Experience

The Longevity Playbook
• United States
• Wellness and Fitness Services
• 1 - 100 Employee
• UX/UI Designer

  • Jul 2023 - Present


Family Central

• United States
• Consumer Services
• 1 - 100 Employee

• UX/UI Designer

  • May 2022 - Present

  Boca Raton, Florida, United States As part of the design team, I collaborated with the Creative Director and development team to re-design the mobile and web screens for the Family Central app. I ensured that all designs adhered to brand standards and were consistent with the current design system. Through my efforts, the look and feel of the mobile screens were cohesive throughout the entire app, providing a seamless user experience.



Elevate Digital

• United States
• Marketing Services
• 1 - 100 Employee

• UX/UI Designer

  • May 2023 - Jul 2023

  Brooklyn, New York, United States I collaborated with the creative director to revamp client projects, developing streamlined designs that improved user experience. I created new e-commerce website designs to strengthen branding and marketing efforts. Additionally, I optimized existing web pages to ensure a seamless user experience.



TechGC

• United States
• Professional Training and Coaching
• 100 - 200 Employee

• UX/UI Designer

  • Jan 2022 - Mar 2022

  New York, United States I conducted generative and evaluative research, competitor analysis, and audit to identify and define opportunities for improving the current platform. I also implemented user-centered design solutions to address pain points and enhance the website's flow and aesthetics for an improved user experience."



Angels' Cup

• United States
• Food and Beverage Services

• Co-Founder & COO

  • Jan 2014 - Apr 2020

  Brooklyn, New York, United States I built a successful million-dollar coffee subscription business from scratch, achieving profitability by year 3 and selling by year 6. I continuously improved user experience through surveys, A/B testing, data and analytics, and tools like Optimizely. Collaborated with developers to address pain points and enhance features for seamless user experience on both physical and digital platforms (website and coffee-tasting app). Refined packaging design and partnerships to cut costs, boost… Show more I built a successful million-dollar coffee subscription business from scratch, achieving profitability by year 3 and selling by year 6. I continuously improved user experience through surveys, A/B testing, data and analytics, and tools like Optimizely. Collaborated with developers to address pain points and enhance features for seamless user experience on both physical and digital platforms (website and coffee-tasting app). Refined packaging design and partnerships to cut costs, boost margins by 30% and improve branding. I've built strong relationships with thousands of coffee roasters, helping them reach 1,000 new customers per week. Show less



Banana Republic

• United States
• Retail
• 700 & Above Employee

• Visual planning & merchandising

  • Jun 2011 - May 2013

  New York, New York, United States -Design visual plans and displays of product to market and drive sales. - Strategic planning of product placements for effective marketing and create a seamless experience for customers. -Boosted sales numbers by creating effective display solutions that made the shopping experience efficient.



Metropark

• Retail
• 1 - 100 Employee

• Product Merchandiser

  • May 2008 - May 2011

  Las Vegas, Nevada, United States -Created aesthetic visual solutions for product placement to market products and boost sales. - Collaborated across departments to plan and map visual displays for a cohesive and consistent experience for customers.