Abhivyanjana Verma
Digital Marketing Specialist at Finertia Technologies Pvt. Ltd- Claim this Profile
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Bio
Credentials
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5 Day LinKdIn Workshop
Vaibhav SisintySep, 2020- Oct, 2024 -
B2B Lead Genration
Digital DeepakFeb, 2020- Oct, 2024 -
Advanced Search Engine Optimization
Digital VidyaJun, 2017- Oct, 2024
Experience
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Finertia Technologies Pvt. Ltd
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India
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Information Technology & Services
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1 - 100 Employee
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Digital Marketing Specialist
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Dec 2018 - Present
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns - Design, build and maintain our social media presence - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Identify trends and insights, and optimize spend and performance based on the insights - Brainstorm new and creative growth strategies - Plan, execute, and measure experiments and… Show more - Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns - Design, build and maintain our social media presence - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Identify trends and insights, and optimize spend and performance based on the insights - Brainstorm new and creative growth strategies - Plan, execute, and measure experiments and conversion tests - Collaborate with internal teams to create landing pages and optimize user experience - Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points - Instrument conversion points and optimize user funnels - Collaborate with agencies and other vendor partners -Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Show less - Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns - Design, build and maintain our social media presence - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Identify trends and insights, and optimize spend and performance based on the insights - Brainstorm new and creative growth strategies - Plan, execute, and measure experiments and… Show more - Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns - Design, build and maintain our social media presence - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Identify trends and insights, and optimize spend and performance based on the insights - Brainstorm new and creative growth strategies - Plan, execute, and measure experiments and conversion tests - Collaborate with internal teams to create landing pages and optimize user experience - Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points - Instrument conversion points and optimize user funnels - Collaborate with agencies and other vendor partners -Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Show less
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Education
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Digital Vidya
Digital Marketing, Marketing -
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Post Graduate Diploma In Marketing, Marketing/Marketing Management, General -
Invertis University, Bareily
Bachelor of Business Administration - BBA, first -
Digital Vidya
certified web analysts -
Digital Vidya
Digital Marketing