Adam Sarcia

Director of Sales Enablement at ZeroSum
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Contact Information
us****@****om
(386) 825-5501
Location
New York, New York, United States, US

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5.0

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Ryan Adams

With great enthusiam I am proud to endorse Adam's outstanding work as a National Digital Account Manager. Adam is what most try to hire but few ever find...that is to say a "total package". He is a consummate professional and does it all. Prospecting, follow-up, relationship building, category development, sponsorship creation, sales collateral development, consultative approach, long-term brand building, problem-solving, pipeline/billing/budget management and much more. He considers his customers' needs first and knows that overdelivering on promises and clear status communication are critical to sustainable sales growth. I was lucky to hire Adam and have him on my team. He's the real deal and our digital & news industry is better for having Adam in it.

Taryn Myers

Adam is a goal oriented, determined resource to Journal Register Company. His forward thinking, innovation and good humor have proven great assets to his success in national digital sales in an age where media needs to constantly evolve.

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Director of Sales Enablement
      • Mar 2020 - Present

      ZeroSum's AI Platform builds a predictive, real-time look at what automotive dealers are faced with in their competitive marketplace. Powerful data and analytics combined with potent, market share focused marketing executions and proprietary active shoppers audiences, eliminates waste and puts the power back in the operator's hands. ZeroSum's AI Platform builds a predictive, real-time look at what automotive dealers are faced with in their competitive marketplace. Powerful data and analytics combined with potent, market share focused marketing executions and proprietary active shoppers audiences, eliminates waste and puts the power back in the operator's hands.

    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Director of Market Development
      • Jun 2017 - Mar 2020

    • Director of Digital Solutions
      • Mar 2016 - May 2017

      As Director of Digital Solutions, I am focused on all aspects of Digital Advertising and ensuring we utilize the best technology and platforms to develop, execute and measure campaigns. Supporting 12 markets across the country, I guide advanced digital strategy across key accounts and initiatives by harnessing our extensive first party data set and DMP to deliver custom audiences across a variety of mediums

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Director of Channel Sales
      • Nov 2014 - Feb 2016

      A leading location technology company and full-service mobile advertising network, Thinknear's platform delivers the accuracy, scale and technology required to effectively leverage mobile location data and power better consumer experiences. A division of Telenav, Thinknear utilizes exclusive access to over 14 years of proprietary location data in order to refine our offering and provide best in class solutions. As Director of Channel sales I'm tasked with finding and developing new relationships through which to bring this technology to market. Some key elements of my position include: • Consultatively sell comprehensive Mobile Location Based Advertising Solutions platform to Channel Partners • Responsible for prospecting, developing and building new business relationships to integrate with our sales platform or white label and take our technology to market as a mobile audience extension to their existing offerings • Identify key decision makers and partner with them on platform, agree to terms and develop an onboarding plan, train key stakeholders and sales personnel and provide full service consultative sales support in the form of market visits, regular training sessions/platform updates, collaborative sales calls and strategy meetings • Work with variety of partners: Tech, Creative, 3rd Party Data Providers, Ad Platforms, Agencies, Publishers, Broadcast Networks • Coordinate cross functional projects (Product/Engineering, Marketing, Account Management, Operations) to provide market insight on client needs for integration and new capabilities, produce pitch decks and training collateral, and to launch, traffic and optimize a high volume of campaigns Show less

    • United States
    • Book and Periodical Publishing
    • 400 - 500 Employee
    • Integrated Sales Manager - National Advertising
      • Aug 2010 - Oct 2014

      - Exceeded aggressive sales goals for 16 straight quarters running - Top grossing Digital Sales Rep on an annual basis - Work with senior management to develop DFM's go to market strategy - Mentor newer team members in mastering our multi-platform pitch - Manage special projects and initiatives across entire National Sales Team and provide updates to senior management on a regular basis. - Exceeded aggressive sales goals for 16 straight quarters running - Top grossing Digital Sales Rep on an annual basis - Work with senior management to develop DFM's go to market strategy - Mentor newer team members in mastering our multi-platform pitch - Manage special projects and initiatives across entire National Sales Team and provide updates to senior management on a regular basis.

