Automation Sales

• Aug 2014 - Present

Respiratory Product Manager

• Aug 2013 - Aug 2014

Instrumental in company fundraising efforts during the presentation and due diligence cycles.Developed and enhanced investor documents such as presentations, Executive Summaries, Brochure, and Private Placement Memorandum; allowing Anhelo to raise $2.5 million in Private Equity financing.Completed all tasks in an FDA regulated environmentDeveloped Competitive Forecast Analysis (CFA) documents and systems to evaluate the current sleep apnea and respiratory markets and future trends, not limited to insurance, Medicaid and private pay practice information.Established new product requirements and specifications from input of Key Opinion Leaders (KOL’s)“Voice of customer,” research and industry intelligence through investors, patients, and physicians.Managed brand and product campaigns to raise brand awareness and pursue potential investors, in all market levels, including trade shows, physician office visits, online branding and institutional investment firms. Show less

Market Research Analyst and Technical Editor

• Dec 2009 - Aug 2013

This position reports to the Director of Sales, Marketing and Product Development. The Marketing Analyst and Technical Editor is responsible for interpreting and maintaining market data, formulating marketing reports and making specific recommendations regarding marketing strategies and tactics to the Director based upon the research findings. One of the major reports generated includes a Competitive Forecast Analysis (CFA). In addition to marketing information, the position also provides information about Company sales activities, marketing activities, promotional activities, customer satisfaction and prospective vendors. Technical editor responsibilities include creating the Instructions-For-Use (IFU) documents for all Anhelo products. This position may be assigned other duties and responsibilities as necessary. Show less