Adam Tijerina

Corporate Director of Attractions and Entertainment at Great Wolf Resorts, Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
US

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5.0

/5.0
/ Based on 2 ratings
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Stéphanie P.

Adam has a great mix of being both an operator and a strategist. We worked on the same team bring various projects to life and his insights were key to successful delivery of projects. He ensures that we are providing an impactful experience to the guests, while giving clear operational guidance to the frontline teams. Additionally he is very dedicated to his team and fellow colleagues bringing his positive can do attitude to every meeting. It was an honor and a pleasure to work with him.

Christine Kuester, MBA

Adam was a fantastic teammate to work with at Disney. His dedication to Cast and Guests was unmatched. While he was managing the Confectionery, he was continuously innovating and simultaneously improving processes to increase efficiency in the location. He was a dedicated, caring and engaging leader. He taught me what it means to be a leader early in my career!

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Experience

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Corporate Director of Attractions and Entertainment
      • Nov 2020 - Present
    • United States
    • Hospitality
    • 700 & Above Employee
    • Director Of Retail and Attractions
      • Mar 2018 - Nov 2020

      Responsible for opening the retail, attractions and entertainment operations for a brand-new facility that included 4 retail stores and a 40,000 square foot family entertainment center. Leading a team of 11 leaders and over 100 front line employees, GWL Georgia consistently led the brand in revenue per room, guest service scores (NPS), and employee satisfaction during my tenure at the location. • Developed and rolled out service training program that was leveraged at all Retail, Attractions, Entertainment, and F&B Operations across the brand. • Surpassed revenue projections by 5% in the first year of operations and 10% in the second year. Show less

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Location Strategy Planner
      • Aug 2014 - Mar 2018

      Build and implement strategies for multiple districts; demonstrate team leadership on special projects, ensuring on time completion of all deliverables. Determine annual AOP, revenue projections, space needs, sku rationalization, strategic direction, and assortment decisions for a diverse group of locations throughout multiple districts. • Developed a multi-point strategy concentrating on differentiation across multiple locations involving over 200 employees which drove 5% incremental growth throughout the district. • Introduced new 8,000 square foot retail test facility which realized 100% revenue growth over prior year and maintained a 10% growth in subsequent years. • Overhauled location strategies for 2 locations in the Orlando International Airport resulting in 12% productivity growth and a 10% growth in conversion.• Rolled out first of its kind pilot retail concept within the second year of operation. • Led the lodge NPS strategy team to top service score in the brand 2 years in a row. Show less

    • Retail Guest Service Manager
      • Jun 2007 - Aug 2014

      Managed daily operations and strategies for a diverse district of retail businesses at Magic Kingdom and Epcot achieving revenue growth year over year. Led a team of over 100 employees to ensure the highest quality customer service possible while controlling costs and effectively managing a P&L. . • Engineered a production strategy for the flagship candy production location. Strategy concentrated on operational efficiency, controlling costs, and employee engagement. As a result, this location saw a 35% revenue growth over prior year 2 years in a row. Strategy was utilized at all other production locations at both Walt Disney World Resort and Disneyland Resort. • Reduced labor costs by 15% through development of operational efficiencies. This allowed the operation to focus on building revenue without utilizing overtime hours. • Responsible for a 20% increase to district P&L by reducing stocking/receiving costs while enhancing back of house procedures. Show less

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Retail Lead
      • Oct 2006 - May 2007
    • United States
    • Religious Institutions
    • 100 - 200 Employee
    • House Keeping Manager
      • Apr 2001 - Dec 2005

Education

  • Stetson University
    Bachelors of Business Administration, Business Administration and Management, General
    2009 - 2011
  • Kennesaw State University
    2006 - 2007

Community

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