Experience

Core Digital Media

• United States
• Software Development
• 100 - 200 Employee

• Director of Product Management

  • Jul 2021 - Present

  Los Angeles, California, United States o Identify, evaluate, and partner with 3rd party companies and technologies, to integrate with a pre-market application. o Present to C-suite executives on vision, budget, and progress of Insurance application. o Hire, train, and develop a product management team, focusing on a data-first mindset.

• Senior Manager of Product Management

  • Jan 2021 - Jun 2021

  o Oversee the roadmap and vision for the Insurance vertical o Manage 2 scrum teams, 3 applications, and 3 product team members o Doubled Auto Insurance Revenue from $200k/month to $400k/month by re-launching the Auto Insurance vertical o Introduced two new revenue channels to the Insurance product o Nominated for 2020 End of Year Leadership Award – “The Rock Honors – Best Performance in a Leader Role”

• Manager Product Management - Insurance

  • Jul 2019 - Jan 2021

  Greater Los Angeles Area

• Sr. Product Manager, Marketing Systems

  • May 2012 - Jul 2019

  Greater Los Angeles Area Manage the planning and execution of Marketing Systems Roadmaps, ensuring priorities are in line with overall company objectives. Collaborate to identify and develop new product features to drive additional NC growth and operational efficiencies. Create an integrated Marketing platform and manage third-party vendor relationships Selected Achievements: - Peer nominated and selected for "Teamwork/Client Success" Quarterly Award - Awarded with "Innovation"​ prize for updating our… Show more Manage the planning and execution of Marketing Systems Roadmaps, ensuring priorities are in line with overall company objectives. Collaborate to identify and develop new product features to drive additional NC growth and operational efficiencies. Create an integrated Marketing platform and manage third-party vendor relationships Selected Achievements: - Peer nominated and selected for "Teamwork/Client Success" Quarterly Award - Awarded with "Innovation"​ prize for updating our internal A/B Testing platform, creating a product that is competitive with that of Adobe Target - Recognized with the Award 'Contribution to the Bottom Line' for leading a feature that will increased NC a projected $1M/yr - Improved decision logic for incoming visitors, allowing for better optimization and increase on Revenue per Visitor - Automated process linking two separate systems, allowing optimization to occur faster, improving efficiency - Leading effort to advance various Marketing Systems to an integrated Marketing Platform



PKWARE

• United States
• Computer and Network Security
• 100 - 200 Employee

• Product Manager

  • Aug 2011 - May 2012

  Milwaukee, WI Responsible for all end user facing products, such as Window Desktop and Mobile applications. Develop and present product and market analysis via Go-To-Market proposals, Market Requirement Documents, and Product Requirements. Manage all facets of the product launch cycle, maintaining project plans, and keeping team members on task. Perform customer analysis through frequent outreach and Win/Loss interviews.

• Associate Product Manager

  • Aug 2009 - Aug 2011

  Created templates for competitive analysis focusing on company, product, and category comparisons. Structured a new database to allow for easy tracking of product enhancement requests. Was responsible for maintaining all project plans for product releases on all product platforms from desktop to mainframe.



Mequon Fire Department

• Emergency Medical Technician

  • Jul 2010 - Apr 2011

  Mequon, WI Performed emergency medical services responding to 911 emergencies. Worked as part of a team setting to make fast paced, assertive decisions. Excelled at acting swiftly in a stressful environment.



PKWARE

• United States
• Computer and Network Security
• 100 - 200 Employee

• Product Management/Marketing Intern

  • Nov 2006 - May 2008

  Supported sales team through industry research and SWOT analysis of competitive products on all product platforms. Achieved a high level understanding of the data security industry through navigation of Gartner, IDC, Forrester, and other Analyst firms. Responsible for web analytics, focusing on SEM and SEO marketing.