Abhishek Kumar Choudhary

Vertical Coordinator, Projects - Utsaha 2021 at Indian Institute of Management, Indore
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Contact Information
us****@****om
(386) 825-5501
Location
Indore, Madhya Pradesh, India, IN

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Experience

    • Higher Education
    • 700 & Above Employee
    • Vertical Coordinator, Projects - Utsaha 2021
      • May 2021 - Present

      Conceptualize and execute disguised marketing research to solve business problems for various brands. Leading a team of 80+ members across batches for executing gamified projects among the various target group. Organizing workshops on marketing research & statistical analysis tools in collaboration with institute faculty. Pioneering online execution of projects by developing a new digital game and response collection mechanism.

    • Junior Member, Mercur-i- Marketing Club
      • May 2020 - Apr 2021

      Conceptualized and organized several Intra & inter-college events with 200+ participants across 10+ campus. Responsible for planning and executing industry talks, live projects, and workshops for the students virtually. Published quarterly newsletter Maverick highlighting recent developments & market insights for students

    • Junior Member, Projects - Utsaha 2020
      • May 2020 - Apr 2021

      Contributing to execute disguised marketing research projects to solve business problems for various brands. Responsible to conduct statistical analysis of data collected and provide valuable insights to client companies.

    • Senior Panel Member, Adaa- Drama and Filmmaking SIG
      • May 2019 - Apr 2020

      Spearheaded a team of 36+ members to organise drama & filmmaking related events for 360+ IPM students. Conducted 7 events with cumulative participation of 350+ and set up a street play team with 25+ members. Launched new Instagram page & touched 350+ followers through 40+ weekly posts around the academic year.

    • United Kingdom
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Explore Intern
      • Apr 2021 - Jun 2021

      Project: Software Development Metrics Analysis• Generated a Software Development Metrics framework assessing 27 metrics across 9 categories and encapsulating existing metrics • Supported data-driven decision making to improve software being built for 80+ application integrations via the designed Framework• Supported adoption in Business as Usual Practices by handing over the Project to the Manager for subsequent process automation• Consolidated data from 7+ analytics tools including JIRA and Sharepoint to quantify the metrics and generate a live dashboard• Specified the recommendations & future scope of project output for observation of metrics history and prediction to course correctProject: E-commerce Payment Options Evaluation• Comparatively analyzed 45 e-commerce payment methods across 9 countries through 8 parameters including usage & revenue• Assessed Vodafone’s footprint in charge to bill & off bill markets to identify 4 major challenges in sector expansion & their solutions• Provided insights and 3 recommendations for future investments for Vodafone to expand their business in Charge To Bill markets

    • India
    • Non-profit Organizations
    • 700 & Above Employee
    • Summer Intern
      • May 2019 - Jul 2019

      Project: Evolution of Organisations in Philanthropy• Studied the evolution of philanthropic foundations and ecosystem enablers across the globe with focus on 21+ field of information• Compared and analysed traits like inception, work approach, leadership, team profiles, and inflection points for 39+ organisations• Analysed primary & secondary data via MS Excel to draw insights about the changing dynamics of philanthropy sector in the world Project: Evolution of Organisations in Philanthropy• Studied the evolution of philanthropic foundations and ecosystem enablers across the globe with focus on 21+ field of information• Compared and analysed traits like inception, work approach, leadership, team profiles, and inflection points for 39+ organisations• Analysed primary & secondary data via MS Excel to draw insights about the changing dynamics of philanthropy sector in the world

Education

  • Indian Institute of Management, Indore
    Master of Business Administration - MBA
    2020 - 2022
  • Indian Institute of Management, Indore
    BA (Foundations in Management)
    2017 - 2020

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