Abhay Patil
Digital Marketing Strategist at Senwell Solutions- Claim this Profile
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Bio
Experience
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Senwell Solutions
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India
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Software Development
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1 - 100 Employee
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Digital Marketing Strategist
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Jan 2022 - Present
Pune, Maharashtra, India Search Engine Optimization (SEO): I have a deep understanding of SEO best practices and have successfully optimized websites to improve their organic search visibility. I have experience conducting keyword research, on-page, and off-page optimization, and monitoring search engine algorithm changes. Social Media Strategy: Through my experience, I have honed the ability to create and execute effective social media strategies across platforms like Facebook, Instagram, Twitter, and LinkedIn.… Show more Search Engine Optimization (SEO): I have a deep understanding of SEO best practices and have successfully optimized websites to improve their organic search visibility. I have experience conducting keyword research, on-page, and off-page optimization, and monitoring search engine algorithm changes. Social Media Strategy: Through my experience, I have honed the ability to create and execute effective social media strategies across platforms like Facebook, Instagram, Twitter, and LinkedIn. I've managed organic and paid campaigns, growing engagement and followers while leveraging analytics to refine strategies. Content Creation: My content creation skills encompass crafting compelling blog posts, articles, and social media content that resonate with target audiences. I have experience with content calendars, storyboarding, and collaborating with design teams to ensure visually appealing content. Pay-Per-Click Advertising (PPC): I am proficient in setting up and managing PPC campaigns, particularly on platforms like Google Ads and social media advertising channels. I've demonstrated the ability to optimize campaigns for maximum ROI by analyzing performance metrics and adjusting strategies accordingly. Email Marketing: I've effectively managed email campaigns, utilizing segmentation and personalization to drive engagement and conversions. I'm adept at crafting engaging email copy, designing templates, and analyzing campaign performance metrics. Analytics and Reporting: I am skilled in using tools like Google Analytics to track website performance and campaign metrics. I've regularly provided data-driven insights and reports to inform decision-making and optimize strategies. Conversion Rate Optimization (CRO): I've worked on CRO initiatives, utilizing A/B testing, user behavior analysis, and optimization techniques to enhance website conversion rates and user experience. Show less
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Education
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Symbiosis Institute of Business Management, Pune
Master's degree, Digital Communication and Media/Multimedia