Experience

Ramp
• United States
• Computer Networking Products
• 1 - 100 Employee
• Director of Product Marketing

  • Jul 2023 - Present


Slack

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Director, Product Marketing

  • Feb 2022 - Jul 2023

  I led Slack’s Growth Product Marketing team. We sat at the intersection of Slack’s product-led growth self-serve business and our enterprise GTM business - we balanced being user centric and enterprise minded. I oversaw messaging and user education for Slack’s self-serve business, pricing and packaging GTM across enterprise and self-serve, and GTM for Slack Connect, the gold standard for working with external people (and a network effects product).

• Sr. Group Manager, Product Marketing

  • Feb 2021 - Feb 2022

  Led a team focused on driving growth and adoption of Slack Connect as the gold standard for working with external people and customers. We experimented with a variety of initiatives including user education (on slack.com and in the product), sales enablement, campaigns, events, ROI stats and compelling customer stories. Now 100k+ organizations depend on Slack Connect, including 77% of the Fortune 100.

• Sr. Product Marketing Manager

  • Aug 2019 - Feb 2021

  Launched Slack Connect, a way to work with your external partners right from Slack. This changed the narrative around what was possible on Slack and the value that Slack provides (Slack went from an internal tool → a tool to use with everyone you work with).Learn more at slack.com/connect

• Product Marketing Manager II

  • Jul 2018 - Aug 2019

  Early member of Slack’s small but mighty Product Marketing Team. Launched a variety of new innovations including Slack’s first ever additional SKU - Enterprise Key Management (learn more at slack.com/ekm).



Pinterest

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Marketing Manager

  • Jun 2017 - Jul 2018

  Helped launch Pinterest’s first ever external brand marketing campaign which included a content partnership with the New York Times (print + digital), influencer partnerships, paid social, and paid digital. I also led the internal rollout of our new brand identity to the company across 1.5k employees and 15+ offices.

• Partner Manager

  • Jul 2015 - Jun 2017

  Founding member of Pinterest’s monetization and sales team. Worked with online SMBs to build and grow their brands through CPC advertising on Pinterest.

• Product Specialist

  • Jun 2013 - Jul 2015

  Joined the community team (the voice of the user to the company) when Pinterest was just ~100 employees. We managed all scaled help and education and provided insights and user feedback to the product team to inform product development strategy. This role taught me how to empathize with the user and translate user feedback into compelling and actionable insights for company leadership.



OMD USA

• United States
• Advertising Services
• 700 & Above Employee

• Assistant Digital Strategist

  • Jul 2012 - Jun 2013

  Performed search, display and performance marketing campaigns for Apple, focused on iTunes and hardware sales. Performed search, display and performance marketing campaigns for Apple, focused on iTunes and hardware sales.