Abi Hickling

Account Manager at Pinpoint
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Contact Information
us****@****om
(386) 825-5501
Location
United Kingdom, GB

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Experience

    • United Kingdom
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Account Manager
      • Oct 2022 - Present

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Project Manager
      • Jun 2022 - Oct 2022

    • Project Manager
      • Aug 2021 - Jun 2022

    • United Kingdom
    • Environmental Services
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2020 - Aug 2021

    • United Kingdom
    • Health, Wellness & Fitness
    • 100 - 200 Employee
    • Marketing Manager
      • Jun 2018 - Sep 2020

      I am responsible for driving new membership sales and retaining our current members through creative, multi-channel campaigns. I work primarily within the fitness side of the business, promoting the facilities and membership options for 7 leisure venues across Sheffield. I manage a small team and work closely with web developers and a design agency to bring my marketing strategy to life.I develop all marketing campaigns using a mix of digital and traditional media including organic and paid content. A large part of my role consists of digital marketing and I use our website and social media channels, including Facebook and Instagram, to communicate and engage with our audience. I continuously test and optimise all marketing activity to ensure we get the most out of a limited budget.

    • United Kingdom
    • Personal Care Product Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2016 - Jun 2018

      Project management of all marketing materials from creative concepts to delivery. Writing engaging content for press releases, editorials, email campaigns and social media. Improving website UX resulting in record leads generated. Writing online content such as blogs and website copy ensuring SEO objectives are met. Creating and monitoring online advertising campaigns using Google Analytics. Creating marketing strategies to drive brand consistency and engagement. Project management of all marketing materials from creative concepts to delivery. Writing engaging content for press releases, editorials, email campaigns and social media. Improving website UX resulting in record leads generated. Writing online content such as blogs and website copy ensuring SEO objectives are met. Creating and monitoring online advertising campaigns using Google Analytics. Creating marketing strategies to drive brand consistency and engagement.

    • United Kingdom
    • Printing Services
    • 100 - 200 Employee
    • Marketing Coordinator
      • Aug 2013 - May 2016

      Planning and executing marketing plans for 2 print brands Creating social media campaigns to increase web traffic and brand awareness. Writing all content such as email copy, blogs and press releases. Working with web designers to create user friendly websites and digital campaigns. Planning and executing marketing plans for 2 print brands Creating social media campaigns to increase web traffic and brand awareness. Writing all content such as email copy, blogs and press releases. Working with web designers to create user friendly websites and digital campaigns.

Education

  • Sheffield Hallam University
    PR and Communication Studies, 2:2
    2006 - 2010

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