Abhishek Sengupta

Senior Manager - Brand and Communication at Fernandez Foundation
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Contact Information
Location
IN
Languages
  • Bengali Native or bilingual proficiency
  • Hindi Native or bilingual proficiency
  • English Native or bilingual proficiency
  • Punjabi Limited working proficiency
  • French Elementary proficiency

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SOUVIK ROY

I know abhishek sengupta since my jamboree days. What i liked the most about him is his indepth knowledge about the core subject . He is extremely professional & co operating . What i remember the most is his sense of humor. I respect him as my senior colleague. All the best Abhishek da

Mayank Mehta

Abhishek, a rare one, who is aware of fine line between work and enjoyment or we can say one of a few who enjoy what they do and since he enjoys what he does, the outcome is always the best. He has an awesome hold on his work skills I had a chance of working with him and it was an thoruoughly enjoyable experience. The positivity he spreads in work environment makes difficult of tasks look easier. A team man, who takes team along with him. Ensuring complete documentation, meeting deadline schedules with quality output and maintaining a good rapport are his key strengths.

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Credentials

  • Microsoft Project Web Application 2013
    Lynda.com
    Aug, 2016
    - Sep, 2024

Experience

    • India
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Senior Manager - Brand and Communication
      • Jun 2018 - Present

      I manage a team that looks after the branding and communication for the foundation, with a primary focus on social media management, internal & external communication, advertising, digital marketing, and brand management. I have been instrumental in getting a brand standard guideline ready for the organization and have helped put in place policies for social media campaigns and internal communication. I have planned and executed campaigns related to the foundation's key service areas, and a video series on the doctors and therapists, titled Candid Conversations, which showed their non-clinical side. I am currently working towards getting a book on midwifery care published on behalf of the foundation and revamping all the websites to ensure better UI and UX. This role also entails liaising with media partners, PR agencies, and printing/publishing vendors, vendor management, negotiations, and budgeting. I played a key role in the brand identity transition for Stork Home, the ultra-luxury, state-of-the-art birthing facility at Banjara Hills. I helped set-up and created the visual identities of two of our new facilities, one being an outpatient clinic and the other a holistic therapy centre for specially abled children.

    • United Kingdom
    • Publishing
    • 100 - 200 Employee
    • Lead, Editorial Services
      • May 2017 - May 2018

      I managed a pool of freelance editors and OPMs who worked exclusively for Cambridge titles. I checked the quality of their work and provided feedback when necessary. I also evaluated the first draft of manuscripts and recommended the editorial flow. This role also involved some amount of project management skills and I am quite adept at it. I am well-versed with the Chicago Manual of Style, APA, and the Butcher's Copy-editing Manual.

    • Production Editor, ELT
      • Jan 2016 - Apr 2017

      Ensuring error-free and timely delivery of projects. Maintaining high editorial standards and working with ID tools, creating interactive ELT lessons. I have also created test modules (IELTS) for Cambridge Assessment using Metrica and is an advanced user of Avallain tech platform.

    • India
    • Consumer Goods
    • 700 & Above Employee
    • Freelance Blogger
      • Jan 2015 - Jan 2016

      https://www.liveinstyle.com/blogger/820559 https://www.liveinstyle.com/blogger/820559

    • India
    • Education Administration Programs
    • 300 - 400 Employee
    • Senior Trainer
      • Jun 2014 - Jan 2015

      Training students for GMAT, GRE. Training students for GMAT, GRE.

    • India
    • Media Production
    • 1 - 100 Employee
    • Sr. Copy Editor
      • Oct 2012 - Feb 2014

      Editing, Team Management Editing, Team Management

    • India
    • Education Administration Programs
    • 400 - 500 Employee
    • Assistant Professor
      • Oct 2009 - Sep 2012
    • India
    • E-Learning Providers
    • 1 - 100 Employee
    • SFA
      • Jun 2008 - Sep 2009

      Taught for the GRE verbal section Taught for the GRE verbal section

Education

  • THE ENGLISH AND FOREIGN LANGUAGES UNIVERSITY
    M.A, English
    2006 - 2008
  • University of Calcutta
    Bachelor of Arts (B.A.), English Literature (British and Commonwealth)
    2003 - 2006

Community

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