Experience

DISHNET WIRELESS LIMITED

• India
• 1 - 100 Employee

• Senior Executive

  • Apr 2015 - Present

  • Responsible for all the Prepaid & Roaming (Open & Segmented Market) products life cycle & Campaign management which includes new product launches & modification where required, product to base offers (Open & Seg), Product profitability analysis etc. • Driving usage to maximize Revenue & minimize base displacement resulting lesser churn for circle. • Creation & End to End execution of various voice campaigns, other segmented offers both as First mover & with react to competition as well. • Driving STV & SOMA to Increase STV Penetration on eligible base and SOMA penetration. • End to end Creation of various Pricing templates, Business cases as & when required. • Improvements in cost optimization by reducing circle pass thru cost. • Assisting in Designing & end to end execution of various schemes for FOS/ASM/TSM sales force to increase retailer participation, Tertiary, UL packs penetration, others STVs as well. • Handling of entire Roaming portfolio which covers different operator tie-up’s track, Product portfolio, roaming usage & revenue drive etc. Key Role & Responsibilities (Former profile): ¬–Prepaid net Churn, Retention & Roaming • Responsible for the Circle’s Prepaid net Churn, Retention & Roaming KPIs • Managed the High Value Base and had specific Targets for preventing High Value Base displacement • Ran multiple programs for ZU Winback, Only IC but non OG users, Low value subs retention & usage enhancement. • Used CSI and BI effectively to sharp shoot ZU subs basis Geography and Segments. Show less



vodafone

• United Kingdom
• Telecommunications
• 700 & Above Employee

• Executive

  • Apr 2014 - Mar 2015

  Key Role & Responsibilities: Circle BI (Business Intelligence) lead & Revenue Driving  Tracking of Circle’s line item wise KPI’s like RMS, GSR, NSR, Total Revenue, MOU trends, RPM trends, Competition Traffics, ICR niceties, RES trends, Gross & Net adds, Retention & Churn trends, Postpaid channel wise base, Usage & Revenue trends, VAS revenue trends, DATA (2G & 3G) KPI’s etc. MOM & YOY as well.  Analysis of Industry Gross adds share & Market Share: Analyze Geography wise share of gross, net add and Base share of customers. Analysis of competitor’s market share as well.  Cell Site wise Customer behavior Analysis: Tracking of Customer behavior Cell Site like Gross Service Revenue, Unique user, BC penetration, PF, STD penetration, Data Revenue, SMS , other VAS revenue, RES & NRES, Days of Usage, Incremental Zero user, Leg wise usage, ARPU segment etc which is helping business to take corrective decisions for revenue enhancements.  Responsible for circle ARPU Table with Customer and Component wise Revenue (PF, AT, IUC, SMS, Data, Other VAS, Reversal and Total Revenue) and usage (OG, IC, SMS, DATA, ROAM) in line with Reported GSR by finance.  ARPU & AON Segment wise Subscriber Displacement Analysis.  Keeping an eye on DATA eco system (DEH, Non DEH, RES to DEH, Data UUs, DEH but not Data Users, Data Users but not Data pack users).  Forecasting of RES & Revenue numbers for upcoming months which is majorly required in revenue & Nos. planning.  Responsible for weekly Circle BRM (Business revenue meeting) note along with all the significant Data points like projected GSR, Mou & AT, RPM, Daily UU, RES (win backs & base retention), VLR (both Peak & adjusted), MNP performance, Competition Mou, Data UU, usage & revenue for both MTD vis-à-vis LMTD & current week Vs last week & with appropriate justifications as well.  Various monthly Circle & Corporate reports, internal business planning review templates, Team’s, Circle & OD review presentations. Show less



Vodafone Spacetel ltd

• Marketing Operations Associate

  • May 2011 - Apr 2014

  Acquisition, MNP, Roaming & DWH Support; New Acquisition (Pre-paid Normal & MNP) Supporting the Acquisition lead for the circle for end to end Acquisition, Usage, Retention process for subscribers acquired from T0-T3 (0-120 days) buckets. End to end execution of products in acquisition from planning to launch. Monitor competitive activities with help of different channels & act with speed to counter competition. Responsible for retention of acquired customer till 120days & ensure revenue generation. Segmenting the New Acquisition base into different buckets according to their Usage/Non Usage status to plan for their longer tenure ship in our network with a healthy usage. For Usage enhancement & better retention of subscribers promoting them BC (Bonus Card), FTT (Full talk Time Top-ups), discounted BCs, Combo benefit BCs etc. Always Keeping close eyes on the special promotions/activities done & the results/incremental revenue earned if any from the same. Forecast acquisition numbers, revenue, plan activities, Retentions in current & for next month. Key Role & Responsibilities (Former profile): Roaming (Inroaming & Outroaming) Supporting the Circle Roaming Manager in all types of Roaming related activities, reports, analysis & performing day to day hygiene roaming activities independently. Coordinating with the Roaming coordinators’ of other circle regarding Tie-ups, Sim card Testing’s. Doing the Inroaming & Outroaming sanity check regularly to ensure no revenue loss from top revenue earning Places. (i.e.- Hotels, Tourist Places etc.) Proper Base segmentation by identifying frequent, partial, low & non users in Outroam & promoting them Roaming special rate cutters for usage enhancement while on roaming. Always Keeping close eyes on the special promotions/activities done & the results/incremental revenue earned if any from the same Show less



Dishnet Wireless Ltd. (Aircel Odisha)

• MARKETING associate

  • Jun 2010 - Apr 2011

  VAS; (MIS & support to circle VAS Head) Key Role & Responsibilities: Coordinating with VAS MANAGER for different day to day promotional activities like P2A SMS, P2P SMS etc. Making reports of different day to day official activities. Maintaining the database like (SMS DATAS, GPRS DATAS, CRBT DATAS & other business related data’s as well.) Scheduling and Broadcasting of different promotional messages to different respective bases. Coordinating with our different vendors for different promotional activities. Maintaining the service track record of different vendors who are associated with us. Providing all necessary DATA’S & MIS for the growth of revenue of our circle and for our associated vendor’s as well. Show less



NBC Solutions Pvt Ltd

• Team leader

  • Jun 2009 - May 2010

  Aircel CAF end to end management process Key Roles & Responsibilities: Responsible for CAF end to end, AV Process & MIS. Handled more than 35 distributers with a team of more than 16 people all across Odisha for CAF management process & AV (Address verification process) Aircel CAF end to end management process Key Roles & Responsibilities: Responsible for CAF end to end, AV Process & MIS. Handled more than 35 distributers with a team of more than 16 people all across Odisha for CAF management process & AV (Address verification process)