Adam Kincaid
Communications Specialist at Municipal Securities Rulemaking Board- Claim this Profile
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Bio
Experience
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Municipal Securities Rulemaking Board
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United States
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Financial Services
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100 - 200 Employee
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Communications Specialist
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Aug 2021 - Present
— Responsible for organizing and executing the dissemination of external communications from the MSRB to multiple audiences including municipal securities dealers and advisors, users of the Electronic Municipal Market Access (EMMA®) website, subscribers to MSRB market transparency products and the media. — Maintains and updates assigned areas of MSRB.org and manages visual elements and materials for department. — Serves as company resource on email delivery system and drafts email communications related to rulemaking, market transparency, and education and outreach activities. — Coordinates social media strategy, platform management and content creation. — Handles information monitoring for the MSRB, including media coverage of the MSRB and related news, social media and influencer sentiment. — Serves as project manager and lead content creator for communications and organizational initiatives, as assigned. — Supports production and dissemination of corporate publications and other communications materials, and leads development and execution of electronic newsletters. — Support maintenance of departmental communications schedule. — Assists with other departmental needs in support of External Relations staff. Show less
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Town of Vienna, VA Government
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United States
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Government Administration
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1 - 100 Employee
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Communications Specialist
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May 2016 - Aug 2021
— Re-branded the Town’s logo and monthly Town newsletter after a six-month public engagement campaign that included six focus groups and in person-polling at four events.— Launched a new website incorporating the new logo and branding while managing its CMS across all 12 departments and all employees, and use Google Analytics to track SEO and keywords to identify top-visited pages and make them most visible to customers.— Increased Instagram followers from four to 3,500, YouTube subscribers from 30 to 232, and gained 2,000 additional e-newsletter subscribers.— Authored hundreds of Town newsletter articles read by over 16,000 residents of various ages, backgrounds, and nationalities.— Producer of over 20 original content videos for the Town’s YouTube channel.— Coordinated and photographed over 100 ribbon cuttings for new businesses.— Author of the employee newsletter, Talk of the Town.— Board Clerk and Staff Representative to the Town Business Liaison Committee from 2016-2019. Show less
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Human Resources Assistant
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Oct 2015 - May 2016
— Managed the Director of Human Resources’ calendar, meetings and deadlines.— Maintained office and personnel records using NEOGOV and Laserfiche programs following applicable rules and administrative regulations.— Launched full background screenings using E-Verify and collected documents pertaining to the onboarding process.— Ran reports for other departmental operations.
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Public Information Intern
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Jan 2015 - Oct 2015
— Assisted the Acting Public Information Officer in administrative duties.— Coordinated broadcasts, operated video cameras, and took photographs for Town Council meetings, Town celebrations, performances, and ceremonies.
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Education
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Franklin & Marshall College
Bachelor's degree, Philosophy