Experience

Fabrilore

• India
• Retail Furniture and Home Furnishings
• 1 - 100 Employee

• Seed Investor

  • Aug 2022 - Present



Interconnections

• Advertising Services
• 1 - 100 Employee

• Founder

  • Dec 2018 - Present



Penang Media

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Chief Marketing Officer

  • Mar 2021 - Present



Nightwatch

• Slovenia
• Technology, Information and Internet
• 1 - 100 Employee

• Paid Ads Consultant

  • Jun 2019 - Dec 2020

  --- Objective is to take down CPL on Google and Facebook Ads --- Producing new content (Video, Image, and Articles) --- Optimising the Conversion Rate of the funnel --- Improving Conversions from Free Accounts to Subscriptions --- Objective is to take down CPL on Google and Facebook Ads --- Producing new content (Video, Image, and Articles) --- Optimising the Conversion Rate of the funnel --- Improving Conversions from Free Accounts to Subscriptions



Rounderbum Shapewear for Men

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Paid Ads Consultant

  • Jun 2019 - Dec 2020

  --- Managing Facebook and Google Ads --- Conversion Rate Optimisation --- Managing Facebook and Google Ads --- Conversion Rate Optimisation



BIOSTRAP

• United States
• Health, Wellness & Fitness
• 1 - 100 Employee

• Digital Marketing Consultant

  • Sep 2016 - Sep 2017

  --- Formulating strategies for positioning the product in Market. --- Seeding content on public forums and reaching out to influencers for improving organic reach. --- Paid affiliate tie-ups to drive sales. --- Looked into Customer Support for understanding the queries customers are facing. --- Content creation strategy for our blog. --- Formulating strategies for positioning the product in Market. --- Seeding content on public forums and reaching out to influencers for improving organic reach. --- Paid affiliate tie-ups to drive sales. --- Looked into Customer Support for understanding the queries customers are facing. --- Content creation strategy for our blog.



GirnarSoft

• IT Services and IT Consulting
• 700 & Above Employee

• Associate Analyst

  • Sep 2015 - Aug 2016

  --- Initiated and managed Google AdWords for keyword specific and non-keyword specific target audience. --- Initiated and Optimized Facebook PPC and Lead based and App Install campaigns. --- Laid hands on e-mail marketing and SMS marketing campaigns for App Installs and Regular traffic on website. --- SEO on Google Play Store to boost the App Rankings and using push notifications wisely to increase the engagement of active users. --- Initiated and managed Google AdWords for keyword specific and non-keyword specific target audience. --- Initiated and Optimized Facebook PPC and Lead based and App Install campaigns. --- Laid hands on e-mail marketing and SMS marketing campaigns for App Installs and Regular traffic on website. --- SEO on Google Play Store to boost the App Rankings and using push notifications wisely to increase the engagement of active users.



FindYogi

• Bengaluru Area, India

• Category Manager

  • Apr 2015 - Aug 2015

  --- Handled On-Page and Off-Page SEO --- Getting Backlinks from Authoritative Websites. --- Managed smartphones and laptops category, worked on their ranking algorithm. --- Handled On-Page and Off-Page SEO --- Getting Backlinks from Authoritative Websites. --- Managed smartphones and laptops category, worked on their ranking algorithm.



The Oberoi Group

• India
• Hospitality
• 700 & Above Employee

• Management Trainee

  • Apr 2014 - May 2014



Accenture

• Ireland
• Business Consulting and Services
• 700 & Above Employee

• Senior Programmer

  • Mar 2011 - Apr 2013

  --- Worked on a Digital Marketing Product Project and majorly dealt with its Functional Testing or Manual Testing Life Cycle. --- Recognition Award winner for 2 Times (2011 and 2012) at Accenture under the tenure of 1 year. --- Performance Monetary Award (June 2012) Winner at Accenture under Functional-Testing Project. --- Worked on a Digital Marketing Product Project and majorly dealt with its Functional Testing or Manual Testing Life Cycle. --- Recognition Award winner for 2 Times (2011 and 2012) at Accenture under the tenure of 1 year. --- Performance Monetary Award (June 2012) Winner at Accenture under Functional-Testing Project.