Abby Bonilla

Summer Fellow - Small and Medium Business Climate Corps at University of Pittsburgh Center for Sustainable Business
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Contact Information
us****@****om
(386) 825-5501
Location
Pittsburgh, Pennsylvania, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Professional working proficiency

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Patty McIlreavy

Abby joined CDP at a critical time for our Marketing and Communications team. We were getting more attention, and there was a recognition we needed to up our proverbial game. In joining us, Abby brought what was needed and much more. Her artistic eye, innovative ideas, and commitment to CDP’s values and mission were visible in all she did. While I didn’t get to work directly with Abby, I would be remiss not to recognize her outsized impact on our brand. She also took on the extra task of doing headshots for the team and brought out the absolute best in everyone. I strongly recommend Abby to anyone looking to bring creativity and passion to their organization. Her future is bright; any organization will be lucky to have her.

Damaris G.

Abby served as my interim Director of Marketing at the Lambda Theta Alpha Foundation this past spring / summer quarters. Bringing her expertise and knowledge of strategic planning and evaluation of digital marketing she assisted myself and the communications team in strengthening our approach and understanding of our target audiences. Her passion and creative eye for design additionally was appreciated and used as she assisted the Communications Team in the midst of expanding our branding and educational resources / offerings to our constituents. Abby was a pleasure to work with and I wish I could have kept her on my team longer. She was always professional, bringing joy and light as Digital Marketing and Design are passions of hers.

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Credentials

  • AMA Pittsburgh MOMENTUM
    American Marketing Association - AMA Pittsburgh
    Jun, 2022
    - Nov, 2024
  • Social Marketing Certification
    Hootsuite
    Nov, 2019
    - Nov, 2024
  • Google Analytics for Beginners
    Google Analytics for Business
    Oct, 2019
    - Nov, 2024
  • Content Marketing: Social Media
    LinkedIn
    Jul, 2019
    - Nov, 2024
  • Photography Foundations: Lenses
    LinkedIn
    Jul, 2019
    - Nov, 2024

Experience

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Summer Fellow - Small and Medium Business Climate Corps
      • Jun 2023 - Present

    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Policy Intern
      • Oct 2021 - May 2023

      Year 1 & 2 MSW Field Placement Focused on Affordable Housing Policy and Small Business Outreach Year 1 & 2 MSW Field Placement Focused on Affordable Housing Policy and Small Business Outreach

    • United States
    • Philanthropy
    • 1 - 100 Employee
    • Marketing Communications Intern
      • May 2021 - Sep 2022

      Worked with a creative and strategic team to support Marketing and Communications efforts of disaster philanthropy through content creation, copywriting, webinar support, metrics, dei and more. Worked with a creative and strategic team to support Marketing and Communications efforts of disaster philanthropy through content creation, copywriting, webinar support, metrics, dei and more.

  • B. Sisters Photography
    • Youngstown, Ohio Area
    • Co-Owner
      • Aug 2017 - Jul 2021

      Creatively blending your vision and our concepts to tell your story one frame at a time. - Portrait, Wedding, Travel and Art Photography (Nikon) - Featured in the 85th National Midyear Exhibition (2021) at the Butler Institute of American Art Skills and responsibilities: Adobe Creative Suite, Business Management - Developed and Implementing Business Strategy, Managed and Tracked Company Finances, Copywriting, Website Design and Maintenance, SEO. Social Media Management - Content Creation, Community Engagement, Data Analytics, Scheduling. Local Community Outreach. Photography Mentorship. Show less

    • United States
    • Non-profit Organization Management
    • 100 - 200 Employee
    • Marketing Content Coordinator
      • Mar 2019 - Nov 2019

      - Interdepartmental Content Facilitator - Blog Maintenance- Audience and Strategy Research - Social Media Marketing • Developed Social Media Strategy and Plan Content Calendar • Utilized Trello, Sprout, and Google Analytics • Developed User Generated Content (UGC) Strategy • Content Creation and Campaign Development • Developed and Implemented new YouTube Strategy • Copywriting - Platform and Brand Specific • Brand Awareness • Social Media Community and Engagement Manager- Talent Development • Developed an onboarding strategy to ensure team members are set up for success from the beginning and prevent a loss of knowledge. • Created training materials for multiple platforms including Trello, YouTube and Google Drive. • Created "Copywriting" training materials. • (Team) Created Resume and Interview "Tips and Tricks" materials. Show less

    • Marketing Content Creator
      • Jul 2018 - Mar 2019

      - Marketing Manager Support- Content Creation • Photography/ Photojournalism/ Videography/ Interviews • Published Photos, Stories, and Video • Produced Engaging Social Media Content • Drove Brand AwarenessProgram Community Development - Mentorship - Donor/Fundraising Support - Program Team Support - Activity Lead

    • United States
    • Non-profit Organizations
    • 700 & Above Employee
    • Disaster Associate AmeriCorps
      • Aug 2014 - Aug 2015

      - Recruited, Coordinated and Trained Volunteers - Fostered Workplace Moral and Volunteer/Employee Relations - Collaborated on the Michigan Regional and Local levels for Community Outreach and Preparedness Programs - i.e. Home Fire Campaign, Pillowcase Project and Community Education - Assisted with Communications/Public Relations Plans - Compiled Stories, Photos and Media Releases from the Community - Responded to Home Fires – Met with Clients, Determined Assistance Eligibility - Assisted in Recovery and Case Management - Follow Up Outreach to Clients Show less

Education

  • University of Pittsburgh
    Master of Business Administration - MBA and Masters of Social Work - MSW
    2021 - 2024
  • Wayne State University
    Bachelor’s Degree, Romance Languages, Literatures, and Linguistics
    2009 - 2014

Community

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