    • United States
    • Technology, Information and Internet
    • 500 - 600 Employee
    • Account Executive - Real Estate
      • Feb 2009 - Aug 2010

      - Responsible for prospecting, cold calling, selling and maintaining new business on a daily basis - Used consultative approach to strategically plan and implement custom campaigns that provide maximum ROI by utilizing entire online portfolio - Successfully navigated difficult Real Estate Market by developing various new product offerings and custom advertising opportunities (i.e. section front sponsorships and exclusive online advertorial content). - Responsible for prospecting, cold calling, selling and maintaining new business on a daily basis - Used consultative approach to strategically plan and implement custom campaigns that provide maximum ROI by utilizing entire online portfolio - Successfully navigated difficult Real Estate Market by developing various new product offerings and custom advertising opportunities (i.e. section front sponsorships and exclusive online advertorial content).

    • United Kingdom
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Pharmaceutical Sales Representative
      • Jun 2008 - Feb 2009

      - Developed and fostered key customer relationships with over 150 physicians to ultimately increase product prescription market volume on a quarterly basis - Strategically analyzed weekly, monthly, and quarterly sales reports in order to target key customers and effectively sell total GSK product portfolio through uncovering physician needs, selling evidence based medicine, and closing the physician for the business - Developed extensive knowledge of the Dyslipidemic and BPH disease states through an intensive 3-month product and sales training program - Exceeded sales goals by 62% in first full quarter of active selling Show less

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Senior Account Executive
      • Oct 2006 - Jun 2008

      - Generated $419,354 worth of new revenue, which equates to 20% of total sales for the division over that time span - Responsible for prospecting, selling, and maintaining new business on a daily basis - Communicated across various departments to ensure every aspect of client’s needs were met and campaigns were executed properly on all levels - Excelled and achieved steady growth; first building a weekly Restaurant Spotlight Feature, then consistently achieving goals within my territory and finally hitting personal highs in revenue after being promoted to Senior Account Executive - Achieved 104% of goal on a cumulative basis; won the Top Dog Award in May and December 2007; admitted to the Publishers Platinum Club and received the Best of the Best Award as one of the Top Performers in 2007 Show less

    • United States
    • Legal Services
    • 1 - 100 Employee
    • Account Executive
      • Sep 2005 - Sep 2006

      - Identified and closed new business opportunities through cold calling and networking with existing relationships - Collaborated with project mangers to establish and execute production parameters and time lines - Communicated with clients to keep them abreast of job status or clarify any issues that may arise during the production process. - Identified and closed new business opportunities through cold calling and networking with existing relationships - Collaborated with project mangers to establish and execute production parameters and time lines - Communicated with clients to keep them abreast of job status or clarify any issues that may arise during the production process.

    • Senior Account Executive
      • Sep 2001 - May 2005

      - Sold, created, designed and inserted customized advertisements for local businesses - Generated over $300,000 of advertising revenue: which stands as the all time sales record - Nominated for Sales Representative of the Year of College Newspaper Business & Advertising Managers, Inc. (2004). - Sold, created, designed and inserted customized advertisements for local businesses - Generated over $300,000 of advertising revenue: which stands as the all time sales record - Nominated for Sales Representative of the Year of College Newspaper Business & Advertising Managers, Inc. (2004).

    • Intern
      • Apr 2004 - Aug 2004

      - Assisted with Account Management for Proctor & Gamble Western Europe and created a competitive analysis on the European market - Managed the Always brand direct mail campaigns for all of Western Europe with campaigns to the UK, Germany, France, Greece, and the Nordic countries - Coordinated the overall campaign management for the fall 2004 Always brand. - Assisted with Account Management for Proctor & Gamble Western Europe and created a competitive analysis on the European market - Managed the Always brand direct mail campaigns for all of Western Europe with campaigns to the UK, Germany, France, Greece, and the Nordic countries - Coordinated the overall campaign management for the fall 2004 Always brand.

Education

  • Penn State University
    B.S., Marketing
    2001 - 2005
  • Penn State University

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