ABHISHEK MISHRA
Marketing Manager at Stanlay- Claim this Profile
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Hindi Full professional proficiency
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English Full professional proficiency
Topline Score
Bio
Credentials
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Digital Marketing
Manipal Global Education ServicesJul, 2014- Nov, 2024
Experience
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Asian Contec Ltd (Stanlay)
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India
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Industrial Machinery Manufacturing
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1 - 100 Employee
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Marketing Manager
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Apr 2018 - Present
Key responsibilities include - • overall responsibility for the strategic sourcing management goals of the company and implement action items to ensure that those goals are achieved • to evaluate supplier core competencies and competitive positioning using industry cost models • to implement supplier agreements/contracts when beneficial by working with cross-functional stakeholders and suppliers to reach agreement on contract terms and conditions • to analyze industry trends to proactively identify the evolving technologies and emerging opportunities. • to continuously improve the productivity and efficiency of the sales process throughout the operations of the organization. • to establish marketing goals based on past performance and market forecasts • to oversee current offerings and comes up with initiatives for new products or services • to research and analyse market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies • to work with marketing staff to develop promotional materials, website content, advertisements, and other marketing-related projects • to track all marketing and sales data and adjust marketing strategies as needed in response to collected data and other feedback. Show less
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Greaves Cotton Limited
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India
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Industrial Machinery Manufacturing
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700 & Above Employee
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Assistant Manager Sales
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Jan 2017 - Mar 2018
Key responsibility was to turnaround the Genset-Business to a profitable & growing business. • Developed a 180-day business turnaround strategy to ensure a profitability of 10% at PBT within a year of operations. • Led a focused team of channel partners that worked to develop marketing capabilities and align them to Greaves Quality process. • Built a channel to deliver the strategic growth plan for the business. • Managed the reinforcement of business confidence with the GCL distribution partners and aftermarket support network to sustain and grow the business. • Managed to totally change the customer perception of our product through a major re-branding exercise enabling us to improve our market share and deliver profitable growth. Show less
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Jakson Group
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India
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Renewables & Environment
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700 & Above Employee
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Sales Team Member
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Jul 2016 - Dec 2016
Managed the Regional Business & Growth of Cummins Diesel Generators. • Improved the market share for Diesel Generators. • Managed to get breakthroughs in various customer segments that were otherwise lying idle or irresponsive to the company. • Expanded service network and addressed the customers grievances to rejuvenate long lost customers’ relationships. Managed the Regional Business & Growth of Cummins Diesel Generators. • Improved the market share for Diesel Generators. • Managed to get breakthroughs in various customer segments that were otherwise lying idle or irresponsive to the company. • Expanded service network and addressed the customers grievances to rejuvenate long lost customers’ relationships.
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Havells India Ltd
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India
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Appliances, Electrical, and Electronics Manufacturing
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700 & Above Employee
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Management Trainee
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May 2015 - Jun 2016
Key responsibility was to improve our market share of the Industrial Cables and deliver profitable growth to the business of this product. Key responsibilities included - • Generating project leads by visiting organizations and interacting with the management of the respective companies and bringing sales on project basis • Driving marketing initiatives in the region to enhance brand recall including project level marketing communication • Achieving sales targets for on-going projects for the Annual Operations Plan (AOP); forecasting sales, revenue & profitability numbers for the upcoming projects • Prospecting & canvassing new business opportunities by researching market and negotiating offers Show less
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M/S Hausla Prasad Mishra
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Allahabad Area, India
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Senior Associate
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Mar 2011 - Jul 2013
Key Responsibilities included - * Collecting information on all upcoming tenders and work contracts. * Maintaining proper database for the same. * Completing all the required formalities to participate in a particular tender. * Completely responsible for liaising with various government departments. * Customer relationship building and customer retention programs. * Handing over the tender work to the execution team once the the tender is awarded. Key Responsibilities included - * Collecting information on all upcoming tenders and work contracts. * Maintaining proper database for the same. * Completing all the required formalities to participate in a particular tender. * Completely responsible for liaising with various government departments. * Customer relationship building and customer retention programs. * Handing over the tender work to the execution team once the the tender is awarded.
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Education
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2013 - 2015
Banaras Hindu University
Master of Business Administration (MBA), Marketing/Marketing Management, General -
2006 - 2010
Uttar Pradesh Technical University
Bachelor of Engineering (B.E.), Electronics and Instrumentation Engineering -
1991 - 2010
City Montessori School
HSC SSC, PCM and Computer
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