Abrar Ahmad
Sr. Area Sales Manager at DALDA FOODS PVT. LTD- Claim this Profile
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Bio
Credentials
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Territory Management
Dalda Foods LimitedDec, 2021- Oct, 2024 -
Suggestive Selling
Engro Foods ltd
Experience
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Sales Trainings & Development
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Pakistan
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Business Consulting and Services
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300 - 400 Employee
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Sr. Area Sales Manager
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Feb 2017 - Present
Responsible for all sales activities within Area boundaries including sales of all company products. Develop annual Area sales plan. Analyze sales results on a monthly basis & manage expenses within budget guideline. Ensure availability & visibility of DFL products. Develop and manage relationships with the retail trade directly, and leverage these relationships to capitalize on business growth opportunities and to achieve smooth execution of the Cycle Plan activities. Assist RSM in achieving objectives including the SOM numbers and communication related targets as set in the sales cycle plan. Responsible for handling all distributors claims & updated them with companies’ day by day business requirements. Show less
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FrieslandCampina
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Netherlands
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Food and Beverage Manufacturing
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700 & Above Employee
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Territory Sales Manager
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Oct 2013 - Feb 2017
Responsible for all sales activities within territory boundaries including sales of all company products. Develop annual territory plans. Analyze sales results on a monthly basis. Ensure visibility in the EFL merchandising fixtures as per the plan –o-gram. Execute communication strategy and maintain the call frequencies on the outlets as per the approved plan. Also update the retail census data as and when required. Capture & provide relevant & accurate market data & information, including retail dynamics & competitor activities. Show less
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Territory Sales Executive
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Aug 2011 - Sep 2013
Ensure timely and efficient implementation of the Sale Cycle Plan through executing the in market activities including the TPOSM, PPOSM development and evaluate and report on execution versus objectives to measure results versus targets. Ensure visibility in the PMPKL merchandising fixtures as per the plan –o-gram and educate retailer on changes in plan-o-gram from time to time, ensure that the complaints regarding the merchandising maintenance are being timely communicated and rectified. Ensure that the target numbers of consumer contacts are being conducted as per the given guidelines. Also ensure that the DCC cards are being filled as per instructions and are being handed over to the ACM as per the agreed time lines. Show less
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Education
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Preston University
MBA, Human Resource Management -
Preston University
Bachelor of Business Administration, BBA (Hons), HR & Marketing -
Government College
F.Sc, Pre-Engineering