers
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700 & Above Employee
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Executive Assistant - Marketing and Brand Relations
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Oct 2014 - Nov 2014
Provided attentive administrative support to the Founder of Boomrat, a digital musical platform supporting the discovery and promotion of electronic music, songs, artists, and fans. Integral contributor to a cross-functional team facilitating artist relations, social media & digital marketing strategies, event planning, music curation, and brand partnerships to expand visibility and drive audience engagement. • Generated new business opportunities with music labels, artists, blogs, and brands which increased traffic by 12% within a six-week time frame • Tasked with uncovering new business partners to cultivate and expand brand exposure; conducted extensive research and established first contact with brands before handing process off to Business Development Manager, resulting in 10 new partnerships within less than two months
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Executive Assistant - Artist Management
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May 2012 - Sep 2014
Managed a fast-paced desk in the entertainment industry while coordinating an ever-changing schedule for a high-profile talent manager and his clients. Secured film and TV roles for clients at major studios and networks - ABC, NBC, CBS, Showtime, Paramount among others. Acted as Day-to-Day Junior Manager to clients to provide support in all aspects of careers. Booked, arranged, and modified extensive domestic and international travel itineraries. • Integral in planning, booking, and executing international tour for Vanessa Williams and a 12-person band, with oversight • Cultivated relationships with casting directors and agents to expand the search for appropriate roles for clients, resulting in 100% of roster booking new projects
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The Wall Group
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United States
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Retail Apparel and Fashion
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100 - 200 Employee
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Digital Marketing Manager
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Oct 2011 - Jun 2012
A boutique talent agency representing the world’s top hair stylists, makeup artists, and fashion stylists. Developed and implemented cross-channel social media strategies to promote brand identity and affiliated talent which significantly expanded social presence. Created press releases and promotional materials to effectively pitch artists for specific jobs. • Promoted from Imaging Coordinator as a result of past performance and knowledge of social media & digital marketing strategies • Built social media presence from the ground up, cultivating relationships online with talent while engaging them to simultaneously expand following, resulting in a follower increase of 75% across social channels
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Imaging Coordinator
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Aug 2011 - Oct 2011
Responsible for tracking and collecting digital and physical copies of all upcoming client campaigns. Liaison between artists and organization to constantly update artist websites and digital portfolios. • Promoted from Intern to full time employee•Created organizational and financial database to track upcoming campaigns
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Marketing Intern
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Jun 2011 - Aug 2011
•Helped develop social media and PR strategies to increase brand awareness•General administrative, financial, and office management
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Talenthouse AG
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United Kingdom
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Business Content
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1 - 100 Employee
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Marketing Intern
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May 2011 - Aug 2011
•Led all music vertical campaigns to inspire collaboration between emerging talent and major artists. Worked on campaigns for Paul McCartney, Queen, and Deadmau5 •Developed meaningful professional relationships with a high volume of press outlets to generate media attention for brand campaigns •Utilized social media tools and techniques to create and update databases daily to improve communication •Led all music vertical campaigns to inspire collaboration between emerging talent and major artists. Worked on campaigns for Paul McCartney, Queen, and Deadmau5 •Developed meaningful professional relationships with a high volume of press outlets to generate media attention for brand campaigns •Utilized social media tools and techniques to create and update databases daily to improve communication
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Los Angeles Dodgers
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United States
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Spectator Sports
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700 & Above Employee
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Community Affairs and Special Events Intern
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May 2009 - Sep 2009
Planned, managed, and produced fundraising efforts throughout local community, resulting in $85K raised in three months for Dodgers Charity Fund. Worked on the ESPY Award winning Dodgers Dreamfield program which provides over 350,000 underserved youth with access to safe and playable fields. Planned, managed, and produced fundraising efforts throughout local community, resulting in $85K raised in three months for Dodgers Charity Fund. Worked on the ESPY Award winning Dodgers Dreamfield program which provides over 350,000 underserved youth with access to safe and playable fields.
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Education
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University of Arizona
BA, Psychology, Political Science -
Pacific Palisades Charter High School
High School Diploma