Abdulsamad Rahman
Marketing & Communications Executive at Scrapays- Claim this Profile
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Bio
Credentials
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Becoming an Expert Digital Marketer
UdemyDec, 2022- Nov, 2024 -
Digital Skills: Social Media
FutureLearnDec, 2022- Nov, 2024 -
Facebook Advertising Playbook
UdemyDec, 2022- Nov, 2024 -
Creating Viral Facebook Livestreams
UdemyOct, 2022- Nov, 2024 -
Instagram Marketing 2019
UdemyJan, 2019- Nov, 2024 -
Employability & Entrepreneurship
ReadySetWorkNgJul, 2018- Nov, 2024 -
Fundamentals of Digital Marketing (In-view)
Google Digital Garage
Experience
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Scrapays
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Nigeria
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Climate Technology Product Manufacturing
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1 - 100 Employee
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Marketing & Communications Executive
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Oct 2022 - Present
Scrapays uses technology to facilitate the recovery of recyclable waste in developing nations. Scrapays uses technology to facilitate the recovery of recyclable waste in developing nations.
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Sidebrief (Techstars '22)
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Nigeria
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Technology, Information and Media
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1 - 100 Employee
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Chief Of Staff & Communications Manager
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Apr 2021 - Apr 2022
Sidebrief is a cross-border regulatory tech company (Reg-tech) company facilitating market entry for businesses across Africa.Key Responsibilities :● Created resources, client, and partnership database● Liaised with vendors and partners to solve client issues, communicate company, client needs, and create synergy● Cultivated and maintained relationships among business partners through event collaborations, referrals, and sharing of opportunities● Created client KYC forms, brand policies, handbook, feedback, and interview forms● Member of the marketing and branding team Show less
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Media & Marketing Manager
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Jul 2020 - Apr 2021
● Supervised and worked on the redesigning of the brand website, including content management, creation of the website data structure, re-uploading of over 90 articles and resources ● Ensured branding compliance across digital platforms● Hosted and conceptualized events (online & offline) and was responsible for the pre & post marketing and media coverage● Also acted in the capacity of a community manager, content creator, and website manager
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Digital Marketing Associate
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May 2019 - Jul 2020
● Effected digital market entry strategy for the brand on digital media platforms ● Spearheaded the content design (over 200)● Social media management and content creation (over 300) for the brand, which increased visibility among target markets● Managed the brand website and optimized over 90 articles which were geared towards educating business owners and eventually leading to their conversion● Deployed email marketing strategies
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99Broad
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Nigeria
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Design Services
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Content & Communications Strategist
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Jan 2021 - Sep 2021
A creative digital agency helping brands & businesses maximize their full potential by leveraging Brand Management, Community Management & Influencer Marketing strategies. During my time here : ● I managed social media platforms for clients in the portfolio (Instagram, Facebook, Twitter and LinkedIn) ● Used analytics to grow the pages I managed and increase brand reach ● Created targeted social media content to drive engagement, sales and brand awareness for Instagram, Twitter and LinkedIn ● Worked with the team to implement social media strategies ● Worked on live briefs and created proposals to this effect ● Implemented content strategies to drive engagement ● For a brief moment, I was responsible for vetting content for other brands in the agency's portfolio ● Facilitated Instagram live sessions ● Researched and curated monthly content calendars Show less
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Paedeia Africa
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Nigeria
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Education Administration Programs
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Community Manager
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Jul 2018 - May 2019
● I managed the social media platforms for Paedeia and implemented strategies to grow the community ● Created and curated engaging social media content ● Co-managed an online community of over 200 students, professionals and aspiring professionals ● Identified potential opportunities and disseminated them to Paedeia's community ● I managed the social media platforms for Paedeia and implemented strategies to grow the community ● Created and curated engaging social media content ● Co-managed an online community of over 200 students, professionals and aspiring professionals ● Identified potential opportunities and disseminated them to Paedeia's community
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Project Manager
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Dec 2018 - Apr 2019
Joanswood Creation Limited specializes in creating timeless furniture pieces for offices & residents.In addition to managing social media platforms for Joanswood Creations Limited, I also :● Supervised the installation of exquisite furniture pieces● Point of call for clients and handling negotiations, communicating complaints and other feedback to the CEO● Ensured the carpenters and woodworkers procured quality materials for clients and followed the right procedures for the installation● The above tasks immersed me in the company's activities and aided me with content creation (installation videos, pictures & BTS) Show less
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Social Media Intern
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Dec 2018 - Apr 2019
I was placed at Joanswood Creations Limited when I completed the 13 weeks employability and entrepreneurial skills program ' Ready Set Work (RSW) 'During my time here :● I was responsible for managing and growing their social media platforms ( Instagram, Twitter, Facebook, and Linkedin)● Created promotional, educational and entertaining content for the brand● I was also responsible for designing alluring social media posters● I set up a Google my business account for the brand which was subsequently updated with the prices of furniture pieces, pictures and other content Show less
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On Air Personality
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Mar 2016 - Jul 2018
● I hosted and managed over 48 episodes of a weekly faith-based countdown show which gathered over 2000 listeners annually● Co-hosted a seasonal game show during Ramadan that was a hit with listeners! With over 20 episodes, we were able to engage and entertain over 100 people each time.● Co-scripted and voiced jingles for brands on enRadio● Recorded and edited news
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Media Personnel
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Mar 2016 - Jul 2018
● Posted live-tweets for radio shows● Event coverage ( Online & offline)● Social media management
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mediaReach OMD
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Nigeria
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Advertising Services
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100 - 200 Employee
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Media Buying Intern
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Dec 2017 - Feb 2018
Media reach is one of Africa's foremost media planning and buying firms. I worked mostly with the buying team on ; ● Competitive market analysis ● Data collation ● Brand impact tables ● Placement compliance table Media reach is one of Africa's foremost media planning and buying firms. I worked mostly with the buying team on ; ● Competitive market analysis ● Data collation ● Brand impact tables ● Placement compliance table
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On Air Personality Intern
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2016 - 2018
UNILAG 103.1 FM is a University of Lagos-owned radio. I hosted the lifestyle & weekly magazine program called Moments UNILAG 103.1 FM is a University of Lagos-owned radio. I hosted the lifestyle & weekly magazine program called Moments
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Education
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University of Lagos
Mass communication, Mass Communication/Media Studies